hypoxi · of $1.64 billion per annum. traditional exercise has its limits, and as such the...

FRANCHISEHYPOXI

Australia

Congratulations on taking your first step towards becoming a HYPOXI® franchise studio owner! Imagine how rewarding it will be to help thousands of Australian men and women become the best version of themselves with a market leader such as HYPOXI®.At this stage in your research, no doubt you have come to know what thousands of Australian consumers do - HYPOXI® achieves measurable and visible results for both clients and franchisees.

We thank you for your franchise enquiry and are excited to share with you insights into our unique technology, our strong brand, and our franchise opportunities within Australia.

SO LET’S GET STARTED!

Every client leaves happy with HYPOXI®.

They all get great results &I love being a part of that.

KARENKERRUISHHYPOXI Studio Hurstville

The HYPOXI®-Method combines low impact exercise with vacuum and compression technology and healthy nutrition to supercharge your body’s natural fat burning system in problem areas. HYPOXI® helps your body work smarter, not harder.

Genetics dictate the parts of our body where our circulation is at its weakest. Women for example, tend to have poor circulation around the stomach, hips, bottom and thighs. The body cannot metabolise fat efficiently in those areas where the circulation is poor. That’s why many people find it difficult to lose weight from those problem areas.Until now!

HYPOXI® uses technology-based gentle compression and vacuum technology to stimulate the metabolic process by encouraging blood circulation to the stubborn fat stores, enabling your body to burn those fat stores as energy resulting in weight loss and cellulite reduction.

WHAT ISHYPOXI

National

AVERAGE circumference loss

in Australia is

26 CMin 12 sessions!

HYPOXI® ALLOWS YOU TO DICTATE WHERE THE FAT IS BURNT DURING THE SESSION MAKING IT UP TO 3X MORE EFFECTIVE AT TARGETED FAT BURNING THAN REGULAR EXERCISE.

In the mid 90’s Austrian sports scientist Dr. Norbert Egger noticed that many women at his health and fitness studio were unable to shift weight in their problem areas despite intensive exercise or dietary changes. He knew that fat is burnt by movement in areas where tissue was best supplied with blood. Together with a team of scientists and engineers they developed a training device that combined pressure therapy and exercise and undertook a landmark study on 530 women. The results were so profound that HYPOXI® was launched into production that same year.

Want to see it in action? Head to:HYPOXI.COM.AU/ HOW-IT-WORKS

IT'S FACTNOT FICTION

M-

HYPOXI®-TRAINING

WEIGHT LOSS

12

10

8

6

4

2

0

1 2 3 4 5 6 7 8 9 10

OUR STORY

1998

2005

2015

2016

Founded in 1998 in Austria, HYPOXI® today remains with its headquarters and production facility in Salzburg, Austria.

HYPOXI® introduced to the Australian market by two two sisters, Ariana and Anthea Hendry, who loved the product so much they wanted to introduce it to the Australian market. Over the course of nearly 10 years, the sisters grew the HYPOXI® Australian and New Zealand network to over 60 studios nationally. It was through this studio network that HYPOXI® came to the attention of Goodlife Health Clubs, one of Australia’s largest full service health club chains.

2014In March 2014 Goodlife officially acquired HYPOXI® Australia, and HYPOXI® became part of one of Australia’s largest and most successful listed leisure companies, Ardent Leisure Group.

Australia leading the global market for HYPOXI® with the most sophisticated and largest franchise network of studios.

2011Goodlife opened its first HYPOXI®-Studio in-club in Wantirna VIC as part of a pilot project. The in-club model was rolled out to a further 3 clubs in VIC and SA.

Fast forward 18 months and by the end of 2015 the Australian studio network grew to over 75 studios, including 12 company-owned studios located within Goodlife Health Clubs.

In March 2015 HYPOXI® Australia transitioned from a Distribution model to a Franchise business model. The first 4 Franchise studios open throughoutthe year.

Sept 2015 sees the HYPOXI® brand undergo a brand refresh for the Australian & New Zealand Market.

Oct 2015 also saw HYPOXI® Australia enter the USA with the first two company-owned studios opening in Phoenix, Arizona.

EUROPEANORIGINS

WHY JOINHYPOXI AUSTRALIA

BOOMING WEIGHT LOSS

INDUSTRY

With an estimated 64.6% of Australia’s adult population overweight, and with obesity being the leading cause of premature death and illness in Australia, there is growing pressure on Australians to take control of their weight. Estimated spend in 2016 on fitness and weight loss services is forecasted to be in excess of $1.64 billion per annum.

Traditional exercise has its limits, and as such the HYPOXI®-Method presents a unique opportunity within the competitive fitness sector. The unique and patented HYPOXI®-Technology achieves targeted results, and there is a wealth of scientific evidence to support the theory behind the devices and large scale trials have been conducted to survey the effects of HYPOXI®. The fact that there are over 450,000 HYPOXI®-Training sessions conducted a year in Australia alone is proof that this technology yields measurable results.

Dominating the targeted weight loss sector globally for more than 15 years, the word HYPOXI® has become synonymous with results. Whilst the technology’s roots are uniquely and proudly Austrian, it has been the investment in the Australian Franchise and Distribution network over a decade that has kept us at the forefront of the HYPOXI® network globally and have secured us the rights to the USA.

Whether operated as a stand-alone HYPOXI®-Studio or a HYPOXI®-Studio“Shop-in-Shop”, the simplicity of the business model is what attracts our franchisees. The HYPOXI®-Technology operates on a per-treatment basis with minimal labour involved, which allows a Franchisee to operate a 3 device concept simultaneously. In addition to the attractive potential revenue a HYPOXI®-Studio can generate with low wage overheads, there are also the intangible personal rewards that running a studio brings.

Our franchise model gives franchisees access to a comprehensive training program, ongoing operational support and online access to resources such as marketing collateral, merchandise and consumables. Quarterly marketing workshops and annual conferences provide endless opportunity to franchisees to actively collaborate with the Head Office team and other Franchisees.

PROVEN TECHNOLOGY

GLOBAL BRAND – LEADING

DISTRIBUTION TERRITORY

SIMPLE & REWARDING

BUSINESSMODEL

ONGOING SUPPORT & TRAINING

OUR FRANCHISE

A SUCCESSFUL PARTNERSHIP

PERFORMANCE OVERVIEWEstablished studio network with a decade of experience in the Australian & New Zealand market

The largest HYPOXI®-distribution network globally

Detailed market analysis

In-depth studio planning advice and assistance

Comprehensive training and support

Provision of online franchisee support and resource portals

Coordination and implementation of integrated national marketing & advertising initiatives

Warranty and service support

SUPPORT FROM A TO ZA HYPOXI®-Studio franchise is a lucrative investment. The

business model is founded on a solid concept with a globally

recognised brand combined with a comprehensive support

program. The HYPOXI® Australia team covers all areas, from

training of HYPOXI®-Coaches to delivering an ever evolving

marketing support service.

HYPOXI® Australia prides itself on individual and close

supervision of it’s franchisees. Seamless support is available

at all times to provide you with technical advice on all

aspects associated with the HYPOXI®-Method. With a team of

dedicated support staff and resources, we are able to ensure

efficient operation of the HYPOXI® device portfolio and total

customer satisfaction.

The Australianfranchise sector in 2015 reported

turnover of $169 billion dollars on 1,165 franchise businesses

operating in Australia

IBISworld

LOCAL MARKETING WORKSHOP

QUARTERLY STATE-BASED WORKSHOPS

TEMPLATE STUDIO MARKETING MATERIALS AND PROMOTIONAL TOOLS

PARTICIPATION IN NATIONAL AND STATE CO-OPERATIVE INITIATIVES

STUDIO PROFILE LISTING ON HYPOXI.COM.AU

ACCESS TO FREE TRIAL LEADS VIA HYPOXI.COM.AU

RETAIL DATABASE TO RECEIVE HYPOXI® MONTHLY EMAG

PARTICIPATION IN CORPORATE RATE PROGRAM

MEMBERSHIP ON 1300 HYPOXI PHONE SERVICE

NATIONAL AND STATE BASED PR

FULL ACCESS TO ALL CREATIVE SOCIAL MEDIA & PR CONTENT

ANNUAL NATIONAL CONFERENCE

OPERATIONAL SUPPORT

START UP SUPPORT

WE SUPPORT YOU

MARKETING SUPPORT

INDUCTION & HYPOXI®-METHOD OPERATIONS TRAINING

HYPOXI®-METHOD OPERATIONS MANUAL

HYPOXI® SALES ELEARNING MODULE USER LICENCE

ACCESS TO HYPOXI® AUSTRALIA’S TECHNICAL SUPPORT PORTAL

ACCESS TO HYPOXI AUSTRALIA’S OPERATOR STORE

WARRANTY & SERVICING

COMPREHENSIVE FRANCHISE NETWORK OVERVIEW, INCLUDING FRANCHISE PRESENTATION

BUSINESS PLANNING TEMPLATE AND ASSISTANCE

SITE SELECTION ASSISTANCE (HOT SPOT CATCHMENTS AND DEMOGRAPHIC OVERVIEW)

PREMISES INSPECTIONS AND SPACE PLANNING ASSISTANCE

FINANCE AND INSURANCE INTRODUCTIONS AS REQUIRED

PERSONAL INTRODUCTIONS TO RELEVANT FRANCHISEES

OUR CONCEPT OPTIONS

REVENUE OPPORTUNITIES

$1,400,000

$1,200,000

$1,000,000

$800,000

$600,000

$400,000

$200,000

3 DEVICES 4 DEVICES 5 DEVICES

25% 25%25%

50%50%

50%75%

75%

75%

100%

100%

100%

The following assumptions and disclaimers apply to the financial information given in this document:1. earnings projections are not specific to any particular location or any specific 12 month period;2. earnings projections are not based on past performance of any particular HYPOXI®-Studio;3. projections relate to earnings only and no projections are made as to operating or capital expenses, interest, depreciation, taxation implications or profit margin; a. earnings projections are calculated based on the varying levels of machine utilisation as shown and applying the following assumptions: a. each “client signup” is assumed to undertake 52 treatments at a per treatment cost of $2,340 per package (HYPOXI® Lifestyle 6 month membership consisting of 52 sessions) including GST; b. per treatment cost therefore equates to $45.00 including GST, or $40.90 ex GST; c. treatment time is 30 minutes; and d. maximum annual operating time (that is, 100% utility) represents 12 hours per

day, five days per week, 6 hours day on Saturdays, 50 weeks per year.4. a franchisee’s actual utilisation rate will depend on a number of variable factors specific to how it operates its business. HYPOXI® makes no representation about the likely utilisation rate for a proposed franchisee or average utilisation rates across the network. Franchisees should conduct their own enquiries; 5. earnings projections are inclusive of GST;6. all information in this document is indicative and illustrative only.Potential franchisees should not rely on it, but should conduct their own detailed research and obtain specialist advice before making any decision to acquire a HYPOXI® franchise or purchase or rent any HYPOXI® machines;7. the recipient agrees that it will not hold HYPOXI Australia liable for anything in this document; and8. the information contained in this document is confidential.

HYPOXI STUDIO 3INVESTMENT $190,870 EX GST

SAVING: $8,730OFF DEVICE RRP | EX GST

FRANCHISE FEE HYPOXI® L250 TRAINERHYPOXI® S120 TRAINER

HYPOXI® COMBINED VACUNAUT & HD COMPLETE SETOPERATIONAL TRAININGMARKETING WORKSHOP

SALES ELEARNING MODULE USER LICENCE

DEVICE ACCESSORIES:5 L250 SKIRTS, 5 S120 SKIRTS, 4 VAC SUITS, 1 HDC SUIT

TEMPERATURE SENSOR & HEART RATE MONITOROPERATIONAL STARTER KIT

STANDARD METRO DELIVERY, INSTALLATION & TESTINGFIRST ANNUAL SERVICE (EXCLUDING TRAVEL)

*LOW ONGOING FIXED ROYALTY & MARKETING FUND FEES

FRANCHISETERRITORY



FRANCHISE FEEHYPOXI® L250 TRAINERHYPOXI® S120 TRAINER

HYPOXI® COMBINED VACUNAUT & HD COMPLETE SETHYPOXI-DERMOLOGY® COMFORT

OPERATIONAL TRAININGMARKETING WORKSHOP


DEVICE ACCESSORIES:5 L250 SKIRTS, 5 S120 SKIRTS, 4 VAC SUITS, 2 X HDC SUIT




FRANCHISETERRITORY



FRANCHISE FEE2 HYPOXI® L250 TRAINERS

HYPOXI® S120 TRAINERHYPOXI® COMBINED VACUNAUT & HD COMPLETE SET

HYPOXI-DERMOLOGY® COMFORTOPERATIONAL TRAININGMARKETING WORKSHOP


DEVICE ACCESSORIES:5 L250 SKIRTS, 5 S120 SKIRTS, 4 VAC SUITS, 2 X HDC SUIT




FRANCHISETERRITORY

OURTECHNOLOGY

HYPOXI DEVICE PORTFOLIO

L250Targets stubbornfat around – Lower Stomach– Hips– Bottom– Thighs– Lower BackTargets stubborn cellulite Vacuum intervals Supercharges active recovery Reduces fluid retention Any fitness level 30 min session

S120Targets stubborn fat around – Lower Stomach– Hips– Bottom– Thighs– Lower BackTargets stubborn cellulite Vaccum and compression intervals Supercharges active recovery Reduces fluid retention Medium to highfitness levels 30 min session

DERMOLOGYAids in reducing – Cellulite – Puffy Skin – Uneven Skin toneReduces fluid retentionStimulates lymphatic system Negative and positive pressure Passive treatmentAccelerates results 20 min session

VACUNAUTTargets stubborn fat around – Stomach – HipsNegative and positive pressure Any fitness level 30 min session

The HYPOXI®-Method consists of 4 unique, patented devices which combine the three elements of Vacuum Therapy, Compression Therapy and Fat Burning Exercise to successfully target problems areas that both men and women face due to their genetic make up.

In a HYPOXI®-Studio franchise application, the complete concept of HYPOXI® devices enables franchisees to accommodate and assist the broadest cross section of the Australian adult population. As men and women, regardless of cultural heritage or geographic location, we share an all-too-common range of body types or shapes. The HYPOXI® device which is suited to assisting you with your problem area may not be right for your partner, friend, sister etc. For commercial reasons, any HYPOXI® franchise studio will offer at least the complete suite of HYPOXI® devices, and some may offer more than one of each device due to high demand.

TRAINER L250The HYPOXI® L250 is designed to specifically target fat and cellulite around the hips, buttocks and thighs. The L250 achieves results by successfully combining the benefits of exercise with patented vacuum technology. The key to the L250’s success is its ability to manipulate circulation through the application of advanced vacuum therapy during fat burning.

The reclined position of the L250 means that even overweight and unfit clients can undertake the moderate, fat-burning training. A constant change in pressure has the effect of increasing blood flow to the targeted area. The force of gravity is also used to the L250’s advantage – the reclined position and upward pedalling movement of the legs assists in draining fluid from the legs in a completely natural and healthy way.

The L250 package includes a horizontal ergometer with in-built computer system; 5 L250 vacuum skirts; radio control temperature sensor; and radio control heart rate sensor.

TRAINER S120The HYPOXI® S120 is designed to specifically target fat and cellulite around the hips, buttocks and thighs. The Trainer S120 combines the positive effects of three forms of therapy in one device: exercise, vacuum therapy and compression therapy. Exercise is the basic element of the S120; direct fat burning is not possible without movement.

During the low pressure phase (Vacuum therapy) blood is drawn into the fatty and dermal tissue, supplying the area with nutrients. During the high pressure phase (compression therapy) blood and bodily fluids are pushed out of the tissue into the bloodstream, relieving and supporting veins and the lymphatic system.

The S120 package includes a vertical ergometer with in-built computer system; 5 S120 vacuum skirts; radio control temperature sensor; and radio control heart rate sensor.

THE HYPOXI-DERMOLOGY® COMFORT (HDC) HYPOXI®’s HDC is a contemporary health and lifestyle product. Applying unique vacuum technology,the HDC treatment can activate the lymphatic system, release toxins, stimulate circulation and improve the skin’s tone and texture. Relaxing and pain-free, this innovative treatment does not require exercise – it is a passive treatment which can be prescribed as a stand alone treatment or in conjunction with any of the HYPOXI®-Training devices, with the view to accelerating overall results.

The HDC is a particularly effective therapy device for the treatment of common skin problems. The unit was specifically created to activate the metabolism of the skin’s connective tissue. The HDC, in combination with the HD-PressureSuit, is the ultimate treatment unit for cellulite prone skin. The 400 pressure chambers within the PressureSuit work on the skin’s surface and are highly effective at diminishing the appearance of cellulite and uneven skin tone.

The HYPOXI-Dermology® Comfort package includes a Dermology comfort lounger anda HD-PressureSuit (one size fits all).

THE VACUNAUT® The HYPOXI® Vacunaut® is designed to specifically target fat around the stomach and hip region. Highly effective for men and women, the Vacunaut® achieves results by successfully combining the benefits of exercise with sophisticated vacuum technology.

The Vacunaut® technical unit produces alternating high and low pressure. Connected to the unit through a series of pressure conducting hoses is the PressureSuit. The PressureSuit comprises of a network of active pressure chambers which apply calculated high and low pressure on the stomach and hips. Simultaneous fat-burning training can be undertaken on a treadmill.

The Vacunaut® package includes a vacuum technical station; 4 PressureSuits; automated drying system and maintenance kit.

OUR RESULTS

Like any diet and exercise program, you only get out what you put in. Luckily with HYPOXI® it’s not about training harder, it’s about TRAINING SMARTER. If you are committed to the HYPOXI®-Method, following the training program as outlined by your HYPOXI®-Coach and nutritional guidelines you will see and feelREAL results.

Lotta has lost a staggering 9.7KG & 56.4CM

over 36 sessions of HYPOXI®!

LOTTA

With HYPOXI®,I've managed to gain

energy and lose cellulite& extra weight. I wouldn’t trade HYPOXI for anything

— I love it!

OUR BRAND

WE ARE ON A JOURNEY TO SHARE OUR EXPERTISE WITH THE WORLD, AND MAKE LOW IMPACT / HIGH-OUTCOME EXERCISE ACCESSIBLE TO EVERY MAN AND WOMAN.We want to inspire others with our passion and knowledge. We want everybody to learn with us, achieve more for themselves, and walk the enlightened path to being the best version of themselves they can be.

PIONEERING

ASPIRATIONAL

EMPOWERING

APPROACHABLE

SOPHISTICATED

IN THE PRESS

“This is aworkout that

celebrities swear by and it really works”

“It’s great for time-poor, busy women who want

to exercise and tone up, without slogging away”

“Out-of-this-world amazing”

“My new secretweapon to tone and shift weight from my problem areas so I can achieve every girl’s aim – to look

good in a bikini”

“The anti-cellulite lifestyle elixir! AKA the stuff that CAN improve cellulite”

“This is a real life-saver for brides who are

healthy, but can’t drop those final few kilos”

“Feel good about your body, fast”

WEDDED WONDERLAND

COSMOPOLITAN BRIDE

OK!MAGAZINE

FIRST WORLD BEAUTY PROBLEMS

CLEO

SPORTELUXE

NINEMSN HONEY

Since HYPOXI®’s launch in 1998 it has been subject to significant media attention and reviews that explore the issues of cellulite, weight loss, skin toning and spot reduction.

The Australian media have not only tried and tested HYPOXI®, but fallen in love with this innovative weight loss treatment.

OUR FRANCHISEES

WE CONSIDER OUR FRANCHISEES TO BE BUSINESS PARTNERS AND OUR GREATEST BRAND AMBASSADORS. It is their genuine desire to help people that drive their success at a local level.

Our franchisees come from diverse backgrounds with a common theme of strong commercial acumen, an entrepreneurial spirit and customer centric ethos. Whether your background is from within the corporate sector in Sales, Marketing or Finance, or whether you are an existing business owner looking to follow your passion for health and wellness, your transferable skill-set and experience is what will underpin your success.

No specific formal qualifications are required as our comprehensive operational training on the HYPOXI®-Method is provided to become an Accredited HYPOXI®-Coach. As a Franchisee and small business owner you will be required to wear multiple hats, unless of course your intention is to recruit talented staff into your business to supplement your strengths and weaknesses.

A day in the life of a HYPOXI®-Studio owner/operator involves selling treatment packages, marketing the studio, being a brand ambassador, networking, establishing & building client relationships, prescribing the HYPOXI®-Method, motivating clients and much more!

KEY TO HYPOXI®-STUDIO SUCCESS

HYPOXI® is more than a retail transaction, success as a HYPOXI® Franchisee relies on strength in a number of key areas. When these key pieces are holistically combined, we see huge success with franchisees operating efficiently and effectively as a business, achieving maximum results.

LOCAL AREA MARKETING

SALES

CLIENT RELATIONSHIP DEVELOPMENT

CUSTOMER SERVICE

BRAND REPRESENTATION

RESOURCE UTILISATION

MEETFirst time business owners Yasmine and Jaime, had HYPOXI® on their radar for some time before committing to their business venture. Both held successful careers in the IT sector for almost a decade when Yasmine discovered HYPOXI® through the radio during her commute to work.

As time poor professionals both Yasmine and Jaime dedicated time for exercise however, Yasmine shared that even after achieving her weight goals, she was never really satisfied with her body shape. With her wedding in the planning, Yasmine took advantage of HYPOXI®’s advertised Free Trial at her nearest studio and after only 6 sessions she had already lost 15cms in the areas that she most wanted, her stomach and thighs. Inspired by these initial results, Yasmine’s HYPOXI® journey continued over the course of the next few months leading her to achieve her dream bridal figure.

Over the course of her sessions with HYPOXI®, Yasmine was inspired by seeing and hearing about the positive results of other clients, as well as her own. This combined with a desire to make a difference and impact other people’s lives for the better were her inspiration for planning her business venture and her career transition.

Following a relocation to back to her hometown of Perth in early 2015, Perth’s first Franchise studio was opened in the beautiful beachside suburb of Cottesloe, and Yasmine hasn’t looked back. A model brand ambassador and franchisee, Yasmine’s sales and operations career experience combined with her passion for health and fitness have set the foundation for their success.

YASMINE & JAIME MENDOZAHYPOXI STUDIO COTTESLOE

“In under 1 year HYPOXI® has proven to be a fantastic

commercial opportunity for us. We have been fortunate to grow

our business with hiring staff as well as exploring possible new franchise

locations for a second studio”

AwardedHYPOXI®

AUSTRALIA’S OUTSTANDING NEWCOMER AWARD 2015

YASMINE & JAIME

YOUR STUDIO VENTURE BEGINS HERE…

your next

STEPStowards becoming

A HYPOXIFRANCHISEE\

Complete & returnConfidentiality Deed in order to gain visibility of HYPOXI® Australia’s template Franchise

Documentation.

Undergo a HYPOXI® treatment package to experience the results first hand.

Schedulea Franchise Meeting

withHYPOXI® Australia.

#DESIGNYOURBODY© 2016 HYPOXI Australia Pty Ltd. All Rights Reserved.

HYPOXI.COM.AU

KELLIE WILSON

NATIONAL SALES MANAGER

M: O438 844 302

[email protected]

@hypoxiaus

HYPOXI-AUSTRALIA

HYPOXIAUSTRALIA

HYPOXIAUSTRALIA

@HypoxiAustralia

hypoxi · of $1.64 billion per annum. traditional exercise has its limits, and as such the...

Documents