how to pick shopping cart software

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WINTER Templat e How to Pick Shopping Cart Software ——before setting up your online store 0 1 By Angela Zhang Email: [email protected] Homepage: www.tomatocart.com

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5 tips to pick a shopping cart software and 16 must-have features of a shopping cart software

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Page 1: How to pick shopping cart software

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How to Pick Shopping Cart Software

——before setting up your online store

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By Angela Zhang

Email: [email protected]

Homepage: www.tomatocart.com

Page 2: How to pick shopping cart software

5 Things5 Things You Should Look For in a shopping cart

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FunctionalityFunctionality

PerformancePerformance

Comprehensive Functionality available to assist shop owners to do online business: site management, catalog management, product management, customer management, order management, marketing tools.

Three words - quick, easy and reliable - can simply describe what performance. Basically speaking, a lot of shopping cart softwares require a period of learning time before one can fully control over it. However, performance determines how long it takes.

Page 3: How to pick shopping cart software

035 Things5 Things You Should Look For in a shopping cart

CapacityCapacity

How many products can your shopping cart handle? It should be determined by the scale of your online shop. Of course, the shopping cart with unlimited products is the best.

Payment Gateway CompatibilityPayment Gateway CompatibilitySome popular payment gateways should be included in the shopping cart. By the way, the security of the payment gateway should be attached the most importance to.

SupportSupportCheck out the forums for general ambience and response times.

Page 4: How to pick shopping cart software

0416 Must-Have Features16 Must-Have Features of Shopping Cart

Search-engine Friendliness - title tags, meta descriptions and keywords.

PCI Compliant Hosting & Security - find a provider who can host your website in a PCI (Payment Card Industry) compliant environment.

Page 5: How to pick shopping cart software

0516 Must-Have Features16 Must-Have Features of Shopping Cart

Solid Analytics & Reporting - integrates with Google Analytics to demonstrate real-time site and search ranking data and that offers a variety of other product performance reporting capabilities.

Integrated payment gateway

Page 6: How to pick shopping cart software

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0616 Must-Have Features16 Must-Have Features of Shopping Cart

Product Review Feature - In fact, research shows that even bad reviews help to sell more product than not showing reviews for a product at all. You can always review the posts before you choose to display them or choose to display reviews automatically on the website.

Page 7: How to pick shopping cart software

0716 Must-Have Features 16 Must-Have Features of Shopping Cart

Flexible Pricing Management-promotional pricing for any product, customer, order, or time frame, wholesale or retail pricing, affiliate pricing, accepts coupon codes, allows for quantity-based pricing and has tax-exempt.

Page 8: How to pick shopping cart software

0816 Must-Have Features16 Must-Have Features of Shopping Cart

Robust Catalog Management-a bulk import/export of your catalog, product cloning to simplify catalog additions, automatic resizing of your product images, some strong inventory management capabilities such as letting you set minimum quantities and identify backordered items.

Page 9: How to pick shopping cart software

0916 Must-Have Features16 Must-Have Features of Shopping Cart

Product Feed Support-easily create a feed of your products that you can then upload to shopping comparison sites and that will allow you to create multiple product feeds for each comparison engine.

Copy of transaction- allow customers to check it our

Auto responder and newsletter functions

Page 10: How to pick shopping cart software

1016 Must-Have Features16 Must-Have Features of Shopping Cart

Integrated Shipping-integrate with the major shipping providers such as USPS, UPS and FedEx and you’ll want the ability to markup shipping rate-quotes by a percentage or by a flat amount so that you have the option to charge transparent handling fees.

Up-selling & Cross-selling Features- common marketing tools

Page 11: How to pick shopping cart software

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1116 Must-Have Features16 Must-Have Features of Shopping Cart

Zoom image-allows visitors to zoom and look at different angles of the product

Gift Certificate/Wishlist Features-64 percent of those surveyed said gift certificates equaled 25 percent of their online purchases and half of those surveyed said they shopped using someone else's wishlist.

Page 12: How to pick shopping cart software

1216 Must-Have Features 16 Must-Have Features of Shopping Cart

RSS feeds capable-allows customers to keep track of the latest news of the online shop

Affiliate modules - earn extra money for your online shops

Page 13: How to pick shopping cart software

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