identifying needs - insights in well-being improvement
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INSIGHTS INWELL-BEING
IMPROVEMENT
Identifying Needs
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CREATE
SUSTAINED
ENGAGEMENTS
CHANGE
BEHAVIORS
DELIVER
OUTCOMES
Assesses well-being beyond
physical health.
Views each person within
a population from a
complete perspective.
Anticipates, prioritizes and
prevents costly health events
through predictive models.
Our Well-Being Improvement
Solution identifies needs
with deep foresight and
preventive impact.
IDENTIFY
NEEDS
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OPPORTUNITY FOR IMPROVEMENT
Despite a proliferation of health and wellness
programs, medical expenditures and chronic disease
continue to rise. Evidence indicates a large-scale failure
to contain the containable. Yet the potential for positive
change is significant and measurable. In a 2010 study,
Healthways Center for Health Research found nearly $1
trillion in healthcare costs could be saved over 10 years
by reducing risks in the U.S. commercially insured
population by 25%.
Critical to containing the containable are solutions
with sophisticated foresightsolutions that reduce
healthcare demand by anticipating and intervening to
improve well-being and stop or reduce preventable costs.
Identifying needs is the first step in the process for well-
being improvement.
Traditional health programs have often failed to prevent
costly disease by:
Identifying needs too latefor example, offeringdiabetes management support to individuals with a
diabetes diagnosis who are already complying with
standards of care, while in the broader population,
other individuals with risks for diabetes move
toward chronic disease.
Overlooking the interrelationships of risks,
demographics, and other factors that influence
well-being and ultimately impact medical costs
and human performancereaching out only to
address specific high risks, such as smoking or
hypertension.
Ignoring individuals without current indicators of
disease or high risks.
HEALTHWAYS APPROACH
Our Well-Being Improvement Solution uses
proprietary tools that work in concert to identify
improvement needs and determine appropriate support
across the population:
Guiding improvement for every personincluding
the healthiestwith a deep and comprehensive view
of the social, emotional, and physical factors that
influence well-being.
Directing proactive outreach to the highest
opportunities for well-being improvement
individuals who are predicted to incur high
health costs without intervention and who have
health risks and gaps in care that Healthways
interventions are designed to address.
MEASURING WELL-BEING
The Healthways Well-Being Assessment (WBA)
provides a uniquely full view of the factors that influence
healthcare costs, health risks, and human performance.
The WBA advances the traditional health risk
assessment (HRA):
Containing an assessment of health risks accredited
by the National Committee on Quality Assurance
and based on the research of Dee Edington, Director
of the University of Michigans Health Management
Research Center. For individuals and populations
where biometric screening data is available,objective data can replace self-reported measures
for BMI, blood pressure, cholesterol, etc.
Insights in WellBeing Improvement:
Identifying Needs
Healthways guides well-being improvement across populations with deeper foresight, and more
preventive impact, than other solution providers. We assess well-being beyond physical health
and use sophisticated models to predict and prioritize costly health events that our interventions
can prevent.
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Addressing the six scientifically defined areas of
well-being tracked in the Gallup-Healthways Well-
Being Index:
Life evaluation, or overall outlook
Emotional health
Physical health
Healthy behavior
Work environment and quality
Basic access to health and life resources
Providing a comprehensive view of public well-
being in the United States since January 2008,
the Gallup-Healthways Well-Being Index (WBI)
amasses new data each day and has surpassed one
million completed surveys. Because Well-Being
Assessment measures can be matched against
those in the WBI, Healthways can benchmark an
organizations WBA results with current national
data. The WBA includes the tested depression
screening tool PHQ-2.
Delivering additional insights on productivity and
organizational cultureinfluences on absenteeism
and presenteeism, based on the published research
of Ronald Kessler, a professor of healthcare policy
at Harvard Medical Center.
As part of our Well-Being Improvement Solution,
Healthways administers the WBA annually to customer
populations via the member web portal and on paper as
needed.
Adding Biometric Screening
A random sample of 12,000 people completing both
a health risk assessment and worksite biometric
screening found that:
74% did not know their levels of cholesterol, blood
pressure, or body fat
42% more participants tested positive for
nicotine than reported they smoked
33% reported good or excellent self-perception of
health but unknowingly had three or more clinical
risk factors
28% reported good eating habits but had
dangerous blood fat levels3
To increase the accuracy and understanding of health
risks and related improvement efforts, Healthways
recommends obtaining objective biometric data from
populations where feasible. Healthways can manage
biometric screening for customer populations through
established relationships with screening partners.
Screenings include an abbreviated physical exam
measuring height, weight, blood pressure, and BMI
and a blood sample.
Healthways follows a fourstep event management
process to ensure accurate and valuable results:
Preparation
Offering online scheduling to participants and
providing detailed administrative information for
customer contacts at the worksite
Training
Using trusted screening partners who train, certify,
and retain individual examiners
Fulfillment
Ensuring standardized equipment and supplies,
provided from a central source
Site management
Specifying pre-screening visits for lead examiners
and sufficient staffing for positive participant
experience
Our technology integrates screening results with
other health data from the Well-Being Assessment.
Healthways can also incorporate screening results
from customer-selected providers. Resulting individualreports and an aggregate customer report provide a
convenient and complete health picture.
Evaluating Risk
Healthways uses WBA and screening data to identify
the need for health coaching outreach within customer
populations. An identification algorithm selects
individuals for coaching interventions. Health risk,
cost, and behavior change research and Healthways
customer experience influence the rules used within
the algorithm, which looks for:
Single risks with particularly high potential for
future health complications and costs, such as
extreme obesity
Multiple moderate risks, such as a positive
depression screening and suboptimal exercise
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Insights in Well-Being Improvement: Identifying Needs
PREDICTING ADVERSE HEALTH EVENTS
AND AVOIDABLE COSTS
To augment the WBA with a focus on identifying
and applying resources to the most urgent needs,
Healthways uses multiple neural network and clinical
risk predictive models. We are consistently improving
those models based on research, trends, and client
data. With more than 30 years of customer experience,Healthways has one of the largest multi-terabyte
healthcare outcomes data warehouses in the world. As a
result, our predictive models are highly evolved.
Healthways uses a matrix of predictive models on a
quarterly basis within most customer populations. The
models help identify not only who within the population
is likely to experience high-cost health events within
the next 12 months but whose costs are preventable
who has risks or gaps in care that our solutions are
designed to address.
We integrate needs identification with the capabilities
of our interventions, making the wisest use of health
management resources. Models essentially find and
screen the best opportunities for cost savings through
health improvement, producing a prioritized ladder of
individuals for outreach.
The process gradually funnels opportunities by:
Analysis
Analyzing 12 months of customer claims data,
supplemented with age and gender information, and
weighing more than 180 factors that give insight into
utilization and clinical patterns to forecast high-
cost events. Indicators may include new outpatient
diagnoses; a lack of compliance with certain
standards of care; or prior-year inpatient stays.
Integration
Integrating predicted high-cost events with
actionable codesmore than 400 distinct
diagnosis codes indicating risks and conditions
that Healthways solutions effectively address.(For example, hospitalizations for cancer surgery
or childbirth can be anticipated but would not be
actionable codes.)
Screening for addressable risks and gaps in care.
For example, individuals with:
Previously diagnosed heart disease who are
not on a statin
No physician office visit in the last 12 months
Prescriptions for more than 15 drug classes in
the period
Chest pain-related emergency room visits
The absence of addressable risks and gaps indicate
that individuals are already receiving proper care and
taking necessary steps to minimize health problems
Outreach to these individuals is less likely to provide
care or cost benefits.
Finding Savingsand Helping People
Overlooked by Old Methods
Traditional disease management programs look fointervention opportunities within narrow diseas
corridors, but these condition-specific approache
overlook 20 to 30% of the people who most need help
Healthways predictive models break out of diseas
silos. We find needs among people without curren
disease diagnoses and people with existing diagnose
who may be headed for a different chronic condition o
event. The following four examples cut potential cost
by nearly $60,000:
Member A
Data show unspecified chest pain, palpitations, highcholesterol, hypertension, shortness of breath, and
carotid artery stenosis, treated in an inpatient stay.
Interventions could prevent or delay progression
to congestive heart failure and atrial fibrillation.
Preventable inpatient costs: $10,000.
Member B
Data show evidence of cerebrovascular disease,
peripheral artery disease, hypertension, back pain,
and multiple emergency room visits for headaches
and urinary tract infections. Interventions could
help prevent sudden collapse and coronary artery
disease. Preventable inpatient costs: $11,000.
Member C
Data show a diagnosis of chronic obstructive
pulmonary disorder, high cholesterol, and recent
outpatient visits for back pain and pneumonia.
Interventions could prevent coronary artery disease
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leading to a bypass graft. Preventable inpatient
costs: $15,000.
Member D
Data show asthma diagnosis and a recent blood
clot, with outpatient, inpatient, and emergency
room visits for coagulation disorders. Interventions
could prevent a coronary event (acute myocardial
infarction). Preventable inpatient costs: $23,000.
Reflecting Customer Populations
Healthways customizes predictive models for particular
populations. We have developed a predictive model
for Medicare Advantage populations based on the
interactions and impacts of risk factors on senior
members. Also for senior populations, our end-of-
life model can identify members at the highest risk of
death in the coming 12 months and connect them with a
unique intervention set that helps them think through
and express their wishes about heroic measures and
palliative care.
For large health plans and employers, we may
recommend customizing predictive models based on
unique population patterns.
Because our predictive models can be tuned to produce
a ranked array of outreach opportunities, Healthways
can work with each customer to determine strategies
to optimize business objectives: return-on-investment,
total savings, or other metrics.
We typically perform a tailored opportunity analysis
before solution implementation:
Applying Healthways predictive models to
customer data
Presenting alternatives for population outreach,
guided by model results
Recommending an approach based on customer
priorities and budget
Pinpointing Additional Needs
In addition to the high-priority needs identified through
our predictive models, the Healthways Embrace
technology platform supports real-time evaluation of
new incoming data and initiates needed action.
Hospitalization claims data may prompt outreach
by Healthways professionals to prevent potential
readmissions.
An algorithm using biometric screening and claims
data can identify the presence of chronic conditions and
initiate the delivery of standards-of-care information
via low-cost delivery channels. Customers can add
automated screening for additional clinical metrics,
such as missing preventive tests and procedures.
INITIATING ACTION
Needs identified through our proprietary toolsspark integrated preventive action at multiple levels:
by individuals, Healthways professionals, and customer
leadership.
Educating and Focusing Individuals
Every person who completes a Well-Being Assessment
receives a personalized results report providing a point-
in-time snapshot of health and well-being. Reports call
out areas that need attention using clear cues, colors,
and symbols.
Identifying scores in each of the six areas of well-
being as helping, hurting, or neutral to well-being
and offering improvement tips.
Displaying personal statistics and healthy targets
(based on age and gender) for measurable risks
and conditions including BMI, exercise, tobacco
use, stress, depression, cholesterol, blood pressure,
alcohol use, and medical conditions.
Recommending immediate steps to action, based
on healthy behaviors connected to an individuals
risks and conditions.
Reports link to and prompt use of the member web
portal, which guides each user to access and update
a Personal Well-Being Plan, complete daily actions
tailored to individual needs, and use relevant online
resources. Comprehensive chronic condition self-
management tools are among the resources reached
through the member portal.
Even individuals with healthy scores in all aspectsof the WBA will find personalized tips for well-being
improvement on their assessment report and be
encouraged to use a Personal Well-Being Plan to focus
on specific behaviors to maintain good health.
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Insights in Well-Being Improvement: Identifying Needs
Informing Healthways Professionals
Healthways predictive models and assessment
algorithms scientifically and cost-effectively
identify high-opportunity health needs across large
populations. Healthways health professionals take
needs identification to the next level, supported by our
technology platform and tools.
A portal for Healthways professionals highlights an
individuals identified areas of need and associated
behaviors and provides access to all the rich content
within each participants assessment and claims
history. Questions and prompts help the professional to
explore identified needs.
Based on a greater understanding of individual
situation and status, our health professionals may:
Focus interventions on new or related
improvement needs.
Move individuals out of proactive outreach
programs.
Extend a program of outreach for participants who
need continued support to close high-priority gaps
or reduce risks.
Providing Customer Organizations with
Actionable Insights
Customers receive an aggregate WBA report that
provides a clear sense of population well-being and its
impact across the organization.
Benchmarking
Benchmarking aggregate scores in each of the six
areas of well-being against national WBI data for
the same survey period. Comparative performance
better, worse, or the same as the benchmarkis
clearly noted.
Detailing Detailing aggregate responses to key questions
within each well-being areafor example, levels of
healthy eating and regular exercise within healthy
behavior and job satisfaction and supervisor
treatment within work environment.
Additional Factors
Reporting on additional factors that influence
productivity: caregiver responsibilities, job overload,
adequate training, technology issues, financial
stress, and depression or anxiety.
Organizational Risks
Identifying the prevalence of 11 organizational risks,
proven to increase healthcare costs and/or lostproductivity by the University of Michigans Health
Management Research Center.
Summarizing
Summarizing demographic data and the prevalence
of 21 health conditions compared to national
data. Where biometric screening data is available,
objective measures can replace self-reported
measures for BMI, blood pressure, cholesterol, etc.
By surveying people about the broader aspects of their
lives that are known to affect health but are seldom
taken into account, customers gain a more holistic,
relevant perspective on health and well-being, and
Healthways can recommend targeted measures to
support improvement efforts across the population.
Healthways can provide additional views of WBA data
that shed light on variations within and across an
organization, showing results by:
Division
Location
Job classification
Other criteria
These results can help reveal barriers to well-being
improvementleadership issues in a particular location,
cultural or environmental differences in healthy habits,
or disconnects between employee groups. Healthways
can work with organizations to address specialized
needs through program design and implementation.
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A BETTER WAY
For greater impact across populations, well-
being solutions must simply prevent more costs.
Identifying needs is the first step in the process.
Healthways proprietary toolspredictive models,
algorithms, and the WellBeing Assessment
support that process in the most effective
possible way:
Enabling every member of the population to
recognize, understand, and act on well-being
improvement needs: optimizing care for
those with health conditions; reducing and
eliminating lifestyle risks; and sustaining
good health.
Equipping individuals, Healthways
professionals, and customer organizations
with complete, integrated information andclear guidanceconsidering factors beyond
physical measures with significant influence
on health and well-being.
Accurately and efficiently forecasting high-
cost events.
Focusing resources on the best opportunities
to prevent those costsopportunities where
Healthways interventions produce results.
REFERENCES1An Unhealthy America: The Economic Burden of Chronic Disease, Charting a New
Course to Save Lives and Increase Productivity and Economic Growth, Milken Institute,
October 2007.2Savings Potential from Prevention & Risk Reduction for the Commercially Insured, A
Report from The Healthways Center for Health Research, May 2010.3Measuring the Success of the Healthways myHealthIQ Program, Healthways Center
for Health Research, 2006.
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2010 Healthways, Inc. All rights reserved.
Identifying NeedsINSIGHTS IN WELL-BEING IMPROVEMENT