international · international ©2016 techmix, ... and sales management experience has been with...
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Quarterly NewsletterSeptember 2016
TECHMIX CONNECT
>>TechMix Connect continued >>
International
©2016 TechMix, LLC techmixglobal.com 09/2016
TechMix has put a large focus on social media - and it proves to be a success! Woldwide, there is an average of 1.71 billion monthly active users accessing Facebook. Latin America has the highest active Facebook usage rate at 63.2%, North America 60.6% and Western Europe 50.3%. With these quickly growing numbers TechMix has found a way to reach people in another way, by utililzing a Facebook company page and creating Facebook ads.
With this social media push, referrals have increased within the past year dramatically. Facebook referrals via a mobile device have increased 3,391.51%, while the referrals from a desktop computer have increased 490.62%.
Introducing a stimulating new product, NeoPerk™, from TechMix. NeoPerk is a day-one product for new-born pigs designed to increase activity and encourage effective suckling activity. Getting every pig on the teat early is critical to long-term development. Many pigs exhibit sluggish behavior or are slower responders - and during the colostrum phase this can be particularly problematic when these nutrients are
Over the last 30 days, 90% of referrals have came from Facebook.
After running a test ad targeted to Germany, after 30 days 19,523 people were reached with the ad and of those 2,684 people clicked the ad for a 2.59% result rate. These efforts will continue being analyzed and pushed as they prove positive results.
Check out our Facebook Page!
The Power of Social Media
CDP launched in Belgium: With the support of BoviGen (Karel Rutten), TechMix is now launching the Complete Dairy Program (CDP) at progressive dairy farms in the Benelux market.
Bayer trip Hungary: As part of the intense launch efforts, Bayer sponsored a trip for key Spanish clients to visit Hungary and the Boly farm - a 2400 head dairy farm using TechMix products and nutrition technologies.
especially critical to development. Using NeoPerk on every pig reduces the risk of fall behinds and provides day-one energy that stimulates nursing and results in more vigor and weight gain. Research has shown that heavier wean weights result in health and performance benefits far beyond weaning.
NeoPerk™ is a liquid, sold in 1 gallon jugs administered orally with a syringe at 1.5 cc per dose fed within 12 hours of farrowing. Find more information on our website.
NeoPerk™ Launch
Brian Wesemann for the Ruminant Sales Manager: TechMix is excited to announce our new bovine sales manager, Brian Wesemann. Brian has led large and small company ruminant sales forces in the past and has great enthusiasm and passion for people and cows. Brian’s sales and sales management experience has been with calf equipment, milk replacer and a large feed company.
TechMix Global Facebook Page Likes
WEBSITE TRAFFIC SOURCES
0
500
1000
1500
2000
2500
763
June 2015
June 2016
Sept, 7 2016
1,829 2,015
Direct42.6%
Social39.6%
Organic14.5%
Referral2.6%
Paid Search0.8%
TECH-NologyInternationalTechMix launched Liquitein Avian in 2015. Since then, numerous commercial field trials have been conducted in Europe. Trials where control barns were included are listed in the table below.
Note - Liquitein “Advantage” are results vs. control group (not shown in this table but available upon request) **FCR - Feed Conversion Rate; grams of feed to yield 1 Kg of body weight.
The results show a consistent benefit across many parameters including days in production, mortality, feed efficiency and weight gain.
Since early 2016, the new Liquitein Avian APF (Animal Protein Free) is commercially available and demonstrates the same trial results.
All trials data is available upon request.
Liquitein Avian trials.
Contact UsTechMix InternationalDavid Muysson, [email protected]
Antoni Ferro, [email protected]
TechMix Global - MarketingTammy Howe, [email protected]
Interested in submitting information or photos for this newsletter? Please contact Tammy Howe.
©2016 TechMix, LLC techmixglobal.com 09/2016
TechMix Int’l Distributor conference - Montreal Canada October 8-11th 2016This year we will also have the support of Lallemand - our primary supplier of yeast products. Lallemand is headquartered in Montreal with extensive production and research facilities.
Please reserve your calendars now for this event.
TechMix was happy to have help this summer with interns - Alexis Ream (USA), Aubrey Beenken (USA), Gisela Ferro (Spain) and Xavier Sadurni (Spain).
The intern program contributes to the development and experience of our next generation of agriculture experts.
TechMix Summer Interns - THANKS!!
Liquitein Avian: performance testing in Jordan, Turkey, USA, Germany, Belgium, Guatemala and Canada
SUMMARY OF EUROPEAN LIQUITEIN AVIAN FIELD TRIALS - all trials conducted against parallel CONTROL barns
No. Trial/Farm No. Chicks
Days in Production Ave. Final weight (g) FCR**
Liquitein Adv. Liquitein Adv. Liquitein Adv.
Broiler #1 (Dec. 2014) 22,800 40.00 2,605 111
Broiler #2 (Feb. 2015) 23,460 42.00 2,866 41 1,607 -116
Broiler #3 (Sept. 2015) 27,020 42.00 -1.00 2,872 147 1,792 -71
Broiler #4 (Nov. 2015) 27,336 42.00 -1.00 2,294 131 1,834 -111
Broiler #5 (Oct. 2015) 21,680 42.00 -1.00 2,910 225 1,542 -109
Broiler #6 (July 2015) 32,000 36.00 -3.80 1,726 -24
Broiler #7 (July 2015) 25,000 34.00 -5.80 1,662 -88
Broiler #8 (July 2015) 28,000 37.00 -2.80 1,657 -93
Broiler #9 (July 2015) 35,000 37.00 -2.80 1,627 -123
Broiler #10 (Dec. 2015) 21,150 38.80 -3.40 2,385 82 1,777
Broiler #11 (May 2016) 28,352 40.17 -2.93 2,846 -160 1,710 -8
Summary (Ave.) 2014-2016 291,798 39.18 -2.73 2,683 82 1,693 -83
Olympic Stadium, Montreal, Canada