how to use mad mimi by theqp
TRANSCRIPT
Let's Get Things Done
Using
Introduction to Email Marketing
A Basic Tutorial created by Rose Co
© thequintessentialpro.wordpress
.com
2
This tutorial was created by The Quintessential Pro to guide the reader on how to use this Powerful Marketing Tool. The applications presented in this guide were MadMimi, Google Chrome, and Blogger, the current versions at the time of creation. For the sake of simplicity, please note that the author presented a step-by-step guide using MadMimi on a Windows 8.1 computer, as the tutorial may look differently as when using the same on a Mac PC or the app on a mobile device.
The purpose of this guide is to educate and provide information. Every effort has been made to ensure that data are as complete and accurate as possible. The author has nonetheless prepared this with the greatest of care.
© thequintessentialpro.wordpre
ss.com
3
Who is Mad Mimi?
© thequintessentialpro.wordpre
ss.com
4
Let me first tell you thatMad Mimi...
© thequintessentialpro.wordpre
ss.com
5
... is NOT who you think
she is
© thequintessentialpro.wordpre
ss.com
6
Neither isMad Mimi a SHE
© thequintessentialpro.wordpre
ss.com
7
Meet Mad Mimi(the REAL one)
© thequintessentialpro.wordpre
ss.com
8
Don't worry,she is not Mad
© thequintessentialpro.wordpre
ss.com
9
She just wants you to know her better
© thequintessentialpro.wordpre
ss.com
10
In your browser,go to this address
© thequintessentialpro.wordpre
ss.com
11
Look for the orange button
© thequintessentialpro.wordpre
ss.com
12
Click "Create My Account"
© thequintessentialpro.wordpre
ss.com
13
Type in yourEmail address here
© thequintessentialpro.wordpre
ss.com
14
Then click "Next"
© thequintessentialpro.wordpre
ss.com
15
Create a Password
© thequintessentialpro.wordpre
ss.com
16
And click "Signup"
© thequintessentialpro.wordpre
ss.com
17
This windowwill pop-up
© thequintessentialpro.wordpre
ss.com
18
Fill in the details
© thequintessentialpro.wordpre
ss.com
19
Then click "Continue"
© thequintessentialpro.wordpre
ss.com
20
Say Hello to Mad Mimi
© thequintessentialpro.wordpre
ss.com
21
You've just created your Mad Mimi account
© thequintessentialpro.wordpre
ss.com
22
Good job!
© thequintessentialpro.wordpre
ss.com
23
You can login using your Facebook or Twitter account
© thequintessentialpro.wordpre
ss.com
24
In Email Marketing, Audience is KEY
© thequintessentialpro.wordpre
ss.com
25
Your ultimate GOAL is to Build A List
© thequintessentialpro.wordpre
ss.com
26
You have to identify your target market
© thequintessentialpro.wordpre
ss.com
27
They are the people who are willing...
© thequintessentialpro.wordpre
ss.com
28
...to listen to what you haveto say
© thequintessentialpro.wordpre
ss.com
29
...to pay for your
EXPERTISE ©
thequintessentialpro.wordpress.com
30
And become your Raving Fans
© thequintessentialpro.wordpre
ss.com
31
How to Create "The List"
© thequintessentialpro.wordpre
ss.com
32
This is your Dashboard
© thequintessentialpro.wordpre
ss.com
33
Click the Audience tab
© thequintessentialpro.wordpre
ss.com
34
Click "Add a list"
© thequintessentialpro.wordpre
ss.com
35
Type in a New list name
© thequintessentialpro.wordpre
ss.com
36
Let's say you will be marketing a digital product
about losing weight
© thequintessentialpro.wordpre
ss.com
37
This will be your list name for example
© thequintessentialpro.wordpre
ss.com
38
Then click this orange check button
© thequintessentialpro.wordpre
ss.com
39
It's so easy! You now have an Audience list
© thequintessentialpro.wordpre
ss.com
40
This will be the container of all the email addresses of your audience
© thequintessentialpro.wordpre
ss.com
41
How to Create an Opt-in Form
© thequintessentialpro.wordpre
ss.com
42
This is your Dashboard
© thequintessentialpro.wordpre
ss.com
43
Click "Webform"
© thequintessentialpro.wordpre
ss.com
44
"Webform" zoomed in
© thequintessentialpro.wordpre
ss.com
45
This page will appear
© thequintessentialpro.wordpre
ss.com
46
Click "Add a Webform"
© thequintessentialpro.wordpre
ss.com
47
Web Form Preview
© thequintessentialpro.wordpre
ss.com
48
More settings
and editing tools at the right side of Web Form Panel
© thequintessentialpro.wordpre
ss.com
49
Click the pencil icon
© thequintessentialpro.wordpre
ss.com
50
This pop-up window will appear
© thequintessentialpro.wordpre
ss.com
51
Input a Webform Title with more "influence"
© thequintessentialpro.wordpre
ss.com
52
Like this
© thequintessentialpro.wordpre
ss.com
53
Then click OK
© thequintessentialpro.wordpre
ss.com
54
A more compelling Opt-in Form
© thequintessentialpro.wordpre
ss.com
55
Edit Details and
Theme here
© thequintessentialpro.wordpre
ss.com
56
Edit Webform Name
© thequintessentialpro.wordpre
ss.com
57
Click "Add a list"
© thequintessentialpro.wordpre
ss.com
58
Select existing list
© thequintessentialpro.wordpre
ss.com
59
Or create a new list
© thequintessentialpro.wordpre
ss.com
60
To add a field to the Webform, click here
© thequintessentialpro.wordpre
ss.com
61
Select a new field
© thequintessentialpro.wordpre
ss.com
62
Or create a new field
© thequintessentialpro.wordpre
ss.com
63
Then click"Add a field"
© thequintessentialpro.wordpre
ss.com
64
Changes are auto-saved
© thequintessentialpro.wordpre
ss.com
65
This is yournew Webform
© thequintessentialpro.wordpre
ss.com
66
Let's change the call-to-action button
© thequintessentialpro.wordpre
ss.com
67
Click the Advanced tab
© thequintessentialpro.wordpre
ss.com
68
Scroll down
© thequintessentialpro.wordpre
ss.com
69
Click here to customize Button Text
© thequintessentialpro.wordpre
ss.com
70
Input new Button Text
© thequintessentialpro.wordpre
ss.com
71
Click "Save Changes"
© thequintessentialpro.wordpre
ss.com
72
Your call-to-action button is changed
© thequintessentialpro.wordpre
ss.com
73
Let's jazz upthis Webform
© thequintessentialpro.wordpre
ss.com
74
Click the "Theme" tab
© thequintessentialpro.wordpre
ss.com
75
Options to change color and background
© thequintessentialpro.wordpre
ss.com
76
Click on "Pick a Color"
© thequintessentialpro.wordpre
ss.com
77
A color palette will appear
© thequintessentialpro.wordpre
ss.com
78
For this example, let's choose Cyan
© thequintessentialpro.wordpre
ss.com
79
To change background color, click here
© thequintessentialpro.wordpre
ss.com
80
Choose a contrast color from the
palette
© thequintessentialpro.wordpre
ss.com
81
For this let's pick Dark Orange
© thequintessentialpro.wordpre
ss.com
82
You now have a more attractive Webform
© thequintessentialpro.wordpre
ss.com
83
You can add a logo image here
© thequintessentialpro.wordpre
ss.com
84
And a background image here
© thequintessentialpro.wordpre
ss.com
85
Here's a neat trick I learned
from Mad Mimi herself
© thequintessentialpro.wordpre
ss.com
86
Remember this?
© thequintessentialpro.wordpre
ss.com
87
Company/Group name
© thequintessentialpro.wordpre
ss.com
88
Click "Account"
© thequintessentialpro.wordpre
ss.com
89
This page will appear
© thequintessentialpro.wordpre
ss.com
90
Change this into a Webform Title
© thequintessentialpro.wordpre
ss.com
91
And be amazed at what will happen
© thequintessentialpro.wordpre
ss.com
92
Click "Save Account Info"
© thequintessentialpro.wordpre
ss.com
93
Everytime you add a new Webform
© thequintessentialpro.wordpre
ss.com
94
Your opt-in form title becomes automatic
© thequintessentialpro.wordpre
ss.com
95
How to Embed an Opt-in Form inside
a Web Page
© thequintessentialpro.wordpre
ss.com
96
Click "Embed"
© thequintessentialpro.wordpre
ss.com
97
The HTML source code will appear
© thequintessentialpro.wordpre
ss.com
98
Highlight the code
© thequintessentialpro.wordpre
ss.com
99
Press Ctrl+C to Copy
© thequintessentialpro.wordpre
ss.com
100
Go to your website's backend
© thequintessentialpro.wordpre
ss.com
101
And paste the code
© thequintessentialpro.wordpre
ss.com
102
Then click "Publish"
© thequintessentialpro.wordpre
ss.com
103
Your webform is now on your web page
© thequintessentialpro.wordpre
ss.com
104
What are youwaiting for?
© thequintessentialpro.wordpre
ss.com
105
Start collecting emails and
build your list NOW!
© thequintessentialpro.wordpre
ss.com
106
Write those newsletters and let
Mad Mimi take care of your campaign
© thequintessentialpro.wordpre
ss.com
107 ©
thequintessentialpro.wordpress.com
© thequintessentialpro.wordpress.c
om