how to create your strategic plan

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How to Create Your Strategic Plan Developed by PJ McDermott

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Really - what is the actual value of a strategic plan? And how do we even get started? Learn how a strategic plan can help your organization address the intangibles, focus on your mission and ultimately drive your business growth. Answer the simple (but loaded!) questions such as "Why are we really in business?" and "Who cares?" to help your organization grow and prosper. Hint: the answers have nothing to do with making money.

TRANSCRIPT

Page 1: How to Create Your Strategic Plan

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How to Create Your Strategic Plan

Developed by PJ McDermott

Page 2: How to Create Your Strategic Plan

Strategic Planning Objectives

How to Create Your Strategic Plan 2

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Assess  the  Environment:  Organizational  Survey  

 

Who?  Staff  Board  of  Directors  Volunteers  Other  Stakeholders    

 What?  SWOC  Priority  Issues  Ranking

How to Create Your Strategic Plan 3

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What is a Strategic Issue?

A strategic issue is a fundamental policy choice affecting an organization’s effectiveness in bringing unique value to the community it serves.

How to Create Your Strategic Plan 4

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The Logic Model

A  Logic  Model  is  a  systematic  and  visual  way  to  present  and  share  your  understanding  of:  

1.  The  relationships  among  the  resources  you  have  to  operate  your  program    

2.  The  activities  you  plan  to  do  

3.  The  changes  or  results  you  hope  to  achieve  

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Logic Model: How To…

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How to Create Your Strategic Plan 6

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Remember Your Objectives?

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Develop Your Strategies

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Assign Individual Performance Objectives

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PJ:  So,  now  that  you’ve  viewed  my  presentation,  does  strategic  planning  make  more  sense  now?  

You:  Ummm,  no,  but  you  look  like  you  understand  it  pretty  well.    PJ:  Does  your  company  currently  have  a  strategic  plan?  You:  I  think  so.    PJ:  Are  you  sure?  You:  No.    PJ:  Would  you  like  to  talk  more  about  your  company’s  objectives  and  

your  plan  to  achieve  them?  You:  That  would  be  great,  PJ.    PJ:  Great!  You  can  reach  me  at:  [email protected]   Connect with me on LinkedIn Follow me on Twitter

How to Create Your Strategic Plan 10

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