IDLE-FREE DRIVE TO CLEAR THE AIR

ON IDLE-MYTHS.

ü Canadians save $Millions fuel / emissions

ü Reduce greenhouse gas ü  Improve air quality

Vancouver May 1, to Halifax June 4,

NATIONAL CLEAN AIR DAY

GET the ‘IDLE FREE Pace Car’ to visit your town or school

AND WATCH THE SAVINGS

ADD-UP.

FREE!

CARBON CO-PILOTS WITH an APP / DRIVE

to CLEAR THE AIR, SAVE TONS of FUEL

& EMISSIONS.

CARBON CO-PILOTJordan McDade

IDLE-FREE GuyHockey DadRon Zima

INSPIRE IDLE-FREE SCHOOLS / TOWNS.

THOUSANDS OF DRIVERS CAN SEE REAL SAVINGS ADDING UP.

STUDENTS APPLY MATH, CO2 EMISSIONS (SCIENCE), HEALTH IMPACTS.

SCHOOLS/FAMILIES COMPETE TO SEE WHO CAN SAVE THE MOST. FOR OUR KIDS.

Get IDLE FREE App FREE May 1st IDLEFREE.org

WHERE’S IDLE FREE Guy? May 1st IDLEFREE.org

Our kids will LIKE this! TRACK our IDLE FREE Pace Car and SAVINGS

as we head for YOUR town.

COOL! LIVE Google Map.

GET INVOLVED. LET’S CLEAR THE AIR. BOOK YOUR FREE VISIT (DETAILS AHEAD).

HOST A TOWN / OR SCHOOL VISIT, TIME IS LIMITED. Have students draw ‘WHY I LOVE CLEAN AIR.’ We’ll share artwork CLEAR ACROSS CANADA, inspiring Canadians coast-to-coast. Go to IDLEFREE.org May 1, get the IDLE-FREE App. FREE! Start tracking your own IDLE-FREE savings with friends on Facebook.

HOST A VISIT. (60 minutes). School. Daycare. Community Centre.

EVENT TIMELINE:

•  IDLE-FREE Pace Car arrives. •  IDLE-FREE Guy stories: ’Canadian IDLER to IDLE-FREE Guy’,

‘how we discovered Rachel (poster girl) in 2007.’ •  Assemble for ‘mini flash-mob’, FUN photos, video clip

(photo releases by schools required) posted to IDLEFREE.org. •  Wrap up, thank you. Celebrate kids artwork if complete.

00:00 00:05

00:15

00:45

LET US TAKE YOUR PIC. SUBMIT KIDS ARTWORK.

PHOTOS / KIDS ARTWORK

WILL INSPIRE MOMS & DADS EVERYWHERE.

IDLE-myths Canadians can SAVE 3 $BILLION annually. When we’re parked.

1. IDLING is good 2. RE-starts are bad

3. Need long warm-ups

Jordan McDade VIDEO 22 yr old Dartmouth, N.S.

Dalhousie Engineering Grad

"Our kids are depending on us to take care of their future.

Doing this one SIMPLE thing

can add up to so much.”

IDLE-FREE GUY Creator, Canada’s Leading

IDLE-FREE Campaign

Ron Zima

Canada’s Leading IDLE-FREE Campaign.

It began at an elementary school in 2006.

The Children’s Clean Air Network and ‘IDLE-FREE for our kids’.

Loved by moms, kids, schools, doctors, media, car guys and bus guys.

Our IDLE-FREE Bus carried the men’s hockey teams 2010 Vancouver Olympics. See the leading Slideshare

“I made a promise to my kids to do something.”

Former radio / TV host ‘fell into’ Canada’s leading IDLE-FREE campaign.

SEE ‘A Father’s Story’

IDLE-FREE GUY Creator, Canada’s Leading

IDLE-FREE Campaign

Ron Zima

We discovered Rachel, our poster girl in 2007 at one

of our IDLE-FREE schools.

She was five. SEE ‘Rachel’s Story’

Mission To reduce greenhouse gas and improve air quality by reducing vehicle emissions.

Vision Excess vehicle emissions will become as socially unacceptable as second hand smoke.

Purpose To empower kids to transform driver behavior. Kids need a voice on climate change and poor air quality.

Strategy To partner with business, schools and media to inspire through simple and consistent messaging.

Together, we’ll engage, inspire, and empower change in a positive manner.

GET IDLE FREE Pace Car at your location on our MAP. TIMES ARE LIMITED.

Kristina Shannon kristina.shannon@c-levelexecs.com 902-440-6560

OUR IDLE-FREE DRIVE BEGINS MAY 1st!

IDLEFREE.org

We can save $MILLIONS in IDLE-time CLEAR ACROSS CANADA

‘IDLE-FREE for our kids’ when we’re parked.

TAKE REAL ACTION

CLIMATE CHANGE:

Dec. 2013

Kiribati

See the article

Children’s asthma:

400% increase in 25 years.

‘It’s an epidemic.’

Cinncinnati Children’s interview

See HERALD WHEELS feature!

See GLOBAL TV

interview!