In 10 slides@LinkedinBook

"Someone invited me to LinkedIn, I made a Profile, have a few connections and now I wonder WHY am I on this website?"

"How can I benefit from LinkedIn?"

"And without spending too much time?"

Most people's problem: WHY should I use LinkedIn

Set a step back!

First define your goals: where do you want to go with your business or you career?

Then ask yourself: who are the people in the best position to help me reach my goals?

LinkedIn: (business) people connecting with (business) people

It is still about people!

What's your networking attitude?

"Sharing information in a reactive and proactive way without expecting anything in return" -> can you do this or are you only taking from other people?

Fundamental principle of networking

The real power of the network is in the second degree.

The real power is in the network of your network.

So don't focus on your own network, but ask them to introduce you to their network!

Single most important "feature" of LinkedInLinkedIn shows the connections between people.

LinkedIn shows you which of your own contacts can introduce you to their connections who know them.

LinkedIn allows you to easily tap into the power of the 2nd (or 3rd) degree.

LinkedIn eliminates "cold" calling.

How to REALLY use LinkedIn?1. Set a goal

2. Decide who are the people in the best position to help you reach that goal

3. Use LinkedIn to find them.

BUT you need a "basic" or first degree network first before you can tapinto the power of the second degree / the power of LinkedIn.

Building your "basic" network in 3 steps1. Upload the contacts from your email program to LinkedIn.

2. Connect with (old) colleagues and (old) classmates using LinkedIn tools.

3. Join the Groups which are in line with your goals, for example:

1. People with the function/role that interests you

2. Professional organisations

3. Trade organisations

4. Recruiters

5. Alumni associations of your college or previous employer(s).

5 Steps Success Strategy

1. Define a specific goal

2. Think of the people in the best position to help you reach your

goal

3. Use "Advanced Search"

4. Look at the list for common contacts

5. Ask the person you have the best relationship with for a Magic

Mail

42 tips to make your profile stand out

THE tool outside LinkedIn that makes your network work for you

Extra strategies to find new customers, employees or a new job

Passive, active and proactive strategies to be found

31 answers to the most frequently asked questions (FAQs)

30 little known features that can make or break your results with LinkedIn

11 tools to save time

Then download the FREE book "How to REALLY use LinkedIn (2nd edition)": http://www.how-to-really-use-linkedin.com

Do you want more tips like

www.how-to-really-use-linkedin.com