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Quality Management Presentation

3.1. How Quality Management can be

Measured at Boeing

Stars Group: Tom

David

Kelly

Bi

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Contents

3.1.1. Definition of Quality Management

3.1.2. Method to Measure QM in case of Boeing

Definition of Benchmarking

Objectives and Process of Benchmarking

Types of Benchmarking

Apply to Boeing Company

3.1.3. Conclusion

3.1.4. Recommendations

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3.1.1. Definition of Quality Management

The act ofOverseeing & Managing all Activities and

Tasks needed to maintain a desired level ofexcellence. This includes Creating and Implementing

quality Planning and Assurance, as well as quality

Control and quality Improvement.

(Investopedia, n.d.)

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3.1.2. Method to Measure QM in case of

Boeing

Definition of Benchmarking:

A measurement of the quality of an organization's

policies, products, programs, strategies, etc., and

their comparison with standard measurements or

similar measurements of its peers.

(Businessdictionary, 2011)

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3.1.2. Method to Measure QM in case of

Boeing

Objectives and Processes of Benchmarking

Objectives:

(1) To determine what and where improvements

are called for,

(2) To analyze how other organizations achievetheir high performance levels, and

(3) To use this information to improve

performance.

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3.1.2. Method to Measure QM in case of

Boeing

Process: 4 Key Steps

(1) Understand in detail existing business

processes

(2) Analyze the business processes of others

(3) Compare own business performance with that

of others analyzed

(4) Implement the steps necessary to close the

performance gap

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3.1.2. Method to Measure QM in case of

Boeing

Types of Benchmarking (Riley, 2012)

No. Type Description

1 Strategic Benchmarking

Where businesses need to improve overall

performance by examining the long-term

strategies and general approaches that have

enabled high-performers to succeed.

2 Performance or Competi tiveBenchmarking

Businesses consider their position in relation

to performance characteristics of key products

and services.

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3.1.2. Method to Measure QM in case of

Boeing

3 ProcessBenchmarking

Focuses on improving specific critical processes

and operations.

4 FunctionalBenchmarking

Businesses look to areas of activity to find ways of

improving similar functions or work processes. This sort

of benchmarking can lead to innovation and dramatic

improvements.

5 InternalBenchmarking

Involves benchmarking businesses or operations from

within the same organization (e.g. business units in

different countries).

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3.1.2. Method to Measure QM in case of

Boeing

6

External Benchmarking Involves analyzing outside organizations that

are known to be best in class.

7 I nternational Benchmarking Best practitioners are identified and analyzedelsewhere in the world

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3.1.2. Method to Measure QM in case of

Boeing

Apply to Boeing: External Benchmarking: Compare with Boeings

Competitor EADS

Boeing (Boeing 787-8) EADS (Airbus A350-800)Length 56.70 m 60.54 mHeight 16.90 m 17.05 mRange 15,200 km 15,400 kmCapacity 242 passengers 270 passengersPrice $218.1 $236.6 m

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3.1.2. Method to Measure QM in case of

Boeing

Boeing is carrying out less customers compared

with EADS

Products of Boeing seem to less attractive than

products of EADS because of Technical Parameter of

Airplane is weaker thanAirbuss of EADS.

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3.1.2. Method to Measure QM in case of

Boeing

International Benchmarking: Products of Boeing are

used in all over the world, includes some famous

Airline Companies in Europe, Asia and America:

United Airlines, American Airlines, Singapore

Airlines, LAN Airlines, Air France, etc.

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3.1.3. Conclusion

In summary, Benchmarking is an Helpful Method for

Boeing to Control and Improve products quality,

products features to meet the customers Needs and

Wants, to Win its Competitors, and have Better

Performance.

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3.1.4. Recommendations

Boeing should Apply more Methods to measure

exactly the quality management in products of this

organization in order to Keep its Current Customers,

Encourages more New Airline Companies use its

Products. Besides timely planning to Control andImprove Products Quality is also need for this

organization to achieve Belief from its Customers.

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