how to efficiently scale social media & reputation management · the results: efficient,...
TRANSCRIPT
Social and Reputation are Huge…
and they’ve gone Local!
THE GROWTH OF LOCAL SOCIAL MEDIA
Spend to Grow
Exponentially
$40B2017
$110BBy 2022
Engagement Happening
on Local Pages
85%
Consumers Seek Local
Reviews as much as
Recommendations
88%
https://searchengineland.com/88-consumers-trust-online-reviews-much-personal-recommendations-195803
https://www.statista.com/statistics/271406/advertising-revenue-of-social-networks-worldwide/
Your Success TeamYour client success team is here to ensure the optimal results for your social media strategy.
Yesterday’s single-solution tools are
fragmented, costly, and inefficient.
Management Becomes
Overwhelming
THE PROBLEM
Content Procurement
Asset Management
Mass Publication
Campaign Tools
Listening & Responding
Workflow Management
Analytics & Reporting
Reputation Management
Find content, create groups, post at peak traffic times &
correspond with customers from a single platform.
Solution: SOCi Automates Social
THE SOLUTION
Create Libraries to
House
Topical Content
Create Client
Groups to
Post Content To
Auto-Notifications
to Clients
Allow for Easy Client
Approvals or Adjustments
Find Proven
Industry Content
Schedule for
Peak Time Posting
Allow for Easy Client
Approvals
or Adjustments
Pull reviews from everywhere, respond, get customer approvals and
solicit new reviews from brand advocates.
Solution: SOCi Automates Reputation
THE SOLUTION
Find Reviews from
Leading Publishers
Auto-notifications
to ManagersDeliver
Responses
Customer Reviews
The Results: Efficient, Scalable, Social
Media Program
THE RESULTS
3X 480%INCREASE IN CLIENTS PER EMPLOYEE
INCREASE IN CHANNEL REVENUE IN ONLY 6 MONTHS
CASE STUDY:
The SOCi platform has empowered us to scale our social media
and reputation management offering and client base, while
increasing our margins.
When we evaluated SOCi vs Hootsuite, Sprout Social, Buffer and
others, SOCi was our hands down favorite due to ease of use,
efficiency and results that it could help us deliver.”
JIMMY HENDRICKS | Founder/CEO, Lighthouse Digital