how to write the worst cold email ever

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How to create the worst cold email EVER! Heather R Morgan| @HeatherReyhan | www.salesfolk.com

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Page 1: How to Write the Worst Cold Email Ever

How to create the worst cold email EVER!

Heather R Morgan| @HeatherReyhan | www.salesfolk.com

Page 2: How to Write the Worst Cold Email Ever

“Our company is AMAZING…we’re constantly winning

awards for…”

Step #1: Alienate your readers with self-focused narcissism

Page 3: How to Write the Worst Cold Email Ever

“Would you like to buy my product? It only costs…”

Step #2: Be too salesy: ask for too much (like money) too fast

Page 4: How to Write the Worst Cold Email Ever

“We have feature A, B,… Z…and we’re also working on

a new….”

Step #3: Lose your prospect’s attention by aimlessly rambling

Page 5: How to Write the Worst Cold Email Ever

“Pretty much if you buy my product you’ll become a

BILLIONAIRE!”

Step #4: Make absurd claims with 0 proof

Page 6: How to Write the Worst Cold Email Ever

But, if you don’t want to

write a terrible cold email…

Check out our

Fool Proof Guide

to Cold Email!

Heather R Morgan | Salesfolk CEO [email protected]