indian business house ppt
TRANSCRIPT
INDIAN BUSINESS
HOUSE GODREJ
PRESENTED BY – SONALI SARKARANUSHREE GANGULY
ADNAN SIDDIQUISANDEEP DWIVEDI
NILAKSH RAJPUROHIT
INTRODUCTION
HISTORY
VISSION & MISSION
MANAGEMENT OF GODREJ
ORGANIZATION STRUCTURE
KEY STRENGTH
KEY SUCCESS FACTORS
ACHIVEMENT
CSR ACTIVITIES
SWOT ANALYSIS
CONCLUSION
INTRODUCTION
Indian company , based in Mumbai. Deals in wide range of products: appliance, furniture, security solutions, health care, cut sourcing services, etc.
HISTORY FOUNDER: Ardeshir Godrej
FOUNDED IN: 1897
MISSION & VISION MISSION: Mission is to operate a new
business which capitalizes on the Godrej brand and corporate image of reliability and integrity.
OBJECTIVE: is to delight its customer both in India and abroad.
VISSION: it’s business to be globalized rapidly and to enrich the quality of life everyday everywhere.
MANAGEMENT OF GODREJ
MD'S
Sales
Technical
promotion of Product
Operation level
Base level management
KEY STRENGTH ESTABLISH BRAND NAME Diversified business model Ability to identify new business
opportunities Widespread selling and distribution
network Experienced Management Team
KEY SUCCESS FACTORS – FAMILY BUSINESS MODEL
Trust helps in reducing costs and attrition Small, nimble, and quick to react
Godrej context
ACHIEVEMENT
In 1897, Godrej Introduced the first lock with lever technology in India.
In 1902, Godrej made the first Indian safe. In 1920, Godrej made soap using vegetable oil,
which was a huge hit with the vegetarian community in India
In 1955, Godrej produced India's first indigenous typewriter
In 1989, Godrej became the first Indian company to introduce PUF ( Polyurethane Foam)
Introduced India's first and only 100% CFC, HCFC, HFC free refrigerators (Claim to be validated)
ORGANIZATION STRUCTURE
CSR ACTIVITIES In 1920, founder Ardeshir Godrej gave a
donation of Rs.2 laths to the Tilak Swaraj Fund –for upliftment of the downtrodden
25% of the shares of the Godrej Group’s holding company Godrej &Boyce are held in a trust that invests back in the enviornment , healthcare and education.
SWOT ANALYSIS
CONCLUSION At last would like to conclude that Godrej
has successfully completed its 113 years , it is reaffirmed from the fact that it is one of the most famous and reliable brand in the country . With a motto “ We care the quality of your life”.