how can eugea increase your profit

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How can Eugea increase your profit?

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Let's your balcony become a colored hot spot full of butterflies. We want to butterfly our cities up!

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Page 1: How can Eugea increase your profit

How can Eugea increase your profit?

Page 2: How can Eugea increase your profit

Why adding a new product to your offer?Because Eugea can provide you an innovative gadget that could improve your sales since we do not have any direct competition and we offer a large bouquet of values to a very different kind of clients.Furthermore Eugea can allow nice trade margin, and being a sort of impulse good also thanks to its affordable price, it could represent a not negligible way of income.

One of our display that could attract your clients’ attention

Page 3: How can Eugea increase your profit

How can Eugea be promoted?Eugea’s solutions can be fitted into different kind of shelves to get the attention of the customers.

They can be defined as ”edutoys” with a wide range of applications. Our gardens teach children to wait for a results, to be patient and devoted, to take care and finally discover what the seeds could produce. The butterflies will fulfil the patient wait and give to the young gardener a wonderful taste of colours and perfumes

They can be a nice way to enrich our windows with the touch of nature and the flavour of the countryside or of Italy.

Page 4: How can Eugea increase your profit

They can be original and creative gifts for a long list of different circumstances:

a birthday

a way to thank for having been invited to dinner

a way to celebrate guests

used as party favours or

informal invitation to ceremonies.

They can be presents and small souvenirs.

Page 5: How can Eugea increase your profit

Eugea’s packets can be hosted both on the counter either in selected shelves thanks to the simple and practical box they come with.

Page 6: How can Eugea increase your profit

What Eugea is doing to promote its productsEugea’s marketing plan to promote its products includes

- Website with frequent posts- Youtube channels and videos- Social activity in Facebook and Pinterests- Newsletters - Public relations with media to endorse shops selling eugea’s

products

We are on the web to promote your sales

Page 7: How can Eugea increase your profit

Eugea the company: the reason why we claim to be a reliable partner

Can you trust Eugea as a partner?

Here you can find a detailed description of who we are, our story, how we vision our company and our purpose. Let’s just run through the main point

founded in 2005 thanks to Spinner 2013 the European Community fund to substain idea bridging the gap between science and the market

can be described as an innovation of the Urban gardening trend

our aim is to bring beauty, colour and purity in everybody’s life

we are eco-friends, bio-friends and social friends our products are suitable for a large range of target

groups with basically no limitations we are already present in many European markets,

notably Germany, Austria, Switzerland with good results

Page 8: How can Eugea increase your profit

Let’s butterfly up our cities!

Page 9: How can Eugea increase your profit

Our storyOnce upon a time, there was a global grant who lived in Brussels and wondered through the whole Europe to search for the golden ring, a powerful talisman able to bridge the gap between the sciences and the market.

When he reached Bologna in the Year of the Lord 2005, he finally discover the idea is was looking for and Eugea was brought to light.

From her very first days she proved to be brilliant and brave and she won in 2006 the first price of Progettando, the barbarian word for Designing, and a well appreciated contest of the Bolognashire to reward the best and innovative idea to enrich the environment.

It was the year 2008 when Eugea reached Rome, the capital city, to be honoured by the Ministry of Agricultural and Forest Policies for being so innovative with her environmental products.

Finally the next year one of the most significant Italian newspaper, Corriere della sera whose rigorous fame usually overpasses the border of our country, included Gianumberto Accinelli (Eugea’s CEO) in the magical green directory proudly announcing to the world the 20 Italian ladies and gentlemen shaping a new future for Italy.

Page 10: How can Eugea increase your profit

Urban Gardening

Following the U.S. trend of Urban Gardening in the 1970s that refers to organic and sustainable gardening with the objective to attract and cultivate original domiciled friendly insects, this trend over time has been extended. and plants

Further implementations now have become also flower gardens, balconies etc. in private and urban environment up to and also including the cultivation of organic fruits

Page 11: How can Eugea increase your profit

Our mission

We want to bring beauty, color and purità into everyone’s life.

Our concept

Flowers that attract butterflies and friendly insects, like ladybugs and pollinators, will turn our balconies, windowsill and gardens into hot spot of biodiversity

Page 12: How can Eugea increase your profit

Yes, we care!

We respect the environment (how couldn’t we!)

Our packaging are FSC-certified.

The entire production chain takes place in Emilia-Romagna and

apart from the organic seeds, coming from Austria, all the

materials come from the Region thus qualifying Eugea as

“kilometer zero” (local low impact) company.

All components of the products are 100% recyclable and

biodegradable

We respect the people (and that make us very proud!)

We decided to act in a socially responsible way

All Eugea’s products are hand assembled

by peole with social, psychic or physical

problems in local non profit social

cooperatives. That is also a powerful

selling argument

This choice does not damage our clients since we are able to

deliver even high-volume orders in short time: 12.000 garden-

boxes can be delivered within 2 weeks time.

Page 13: How can Eugea increase your profit

Targeting the clients

Our research show that people most likely to become Eugea’s fans and clients usually presents these features:

nature minded

active ecological consciousness

more likely with kids

more likely A-C level

more likely living in urban areas

Page 14: How can Eugea increase your profit

Our catalogue

Page 15: How can Eugea increase your profit
Page 16: How can Eugea increase your profit
Page 17: How can Eugea increase your profit

Eugea and the balconies

Let’s say goodbye with a last video showing how cities’ balconies can bloom with colors and butterflies that’s to Eugea’s products and your support.