how data centers improve prospecting for new clients (slideshare)
TRANSCRIPT
How Data Centers Improve Prospecting for New Clients
Promote your data centers services to the right audience, and improve client prospecting
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Prospecting Find potential clients Contact potential clients
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Identify Prospective Clients Understand market and industry Research Buyer personas
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Two Methods of Prospecting Direct prospecting Indirect prospecting
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Direct Prospecting Direct mail Telemarketing Advertising Cold calls Trade shows
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Indirect Prospecting Referrals Speaking panels Social networking
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Segmented Contact Lists For each buyer persona Minimum of ten contacts Attract new leads Add fresh contacts to list
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Develop content that answers questions to
attract new clients
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Build trust by using educational content
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Does your data center come across as an
educational resource?
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Let us know in the Comments section below
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Attracting Data Center Clients: Step by Step
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