integration of digital marketing richmond
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![Page 5: Integration of Digital Marketing Richmond](https://reader038.vdocuments.site/reader038/viewer/2022110301/544777adafaf9f16708b456d/html5/thumbnails/5.jpg)
www.yourmindframe.com
www.kylelacy.com
@kyleplacy
facebook.com/yourmindframe
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www.yourmindframe.com
What are we going to talk about?
• Trivia Session• 4 Ways Communication is Changing• Social Media Development• The Steps to Integration
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www.yourmindframe.com
225,46025-55 year old college
graduates within 10 miles of Indianapolis, IN
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www.yourmindframe.com
However...there is a problem
with statisticsand trends
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www.yourmindframe.com
We focus everything on brand awareness
from benches and billboards
to direct mail and event marketing
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www.yourmindframe.com
• Over 180 million users• Average age of user is 35• Distribution Network• Initial connection point
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www.yourmindframe.com
• Professional Facebook• Over 100 million users
Average Income : $140K• Corporate Networking
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www.yourmindframe.com
• Community Development• Largest Social Network• Crowd Sourcing
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www.yourmindframe.com
YouTube
• Dynamic content (Video)• 2 Billion Videos a Day• Emotional content
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www.yourmindframe.com
FourSquare
• Location Based Application• 3400% Growth in 2010• 6 million users
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www.yourmindframe.com
Blog / Wordpress
• The center point• Establishing credibility• Content creation
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www.yourmindframe.com
Networking
CommunityDistribution
Content
Feedback
Video
Distribution
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www.yourmindframe.com
Starting to Capture
• Current Customer Lists• Individuals in the Social Media Sphere• Mailing Lists• Facebook Ads• Twitter Distribution
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www.yourmindframe.com
It is about listening for the content THEY want to...
hear, consume, and remember.
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www.yourmindframe.com
Educate the people on what you offer, how
and why
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www.yourmindframe.com
Stories give us context and context helps us
understand things
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www.yourmindframe.com
Compel to opt-in and JOIN the community or
movement
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www.yourmindframe.com
Ask individuals to purchase via mail, email, Facebook, Twitter, and text
messaging
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www.yourmindframe.com
in order to deliver the right messaging, technology, and
product
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www.yourmindframe.com
Allow new and past customers to share
their experience working with your
company
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www.yourmindframe.com
Creating brand advocates is just as
important as creating brand awareness
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www.yourmindframe.com
It is about listening for the content THEY want to...
hear, consume, and remember.
![Page 88: Integration of Digital Marketing Richmond](https://reader038.vdocuments.site/reader038/viewer/2022110301/544777adafaf9f16708b456d/html5/thumbnails/88.jpg)
www.yourmindframe.com
Connect With Me
• Blog: http://www.kylelacy.com
• Twitter: @kyleplacy
• Website: YourMindFrame.com
• Email: [email protected]
• Phone: 1-765-610-5965