how’s my club doing?? score your club but don’t share with anyone else. put your ... · 2019....
TRANSCRIPT
![Page 1: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/1.jpg)
Before we begin...How’s my club doing??
Score your club but don’t share with anyone else.
Put your total score on the tally sheet at the
front of the room.
![Page 2: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/2.jpg)
Getting & Keeping MembersKevin Crosby, Rotary Club of Buffalo - Sunrise
![Page 3: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/3.jpg)
Why are you here?
![Page 4: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/4.jpg)
What will you leave with?
Action Plan to grow your club in 2019-20
![Page 5: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/5.jpg)
Assumptions
• Everyone here has good ideas to share
![Page 6: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/6.jpg)
Assumptions
• Everyone here has good ideas to share
• Every club is unique – so your membership plan has to be customized to fit your club
![Page 7: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/7.jpg)
Why is Membership Development so important?
![Page 8: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/8.jpg)
Why is Membership Development so important?• Attrition happens
![Page 9: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/9.jpg)
Why is Membership Development so important?• Attrition happens• More members = more
energy, more ideas
![Page 10: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/10.jpg)
Why is Membership Development so important?• Attrition happens• More members = more
energy, more ideas• More members = more
horsepower & lower cost per member
![Page 11: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/11.jpg)
Why is Membership Development so important?• Attrition happens• More members = more
energy, more ideas• More members = more
horsepower & lower cost per member
• Your club needs future leaders
![Page 12: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/12.jpg)
Why is Membership Development so important?• Attrition happens• More members = more
energy, more ideas• More members = more
horsepower & lower cost per member
• Your club needs future leaders
• Other?
![Page 13: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/13.jpg)
4 Pieces of the Puzzle
![Page 14: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/14.jpg)
4 Pieces of the Puzzle
1. Assess club health & vitality; address issues that will enhance the engagement & enjoyment of your members
![Page 15: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/15.jpg)
Available from Rotary International ….
![Page 16: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/16.jpg)
Or, online member satisfaction survey…
Contact Pene Hutton
![Page 17: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/17.jpg)
4 Pieces of the Puzzle
1. Assess club health & vitality; address issues that will enhance the engagement & enjoyment of your members
![Page 18: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/18.jpg)
Why do members stay in Rotary?
4036
14
53 2
0
5
10
15
20
25
30
35
40
45
Friendship andfellowship
To positivelyimpact mycommunity
To have apositive impact
globally
Professionalnetworking
Developmentand training
For personalrecognition
Percent of respondents
![Page 19: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/19.jpg)
If possible, do an Exit Survey with members who leave
Contact Pene Hutton
![Page 20: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/20.jpg)
4 Pieces of the Puzzle
1. Assess club health & vitality; address issues that will enhance the engagement & enjoyment of your members
Keeping the members you have is as
important as getting new members.
![Page 21: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/21.jpg)
Action PlanWhat steps will you take to help your club assess its health and member satisfaction?
How will you help to ensure that issues are discussed and addressed?
How will you implement the practice of doing exit surveys?
![Page 22: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/22.jpg)
4 Pieces of the Puzzle
2. Assess your club’s curb appeal & commitment to doing what’s necessary to attract new members
![Page 23: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/23.jpg)
When a visitor comes to your club, what is their first impression?
VS
![Page 24: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/24.jpg)
When a visitor comes to your club, what is their first impression?
VS
![Page 25: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/25.jpg)
When a visitor comes to your club, what is their first impression?
VS
![Page 26: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/26.jpg)
When a visitor comes to your club, what is their first impression?
VS
![Page 27: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/27.jpg)
Do you have rituals or traditions that might be confusing or unwelcoming to
guests?
![Page 28: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/28.jpg)
Do you have rituals or traditions that might be confusing or unwelcoming to
guests?
What is the upside to these rituals & traditions?
What is the downside?
How resistant would your club be to leaving some of these behind?
![Page 29: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/29.jpg)
4 Pieces of the Puzzle
2. Assess your club’s curb appeal & commitment to doing what’s necessary to attract new members
![Page 30: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/30.jpg)
4 Pieces of the Puzzle
2. Assess your club’s curb appeal & commitment to doing what’s necessary to attract new members
Attendance requirements vs Engagement expectations
![Page 31: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/31.jpg)
4 Pieces of the Puzzle
2. Assess your club’s curb appeal & commitment to doing what’s necessary to attract new members
Options for meeting frequency?
![Page 32: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/32.jpg)
4 Pieces of the Puzzle
2. Assess your club’s curb appeal & commitment to doing what’s necessary to attract new members
Options to lower cost of membership?
![Page 33: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/33.jpg)
4 Pieces of the Puzzle
2. Assess your club’s curb appeal & commitment to doing what’s necessary to attract new members
Options for membership types?(e.g., corporate, family, associate)
![Page 34: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/34.jpg)
Action PlanWhat steps will you take help your club assess your curb appeal, club culture, meeting rituals, etc.?
What steps will you take to help your club consider flexibility in meeting frequency, attendance requirements, cost, membership types?
![Page 35: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/35.jpg)
4 Pieces of the Puzzle3. Address adequacy of your website, use of
Facebook, LinkedIn, Twitter and other social media and overall public image efforts
![Page 36: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/36.jpg)
Social Media
Pair off:• Share ideas about your club’s
website, use of social media –e.g., Facebook, LinkedIn, Twitter, Instagram
• How are these being managed?• Are they used effectively?• What should be
changed/added?
![Page 37: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/37.jpg)
Public Image
![Page 38: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/38.jpg)
Public Image• Consider developing public image
initiatives in collaboration with other Rotary clubs in area
![Page 39: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/39.jpg)
Public Image• Consider developing public image
initiatives in collaboration with other Rotary clubs in area
• Associate Rotary with other high-profile events
![Page 40: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/40.jpg)
Public Image• Consider developing public image
initiatives in collaboration with other Rotary clubs in area
• Associate Rotary with other high-profile events
• Use “People of Action” themes and images
![Page 41: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/41.jpg)
![Page 42: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/42.jpg)
Go to My RotaryBrand Center
Use extensively
![Page 43: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/43.jpg)
Action PlanWhat steps will you take help your club address the adequacy of your website, use of Facebook, LinkedIn, Twitter and other social media and overall public image efforts?
![Page 44: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/44.jpg)
4 Pieces of the Puzzle
4. Develop and implement a deliberate and comprehensive plan to recruit and onboard new members
![Page 45: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/45.jpg)
Why do people join Rotary?
0
5
10
15
20
25
30
35
40
45
To positively impactmy community
Friendship andfellowship
Professionalnetworking
To have a positiveimpact globally
Potential forpersonal/professional
recognition
Development &training opportunities
Percent of respondents
![Page 46: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/46.jpg)
Who do you want to recruit?
![Page 47: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/47.jpg)
Who do you want to recruit?
• Demographics to achieve diversity goals:• Ethnic diversity?• Age span?• Gender parity?
![Page 48: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/48.jpg)
Who do you want to recruit?
• Demographics to achieve diversity goals:• Ethnic diversity?• Age span?• Gender parity?
• Desired occupations?
![Page 49: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/49.jpg)
Who do you want to recruit?
• Demographics to achieve diversity goals:• Ethnic diversity?• Age span?• Gender parity?
• Desired occupations?• Satellite option – group that
meets at different time & place?
![Page 50: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/50.jpg)
Who has had a successful recruitment campaign?
![Page 51: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/51.jpg)
How do you want to recruit?
![Page 52: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/52.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?
![Page 53: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/53.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?
![Page 54: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/54.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?
![Page 55: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/55.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?• Fundraisers?
![Page 56: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/56.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?• Fundraisers?• Special incentives?
![Page 57: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/57.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?• Fundraisers?• Special incentives?• Invitations to programs?
![Page 58: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/58.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?• Fundraisers?• Special incentives?• Invitations to programs?• Special campaigns – each one
reach one?
![Page 59: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/59.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?• Fundraisers?• Special incentives?• Invitations to programs?• Special campaigns – each one
reach one?• Place Rotarian in waiting rooms?
![Page 60: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/60.jpg)
How do you want to recruit?• Collaborate with other Rotary
clubs?• Social events?• Direct mail campaigns?• Fundraisers?• Special incentives?• Invitations to programs?• Special campaigns – each one
reach one?• Place Rotarian in waiting rooms?
Is collateral material (e.g., brochure, business card) up to date?
![Page 61: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/61.jpg)
How do describe Rotary to prospective members?
“So what is Rotary??”
Consider devoting a club assembly to discussing how members can explain Rotary to prospects.
![Page 62: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/62.jpg)
4 Pieces of the Puzzle
4. Develop and implement a deliberate and comprehensive plan to recruit and onboard new members
![Page 63: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/63.jpg)
4 Pieces of the Puzzle
4. Develop and implement a deliberate and comprehensive plan to recruit and onboard new members
Why is onboarding process important?
![Page 64: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/64.jpg)
Onboarding
![Page 65: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/65.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
![Page 66: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/66.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
• Inspiring induction (include family?)
![Page 67: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/67.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
• Inspiring induction (include family?)• Assign willing & qualified mentor
![Page 68: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/68.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
• Inspiring induction (include family?)• Assign willing & qualified mentor• Engage in activities immediately
![Page 69: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/69.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
• Inspiring induction (include family?)• Assign willing & qualified mentor• Engage in activities immediately• Learn about club
![Page 70: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/70.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
• Inspiring induction (include family?)• Assign willing & qualified mentor• Engage in activities immediately• Learn about club• Learn about Rotary beyond club
![Page 71: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/71.jpg)
Onboarding• Starts before member joins – ensure
mutual expectations are clear & realistic
• Inspiring induction (include family?)• Assign willing & qualified mentor• Engage in activities immediately• Learn about club• Learn about Rotary beyond club• “Check up” at 3 and 6 months
![Page 72: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/72.jpg)
Action PlanWhat will you do to help your club develop and implement a deliberate and comprehensive plan to recruit and onboard new members?
![Page 73: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/73.jpg)
Pair off.Share your Action Plans
with each other.
![Page 74: How’s my club doing?? Score your club but don’t share with anyone else. Put your ... · 2019. 3. 1. · your membership plan has to be customized to fit your club. Why is Membership](https://reader033.vdocuments.site/reader033/viewer/2022051900/5fef4cffeba7b010c6394008/html5/thumbnails/74.jpg)
Thank You