how to get leads into the showroom

18
Wendy Reeves BDC Trainer The Keys to Getting Them in the Showroom

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Page 1: How to Get Leads into the Showroom

Wendy ReevesBDC Trainer

The Keys to Getting Them in the Showroom

Page 2: How to Get Leads into the Showroom

No Show Appointments

But he said he was on his way!

Maybe he got lost…

I gave him our address.

He had an appointment before ours.

Page 3: How to Get Leads into the Showroom

No Show Appointments3 Reasons They Did Not Show

Page 4: How to Get Leads into the Showroom

Getting them in the Showroom

Ask for the appointment

Be sure that the customer knows 3 things

Confirm your appointment and follow up!

Page 5: How to Get Leads into the Showroom

Ask for the appointment• Ask for the appointment early on in the conversation.• If you don’t ask for it, you’re never going to get it.• When you do get it, get off the phone!

Page 6: How to Get Leads into the Showroom

Be Sure of 3 ThingsCustomer knows he is coming

Customer knows to bring

Customer knows he is asking for

Page 7: How to Get Leads into the Showroom

Confirm the appointment• Confirm appointment• Confirm permission to text and email address• Follow up when customer is late or misses his appointment

Page 8: How to Get Leads into the Showroom

Appointment RulesSame Day, Next Day, Day After?

Authorization Code?

Write it Down?

Call if Running Late

Page 9: How to Get Leads into the Showroom

Tips for Success

Understand Your Customer

Phone Skills

Follow Up

Page 10: How to Get Leads into the Showroom

Understand Your Customer

Read

Listen

Understand mindset

Don’t build barriers

Page 11: How to Get Leads into the Showroom

Phone Skills4 Obstacles to Overcome:

Establishing V2V Contact ConversionShowsFollow up

Page 12: How to Get Leads into the Showroom

Establishing V2V Contact

What to Say

What NOT to Say

How to Listen

Page 13: How to Get Leads into the Showroom

Conversion

What to Say

What NOT to Say

How to Listen

Page 14: How to Get Leads into the Showroom

ShowsWhat to Say

What NOT to Say

How to Listen

Page 15: How to Get Leads into the Showroom

Follow UpWhat to Say

What NOT to Say

How to Listen

Page 16: How to Get Leads into the Showroom

The Best of the ThreeWhat to say: • Talk, relevance

What Not to say:• Don’t read

How to Listen:• Respect

Page 17: How to Get Leads into the Showroom

Consistency is Key

Follow your word tracks Avoid complacency

Page 18: How to Get Leads into the Showroom

Thank You.

For More Information:

Visit http://www.dealerstrong.com/ Call our office @ 877-811-8107