how ux can help us to make a more inclusive environment for the entire tech industry | seattle...

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UX designers can lead us toward a more inclusive environment for the entire tech industry.

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Page 1: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

UX designers can lead us

toward a more inclusive

environment for the entire

tech industry.

Page 2: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Todd Bennings

Sr. Product Designer, Starbucks

Co—founder, HERE Seattle

@toddbennings

Page 3: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Todd Bennings

Sr. Product Designer, Starbucks

Co—founder, HERE Seattle

@toddbennings

Page 4: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Todd Bennings

Sr. Product Designer, Starbucks

Co—founder, HERE Seattle

@toddbennings

Page 5: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Todd Bennings

Sr. Product Designer, Starbucks

Co—founder, HERE Seattle

@toddbennings

Page 6: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

SethEric André

moi

Page 7: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Dance break.“Apache - Grandmaster Flash Mix” by

the Incredible Bongo Band

Page 8: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

A call to arms

Page 9: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

A word aboutperspective

.

Page 10: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

By now we’ve seen the headlines and

the gist of what’s happening

Page 11: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

“It’s good business”

Page 12: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Why user

experience

designers?

Page 13: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Empathetic

An Ability to cope

Adaptable

Curatorial

Translators

Storytellers

Page 14: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Design thinking affords us the

opportunity to think in broad terms –

reframing the problems we assume

we have the answer to.

Page 15: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

and we’re the cool kids.

Page 16: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

affect change?Where can we

Page 17: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Let’s unpack “culture” shall we?

Page 18: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

How individuals interact

Employee behavior

Who succeeds

Who get’s hired

Culture

determines

Page 19: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Be diverse as you scale or evolve

It’s not about the hiring process alone

The C suite must be all in

Cultivating

Culture

Page 20: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Communication

rules the nation

Build trust by exercising transparency

Build and maintain channels for open + honest conversation

Page 21: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Meet people

where they areAllow people to be their best selves at work

Acknowledge the obligations a person may have outside of work i.e. kids, elderly parents

Account for modern families in healthcare options

Page 22: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

(em)brace

for impact

Page 23: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Extend the

code of

conductOff sites + social events

Page 24: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

While it’s hard to build a good culture,

rebuilding a failing culture is harder.

Page 25: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Company culture should

be one part of a larger

comprehensive initiative

Page 26: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Change

is difficult

Empathy training to better interact with people who aren’t like them

Criteria varies from company to company

Bias results in discrimination

Page 27: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Designing

for impact

Page 28: How UX Can Help Us To Make a More Inclusive Environment For The Entire Tech Industry | Seattle Interactive 2017

Be a part of HERE Seattle! We’re a community of 2000 people who want to see a better tech industry

hereseattle.commeetup.com/here-seattle