home of the tri-state area’s top radio stations! media kit...

Home of the Tri-State Area’s Top Radio Stations!

Media Kit 2017

Our Philosophy:

VerStandig Broadcasting | 10960 John Wayne Drive | Greencastle PA, 17225 | 717-597-9200

We believe in radio’s power to reinforce and enhance the impact of any well thought-out marketing effort…

In a society characterized by timestarved and hectic consumer lifestyles, radio stays closer to the consumer for longer periods of time during prime buying hours than any other advertising medium.Allow us to provide your business with insight into how you can use radio most effectively as an alternative to or in combination with other media.

“Our purpose is to increase your sales, improve your profits and build your company’s image and reputation.”

Radio’s Unique Qualities • Reach: Pulse of the Community • Frequency • Efficient Targeting • Mobility: An Anywhere, Anytime Medium • Cost Effectiveness

Station ProfileFrequency: 104.7

Format: Current Country fused with hits from the late 90’s and early 2000’s.

Features: The HOTTEST country music, news, sports, weather, & traffic emergencies

Audience: WAYZ is programmed for Adults 25-54

Listeners: 70,300 Weekly TSA 12+ Spring 16/ Fall 16)

Power: 75,000 ERP FM signal offers 24-Hour coverage of the 4-state area from Washington, DC to Baltimore, MD to Harrisburg, PA to Winchester, VA

Station LineupMornings with AJ Weekdays 5 am - 10 am• Get the Fake Out• Useless Knowledge• Silver Stats• Workday Kickoff (45 minutes of commercial free music)• News once per hour 6-9 am

Mid Days with Krystle Weekdays 10 am - 3 pm• Entertainment Crunch• Your Tunes At Noon• Entertainment Crunch• Krystle’s Krazies

Afternoons with Tiny Weekdays 3 pm - 7 pm• Tiny’s Top Ten• The Ramdon Mess of Randomness• Quick Me Up• The Main Event

Evening with J.D. Weekdays 7 pm - Midnight • Odd News File • Top 5 at 9 pm • Country Kickback Replay at 10 pm

Special Features:• American Country Countdown with Kix Brooks- Sundays, 8 am - 12 noon

Community Service Program: Valley Forum Sunday Morning

• Jason Aldean• Luke Bryan• Kenny Chesney• Carrie Underwood• Blake Shelton

• Florida Georgia Line• Thomas Rhett• Brett Eldredge• Tim McGraw• Brad Paisley

Sample Artist


Sample Artist• Shinedown• Disturbed• Alice In Chains• Hell Yeah• Five Finger Death Punch• Chevelle

• Foo Fighters• Metallica• Red Hot Chili Peppers• Seether• Godsmack• Pop Evil

The Big Nasty Morning Show with BIG BOB and NASTY BOB • ON-AIR weekdays 6 am - 11 am • Listener Emails Mondays between 6 am - 11 am • Sloppy Seconds Weekdays just after 7 am • Stupid News 7:45 am • Dumbass of the Day Weekdays just after 8 am • Rock Out with Your Clock Out 8:50 am - 10:40 am

Mid Days with BOB CAT • ON-AIR Weekdays 11 am-3 pm • The Shuffle Weekdays at Noon • Bob News Network at 1:20 pm

Afternoons with CRAZY BOB • ON-AIR Weekdays 3 pm-7 pm • Hit It or Quit It Weekdays at 4:20 pm • The Rage Weekdays at 4:45 pm Special Features: • The Hard Drive XL with Lou Brutus Weekdays 7 pm – Midnight • Just Dirty Saturday Nights 7 pm - Midnight • Home Grown Stash Sundays at 9 pm

Community Service Program: Valley Forum Sunday Morning

Frequency: 101.5

Format: The best current & modern rock fused with a 90’s core and more

Features: All the best rock dished out by jocks with a cutting edge, relevant sense of humor who relate to today’s rock listener… LIVE. LOCAL. FUN.

Audience: WBHB is programmed for Men 18 - 49

Listeners: 52,300 Weekly (TSA 12+ Spring 16/ Fall 16)

Power: 50,000 Watt FM signal with 24-Hours of music covering the 4 state area

Station Profile

Station Lineup


Sample Artist• The Chainsmokers• Twenty One Pilots• Justin Beiber• The Weekend• Sia

• Ariana Grande• Shawn Mendes• Rihanna• Alessia Cara• Bruno Mars

Station Profile

Station LineupMornings with Crash • Weekdays 5:30 am - 10 am

Middays with Kae • Weekdays 10 am - 2 pm

Afternoons with Xander • Weekdays 2 pm - 7 pm

Evenings with Mel • Weekdays 7 pm - 12 Midnight

Pregame • Saturday from 8 pm-9 pm American Top 40 with Ryan Seacrest • Sunday from 8 am - 12 noon

Community Service Program: Valley Forum Sunday

Frequency: 92.1

Format: Adult contemporary hits

Audience: WNUZ is programmed for women 18-40

Listeners: 23,400 weekly (TSA 12+ Spring 16/ Fall 16)

Power: 4-State Coverage


As a proud affiliate of ESPN Radio, WCBG 1380 AM has gained a loyal and significant listener base right here in the Hagerstown, Chambersburg-Waynesboro Metro Area.

Mike & Mike In The Morning 6 am - 10 amSports fans rise and shine with Mike & Mike In The Morning on ESPN Radio, featuring Sports Center anchor man Mike Greenberg and former NFL defensive tackle Mike Golic. Both get the morning started off right with the latest sports news and scores, analysis and listener call-ins, plus big name interviews. It’s a fun, fast-paced morning drive for sports fans.

The Dan Le Batard Show 10am - 1pmDan Le Batard and his co-host Stugotz bring their unique blend of self-deprecating humor, insightful guests and thoughtful conversation to a national audience every weekday.

Gordy’s Sports World with Coach Gordy Thursdays 1 pm - 4 pmThe program will explore local stories from area high schools and colleges on up to the professional ranks. The input, thoughts, and opinions of the listeners will be highly valued and regarded by Gordy. Score updates throughout the week.

Rusillo and Kanell Show 1 pm - 4 pmRyen Russillo and Danny Kanell bring their own flavor to the sports talk game, mixing some pop culture in with the latest happenings in sports.

The Right Time with Bomani Jones 4pm - 7pmThe Right Time with Bomani Jones, which previously aired 9-11 p.m., debuted in March 2015 and showcases Jones’ provocative opinions, relevant guests and listener interaction while discussing topical issues. The show is broadcast from Miami.

Jalen & Jacoby 7pm - 9 pmHosted by ESPN NBA analyst Jalen Rose and Grantland writer, podcaster and senior producer David Jacoby, Jalen & Jacoby highlights the chemistry between Rose and Jacoby as they break down the latest news in sports and pop culture with humor, intelligence and perspective that only a former NBA star and long-time ESPN producer can provide.

Station Profile

Station Lineup

Frequency: 1380 AM

Format: ESPN Sports

Features: Mike & Mike in the Morning, The Dan Le Batard Show & Rusillo show…

Audience: WCBG is programmed for Men 25-44

Power: Tri State Coverage


General Manager: Blake Truman

National Sales: Terrie Eyler

Program Director: Edward Chapa

Business Manager: Sally Straley

Traffic Manager: Brian Seylar

Creative Services Director: Denny Mattern

Owner: VerStandig Broadcasting

Thank You!


NONDISCRIMINATION POLICY: VerStandig Broadcasting and its station do not discriminate in advertising contracts on the basis of race or ethnicity, and does not accept any advertising which is intended to discriminate on these factors. Advertiser represents and warrants that it is not purchasing advertising time from VerStandig Broadcasting and its stations that is intended to discriminate on the basis of race or ethnicity.


HOW MANY listen?

Over 90% of adults listen to radio each week. Radio reaches more of the population every week than television, computers, tablets, and smartphones. While much attention on digital media focuses on “millennials,” more adults aged 35-49 use PCs, smartphones, TVs and tables in a week than P18-34.

ResourcesNielsen NewswireNielsen AnswersNielsen.com

home of the tri-state area’s top radio stations! media kit...

Documents