how to be personal with branding
TRANSCRIPT
HOW TO BEPERSONAL WITHBRANDING
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words from a curious geek of the future
AGENDA
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1. Formula for branding2. The 3 V3. Case studies
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YOUR VISION
YOUR VOICE
YOUR VISUALSAdd a little bit of body text
= YOUR PERSONAL BRANDING
the formula
YOUR VISION
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The driving force behind youWhy do you do what you do?Personal vision or/and businessvision
YOUR VOICE
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As a human, your voice is yourmost powerful toolConsistent and repetitivemessaging AKA your brand narrative
YOUR VISUALS
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As a human, your face is anothertool to utiliseHow do you present yourself tothe worldWhat are your key features thatpeople will remember you by
CASE STUDIES
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1. StringStory2. Steve Jobs (Apple)3. Melanie Perkins (Canva)4. What are your 3 V?
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MY VISION
TO BRING THEFUTURE BACK TO
THE PAST
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MY VOICE
"HEY STRING"
I OPEN MY SHOWS WITH A TAGLINEINTRO
MY PEEPS KNOW THAT I LOVE FRIEDCHICKEN AND I SET UP A TIPPING JAR TO
HELP FEED ME
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MY VISUALS
WEAR YOUR PRODUCERHAT...
HOW DOES THE WORLDPERCEIVE YOU?
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STEVE'S VISION
"COMPUTER FORTHE REST OF US"
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STEVE'S VISION
STEVE'S VOICE
SUPER HOLISTIC APPROACHTO DESIGN & TECH. ALL ABOUT THE
DESIGN AESTHETICS
"COMPUTER FORTHE REST OF US"
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STEVE'S VISUALS
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VISION
empowering everyone to createbeautiful designs without friction
VOICE
focusing on design and making itaccessible to everyone. Everyone can
be a graphic designer with Canva
VISUALScandy appeal with substance.
she has the sweet spot and women intech are going to be a continued hot
topic
YOUR LIBRARY
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your first jobsinspirationcatalystdriving forceyour mum how did you meet your cofounder
BE AWESOME
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GETSHITDONE
