I Want More Traffic

Now!

More Visitors!

More Sign-ups!

More Followers!

More Views!

More Traffic!

We Just Want More, More, More

But what’s the point of more?

Impressions, clicks, hits, downloads, visits, page views

These units of measurement

contain no inherent value

We need to focus on the

important stuff...

Usage Rates

Usage Rates

Are people actually using our websites and online

services?

Conversionrates

Conversionrates

Are visitors to our site actually purchasing our products or registering

their information?

Bounce Rates

Bounce RatesHow many of our visitors leave immediately? Are we attracting the right kind of traffic? Is our website clear

enough?

After All...

What’s the pointof all that trafficand attention

if it goes to waste?

- Thatʼs It. Thanks for your attention -

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