Interview AnalysisBrooke Patrick and Dan Maule

To further our audience research we did interviews with 3 people, this allowed a more in depth reasoning to people answers and gave us a better idea of specifically what things people enjoy to see in a

music video.Our 3 subjects were Alex, Charlotte and Patrick

Similarly to our questionnaire all three subjects said that they tend to watch their music videos on YouTube, this shows a consistent use of the website, it will be key that our own music video will be put up onto YouTube

The subjects made it clear to us that they did not enjoy or rarely enjoyed a narrative before and after the song as they liked it to get straight into the music. Again this is a similar result to out questionnaire feedback. When doing our music video we will avoid a narrative playing before and after our song so that the video isn’t too long and doesn’t drag on which has clearly been an issue for these subjects in other music videos.

Unlike the questionnaire results, 2 of our subjects said that they did not think that the music videos has that much of an impact on the popularity of the song as the song itself is the most important contributing factor. When making our video we will aim to grasp the attention of as many people as possible and make an impact.

All three subjects said that they enjoy indie music, just like the majority of people in our survey. This has shown that by doing an indie music video, we will appeal to the majority of our audience, whether a person likes the music along side the video plays a huge role.

2 of the subjects expressed that they enjoy to see live performance and a narrative in a music video which is similar to what people said in our questionnaire. The third candidate just mentioned a visually pleasing video which links in with our questionnaire results that raised that conceptual visuals appealed to them so when making our video all three of these elements will be incorporated.