how to get free publicity for your business and grow your brand
TRANSCRIPT
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How to Get Free
Publicity To Grow Your
Business
#learnsleek
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Outshine the Competition
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Make a Decision
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Be Prepared
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Identify Your Target Market
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The BasicsWebsite About Page Bio(s)Contact DetailsTestimonials
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Ready, Set Go! Online MediaSocial MediaTraditional Media Create Your Own Media
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Confused? Don’t Be
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Step 1: Start Blogging
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Step 2: Write Articles For Other Sites
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Step 3: Repurpose Your Content 20 Tweets
5 Videos 2 Slide decks Infographic Periscope show Blog Lead magnet (digital freebie) Podcast and more
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Step 4: Create Shareble Pins Canva.com
Make a Splash with Free Design Tools
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Step 5: Use Eye-Catching InfographicsFree Templates http
://tinyurl.com/HubSpotTemplates
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Step 6: Post Images on Twitter http://tinyurl.com/photosizeforsocialme
dia
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Which is Bolder? Text or Photos?
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Step 7: Flaunt Your Expertise Answer questions on Quora.com
Sign up for HelpAReporter.com
Your competitors may be on these sites
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Step 8: Pitch Your Own Ideas Comment on journalist’s work Explain your story idea Offer an “extra” carrot
A Pie chart A short video Industry definitions FAQ
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Step 9: Reach Out to a Podcaster Pitch yourself to podcasters as
a Guest ExpertDiscuss tips from your blog
iTunes podcast directoryhttp://tinyurl.com/iTunesPodcastDirectory
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Step 10: Guest Blog to Gain Authority
Get in front of new audiences Find the right blogs (how)? Enlighten and entertain in the
post Promote your offer in the
Author Resource Box
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Step 11: Share Your Unique Story
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Step 12: Get Noticed on YouTube Welcome video and mention
blog Link from video descriptions 5000 characters (keywords)
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Step 13: Start Your Own Radio Show
Attract top influencers Get in front of new audiences Economical to produce Ideal for mobile
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Step 14: Speak Speak Speak Find your target market
Join Toastmasters Build your email list Let them like, know & trust
you
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RobinSamora.comPR, Promotions & BrandingRobinSamora.comPR, Promotions & Branding
Grab My Free Publicity Reports
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Step 15: Promote Your Book Worldwide
Create an Amazon Author Central profile
Use Goodreads Author Marketing Program
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Content, Content, Content Video, audio, text, infographics Write, share, comment, publish Get out of your comfort zone
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“Don’t Be the Best Secret in Town”
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RobinSamora.comPR, Promotions & BrandingRobinSamora.comPR, Promotions & Branding
Grab My Free Publicity Reports