irreversibility of communication syndicate3
TRANSCRIPT
Irreversibility of Communication
Syndicate 3•Ankita Singh•Arnab Majumdar•Boney Mathai•Vinita Firake•Shariq Syed•Gokul Kanan
Sliced apple…..
Broken eggs….
Communication
•Activity of conveying information through the exchange of thoughts, messages, or information, as by speech, visuals, signals, writing, or behaviour.
•Derived from the Latin word “communis” meaning ‘to share’
4 Principles of
Interpersonal
Communicatio
n
Inescapable
Irreversible
Complicated
Contextual
Irreversibility Of Communication
•“once the word is out of your mouth, you can never swallow it again.”
•“once said never unsaid”
Illustrations
•Wrong Impression/Perception•Personal Relationship may get spoilt•Wrong information might go viral•Might affect Professional Credibility•Overpromising
Role Play
We Deliver Fast...
Access Group
Impact on brand image
• Go Daddy publicly supports SOPA act
• Customers are unhappy with the company’s stand
• Go Daddy realizes the mistake and decides not to
support the act
• But still customers don’t trust the company anymore
• 70,000+ domains moved. Total revenue loss of over
half a million dollars in 2 days
Email:Manager to Secretary
Not to assume or take things for granted
Locked me out of my office
You do not leave the office until you have checked with all the managers
Effect on Personal/Professional Relationships
Email:Secretary to Manager
Locked the door out of concern for security
Placing the blame on others
No right to disrupt and control my private time
For tasks outside of my job, I cannot comply
Please pay attention to your wording. It's a matter of common courtesy
Did not guess or assume anything
Effect on Personal/Professional Relationships
•Egos and Sensitivities•Lack of Objectivity (Biased Approach)•Loss of Morale•Guilt even after apology
Viral Spread of Wrong Information
•Effect can be reduced but can’t undone
•To avoid - Meticulous communication- Need judgment and caution
RUMOURS CONTROL DECISION OF PEOPLE
SITUATION IS CREATED BY PUBLIC
ACTION
EMERGENCY
Effect on Personal Credibility
What is credibility ???
• It is the quality of being believed or trusted
• It includes the people who are supposed to lead our business
• It’s important for us to have a clear understanding of what credibility means to us
• t’s more important that we have a clear understanding of how other people (the prospects, customers, referral sources, employees and vendors) define it.
Importance of Personal Credibility to Business
•It hampers the relationship of an individual with the prospects, customers, referral sources, employees and vendors
•It also affects the organization as a whole
•It affects the day to day business operations, customer relationship, and supply chain in the bigger picture
Ways of……..
• To achieve professional credibility, every individual must work upon personal credibility
• Personal credibility is the foundation of leadership.
• Forward thinking, Likeability, Commitment and Articulation.
Overpromising• Don’t make promises you can’t
keep.
• If you have to use asterisks and fine print to qualify your promise, don’t make it.
• Take responsibility for the entire experience – make sure your promise is kept by your partners.
• Keeping only part of your promise is breaking it.
• It’s better to be under-estimated – then you can “surprise and delight.”
• Tell the truth.
Basic Rule
Conclusion•Before you speak………. THINK!
T• Is it true??
H• Is it helpful??
I• Is it inspiring??
N• Is it necessary??
K• Is it kind??
Thank You!