intelbuilder social media platform - presentation
DESCRIPTION
IntelBuilder is content management system and social media platform for publishing content on the websites. IntelBuilder is leading social media website builder for social media marketingTRANSCRIPT
Social Media SolutionsArtem Gassan
Vesta Digital LLC
www.vestadigital.com
7/2/2009
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Agenda
• What is Social Media?
• Characteristics of Social Media
• Major Social Media Websites
• What is IntelBuilder™ Social Media Platform (SMP)
• IntelBuilder is the right tool for success
• Pepsi Social Media Marketing Campaigns
• Total 360° Immersion
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What is Social Media?
• Online technologies and practices that people use to share their:▫ Opinions
▫ Insights
▫ Experiences with each other
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Characteristics of Social Media
Social Media vs. Traditional Media
• Messaging: “talk-with” rather than “talk-to”
• Content: anyone can be a leader rather than privileged few
• Distribution: reduce the time and effort needed to check websites for new information
• Culture: group participation rather than passive audience
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Major Social Media Websites
• MySpace
• YouTube
• Flickr
• Technorati
• Digg
• Stumble!
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What is IntelBuilder SMP?
• Web-based platform that makes it easy for you to add a wide array of social features to your website.
• Delivers a range of social media applications that help power audience growth and engagement
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IntelBuilder is the right tool for success
Manage your own social networks:
• Content
• Photos
• Video sharing
• Social blogs
• Video Podcasts
• Message boards and much more
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Pepsi Marketing Campaign
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IntelBuilder Results
• Create
• Distribute
• Communicate
• Interact
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Create
Distribute
Communicate
Interact
Drive Traffic
Total 360° Immersion
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