hku mba alumni magazine issue 10

HKU MBA Alumni Magazine | 1

HKU MBAAlumni Magazine | Issue No. 10

Real life experiecnce for

full-time MBA students with

career treks to Singapore

and Shanghai

New course module, Business

Lab, brings entrepreneurial

element to the MBA program

Interview of two recent alums

from both the full-time and

part-time MBA program

0105

06

HKU MBA Alumni Magazine | 32 | HKU MBA Alumni Magazine

Full-time students were led by Career

Development Office (CDO), went on

two career treks, i.e. Singapore and

Shanghai, at the first couple weeks

of March.

37 students participated in the

Singapore trek this year. It was a

great opportunity to visit the local

companies, which include Innosight,

Solidiance, Gallup, Frost & Sullivan,

UOB Kay Hian, ABN AMRO and Tata

Consultancy Services, as well as

OCBC Bank and Richemont Luxury

that were newly-added this year. To

enhance the understanding of local

business environment, CDO arranged

leadership sharing session, presenta-

tions from headhunting firms (Contact

Singapore and Hays Recruitment)

and stop at the American Chamber of

Commerce. A networking event was

On 7th December 2012, alumni and

students went for an enriching tour

about Turkey. Dr Murat Yalçıntas, the

President of Istanbul Chamber of

Commerce shared with us the topic of

“Turkey’s economic development and

its business potential”.

Istanbul Chamber of Commerce

(ICOC), aiming to promote foreign and

domestic economic development with-

in the city of Istanbul, as well as sup-

port the Turkish economy as a whole,

is the biggest Chamber in Turkey and

one of five largest Chamber in the

world. It has over 300,000 active

members, and is an active member in

the international business community.

Turkey is one of the emerging markets

with great business potential. Dr.

Murat Yalçıntas is an entrepreneur

and a civic leader in Istanbul. He, with

his delegation, shared us the show-

held in the evening following the first

day visit that enabled students to

mingle with alumni, business partners

and headhunters, who shared their

insights about working in Singapore.

At the second week of April, 11

students went on the Shanghai trek

and met up with companies in private

equity, industry, consulting, luxury,

and headhunting. It was enriching to

learn about the challenges today in

Shanghai and get a lot of tips on how

to job search in Shanghai today.

At Fosun, the leaders shared an

insight about the company today and

the deals that they had signed with

foreign companies such as Folie Folie

and Club Med. They also talked about

the new India desk that they are set-

ting up. Schnedier Electric provided

a lot of information on positions

available at the moment in Shanghai

01 Career Treks: Singapore and Shanghai

Talk on Turkey’s Economic Development

today and allowed the students to

make the link between what they did

in the past and how they could fit

into Schneider. Louis Vuittton gave

a general speech on LV in China and

then did a very intensive and strategic

visit at their Plaza 66 store. Roland

Berger showed what they have done

and their role in China. Alcatel Lucent

explained about the partnerships be-

tween foreign companies and Chinese

companies. Talent 2 gave presenta-

tions on different sectors where are in

high demand and answered questions

on the profiles that different compa-

nies would require today. Hermes

explained how the trend of customer

service in China changed. Richemont

shared the view on the different mai-

sons and also gave a very interesting

visit to their Dunhill ‘shop’ which is

very unique. Siemens talked about

their different projects in the region.

case of history of trade, culture and

values, politics as well as civilization

background of Turkey, which enhance

our understanding toward its economy

and business environment.

Audiences were enthusiastic to raise

questions about the commercial

activities in Turkey and especially in

Istanbul, the capital city. Dr. Yalçıntas

explained how the Chamber facilitates

Turkey’s involvement in global trade

and showed the statistics of signifi-

cant economic growth in the region.

After the souvenir presentation, Dr.

Yalçıntas and his delegation took

a group photo with our alumni and

students.


To start off the year of 2013, MBA office arranged a new-year

networking for EMBA and MBA students and alumni at Coast,

Soho. EMBA and Career Development Office staff joined the

event and mingled with attendants. Every networking event

attracts many alumni graduated from different year, which helps

to develop MBA alumni community in the region. What a great

evening for alumni to meet new faces and catch up with their

classmates. They shared updates and career movement among

each other, while expanding their professional network at this

fun and relaxing environment.

On April 23, 2013, the Faculty of

Business and Economics host the

Beta Gamma Sigma HKU Chapter

Induction Ceremony. It is a special

occasion to induct students who have

outstanding academic achievements

to become lifetime members of

Beta Gamma Sigma, which provides

exclusive benefits to members

on campus and throughout their

professional lives. Beta Gamma

Sigma is the international honor

society serving business programs

accredited by AACSB International.

The ceremony was held at

Convocation Room on main campus.

Two chapter honorees: Ms Anita

Fung, the Chief Executive Officer of

the Hong Kong and Shanghai Banking

Corporation and Mr Blair Pickerell,

the Head of Asia and Global Chief

Marketing Officer of Nikko Asset

Management Group. They both gave

an inspiring message and encouraged

the students with the tips of success.

On the Saturday after, BGS arranged

the one-hour tour led by Ms. Winnie

Yeung, Manager of Sino Art and Sino

Heritage of Sino Group, who was in

charge of the project.

During the tour Winnie shared with

participants not only the historical

details of the hotel (previous police

station) and the local culture and

tradition of Tai O, but also share

her experience for challenges

encountered for the project: from

02 New Year Networking with Alumni and Friends

Beta Gamma Sigma HKU Chapter Induction Ceremony

constraints for historical building

revitalization, to running a NGO

while leveraging its Property group

background, as well as providing

opportunities for local businesses

running the hotel and F&B business

to break even (sustainability of

current operation) to name a few.

Alumni enjoyed the visit and believed

that the Tai O Heritage Hotel is

definitely a very fruitful topic and

very suitable for case study (CSR /

NGO) etc.


It is always a gratifying experience teaching the MBA program at the HKU.

I am fascinated by the diversity and high calibre of the students. Their diligence and dedication to the course is not only a challenge but also the motivation to push the envelope for the design and delivery of the program. The HKU MBA is a reputable brand and I trust it will continue to attract the best talents.

It is indeed setting the standard for higher education locally as well as internationally.

Dr. Royce Yuen (China Marketing, Branding & Communications)

I have had many memorable moments teaching in the MBA program, including some pretty good laughs. But I think I most particularly enjoy when the tables are turned and I find myself not the teacher but the student, learning from the discussion and shared experiences of the class. Learning is a lifelong pursuit, and it is best done by questioning and collaborating with people who are more knowledgeable than we are. So thank you to all my students, who invariably teach me at least as much as I do.

Dr. David L. Bishop (Legal Environment in Asia, Business Ethics)

I walked into the Cyberport facility over the Christmas/New year period, as I wanted to check out the classroom for the course I would teach in January. It was mostly empty, but I noticed one person there. I thought she was part of the administrative team, but it turned out she was an MBA student. When I asked her why she was there, she answered she was preparing for the next term, and going through the readings for her courses. I then found out she was reading for my course. In a few words, I was very impressed by her dedication and eagerness to learn.

Dr. Nikhil Celly (Competitive Strategy)

Mr Maher Zarooni, the Chief Executive Officer and Co-founder of Swiss Bureau Projects Supply LLC in Dubai, UAE shared his vision of expanding his technology innovation. His significant contribution in Dubai and passion for entrepreneurship truly inspired students. Mr Miguel Lopes, Business Development Manager explained how the project works and how it has been implemented in Brazil.

Students found the project fascinating and actively participated in the Q & A session. Not only was it knowledge exchange about business expansion and innovative marketing through technology in the UAE, but also it definitely provides good networking opportunity and insight in career development to all MBA students, which would help to build corporate connections in the middle-east area.

On Feburary 21st, 2013, MBA programme launched the first

in a series of “Business Leader Series 2013”. The topic was

“Creating new business models, targeted marketing platforms

for brands and customizable experiences for mobile users”.

It was our great honour to listen to our first guests, Mr Maher

Zarooni and Mr Miguel Lopes and learn the invaluable lessons

in entrepreneurship.

Annual MBA Annual Dinner Party

Memorable Moments Teaching at HKU MBA

03

On February 23rd, 2013, MBA teachers, staff and students

gathered at Bankers’ Club and had a fantastic evening.

“Masquerade” - theme of Annual Dinner Party this year

brought a carnival-like atmosphere while all of us were

wearing fancy clothes and sparkling masks. Thank you for

all the efforts of the Annual Dinner committee which was

formed by the year-1 part-time and full-time students. Games

and lucky draws brought up cheer and laughter throughout

this glamorous environment. The luckiest candidate won a

Ipad Mini, the top prize for the night. All guests were given a

special gift bag from sponsors.

6 | HKU MBA Alumni Magazine

Innovating Through Technology in the New Dubai


On February 25, 2013, MBA students expe-rienced an enriching afternoon visiting the Hong Kong Airport Authority (HKAA). With over 30-year managing experience in aviation industry, Mr Henry Ma, General Manager of Airfield spoke to our students about the HKAA’s strategic planning, contribution to Hong Kong’s economy and obstacles to overcome. One of the witnesses at the “Kai-Tak” time before 1998, Mr Ma and many others did not expect today’s excessive demand. After the Chek Lap Kok airport started running, which contains two-runway system, it brought a significant growth in Hong Kong’s economy in terms of ca-reer opportunity and domestic consumption in various sectors i.e. Tourism and hospitality, and so on. Facing the drastic growth in need, HKAA released the 3-runway system proposal, which is under review by the Environmental Impact Assessment (EIA).

On Feb 24th, 2013, full-time students celebrated the Chinese

New Year at the Lantern Festival, which falls on the 15th day

of the first lunar month. Professors, MBA staff and students

gathered in traditional costume at Cyberport dining hall and

enjoyed the taste of Chinese food and the festive dessert –

Yuanxiao, or rice dumplings – meaning reunion. This tradition

denotes union, harmony and happiness for the MBA family.

Fantastic dancing and singing performance, impressive magic

show, as well as lucky draw and many games filled the night

with plentiful excitement.

04 Chinese New Year Night

Visit to Hong Kong International AirportMr Ma highlighted another competitive advan-tage of HKAA is that they pledged to be the world’s greenest airport. All cable vehicles operated on the airfield are electronic to reduce carbon emission. To improve energy efficiency, HKIA had replaced 5,500 lighting fixtures with light-emitting diode (LED) lights to save more than 530 tonnes of carbon emissions per year.

The operation of an airport is about the “flow” of aircraft movement. How to keep it smooth? Mr Ma introduced the monitoring and con-trol room located at the restricted area. The operating team instructs each aircraft where to park after landing. Like the brain of airfield, the control room receives all information and takes appropriate actions. When there is time of emergency, all stakeholders will meet and make collective decision immediately.

Mr Henry Ma then took our group to the air cargo hub where the luggage is being allocated, distributed and delivered in a solely 100% au-tomatic system. The unique feature is that this system was built in vertical format (meaning luggage were transported vertically) because

there is not enough space, which is one of the biggest obstacles of HKAA’s development. He also showed the technology of RFID (radio frequency identification) – reading chip in dif-ferent dimensions. It had significantly improved the performance. The fastest time to obtain luggage through transfer passengers through HKIA’s baggage handling system has reduced to 50 minutes. HKIA is one of the first airports to begin introducing RFID technology, which it operates in parallel with a barcode-based system. Students found the visit absolutely fascinating by learning the work of HKIA.


Entrepreneurs, investors and business people with sector-specific experience bring a real-world perspective to student projects and act both as a “reality check” and as a source of potential networking opportunities. During each session, Industry experts offer a generous amount of time to discuss frameworks and to brainstorming ideas.

As part of this programme, students undertake 10 days of trip across South East Asia to study small and big enterprises which have thrived due to idea generations, innovation and entrepreneurship.

Syllabus highlights: At the end of term 1, groups have worked on the framework matrix of the BusinessLab system, experienced dynamic brainstorming sessions and active discussions on real cases. During Term 2, groups conceptualize their idea (product, service, company…) and their strategic approach.

Finally on Term 3 the teams refine their proposals and have the opportunity to do a sequence of presentations to different experts who provide valuable input and ongoing reality-checks. On the final session, all teams have the opportunity to present their final project to a selected jury that carefully evaluates the concept under a specific parameter matrix. A diploma of participation is given to all students and a prize awarded to the best project.

Invited experts A set of international senior business professionals and entrepreneurs contributed to the success of the first edition of the BusinessLab.• Philip Liang, Chief Executive Officer, General

Sensing• Pedro Eloy, Entrepreneur & Director of New

Media & Information Technology, Fung 1937• Zane Moi, Entrepreneur, Co-Founder of

TreeCrunch Limited & Co-Founder of PhotobookAsia

• Luisa Alves, Senior Vice President, Sourcing, Hong Kong

• David Bishop, BBA(Law) & LLB Programme Coordinator, Senior Teaching Consultant

• Diana Massada, Global Financial Management, European Business & Capital Markets Course Coordinator, University of Saint Joseph, Macau

• Brad Hagen, Serial Entrepreneur, Founder of Zinch.com and Vice President at Lendio.com

• Richard Kelly, Managing Director, IDEO Asia Pacific

• Madalena Correia dos Santos, Entrepreneur and Partner at NPVSocial

• Jens Janssen, Director of Business Development at Rullingnet Corporation

• Rameses Villanueva, Chief Financial Officer, Naxos International

• Miguel Lopes, Business Development Manager, Swiss Bureau Projects Supply LLC

• Barbara Meynert, International business leader and philosopher

• Maher Zarooni, Chief Executive Officer and Co-Founder, Swiss Bureau Projects Supply LLC Dubai UAE

• Astrid Angvik, Director of Marketing and Business Development, Naxos International

• Yvonne Mak, External Relations Director, Fung Global institute

• Andrew Au, Managing Director, Fluid• Eetu Kuneinen, Entrepreneur & Co-Founder

of 3dprintingindustry.com

The importance of such programme for a Business School: Dr. Maurice Tse, Associate Dean of the Faculty of Business and Economics, remarked, “business schools and the business community are strategic partners as corporations look at MBA programmes to provide the talent pool critical to future growth and sustained success. At HKU MBA, we help students connect with the markets and also market themselves. Therefore, we continuously introduce new elements to the Programme, such as the Business Lab, that bring in up-to-date practical skill sets and academic knowledge relevant to the ever-changing business world. We feel encouraged by the recognition from the international and regional communities.”

From a student perspective:• learn how to articulate concepts and how

to package them together into a business proposal

• actively engage in discussions on different business-related topics

• interact with top industry professionals (guest speakers) and perform the “acid test” on your projects

• receive a distinctive diploma of participation (for all members / teams) that can be used in your CV, LinkedIn, etc.

• earn prizes and recognition• develop problem solving & framing

capabilities• improve presentation skills (every class

involves group presentations and class discussions)

• learn to work with ongoing iteration models• provide a supportive communal environment

both in class and outside / online• all classes require full participation from all

participants

Last fall, HKU MBA added a new non-credit module, the “Business

Lab”, which helps students to develop their entrepreneurship

skill. This parallel module was facilitated by Mr Pedro Eloy, who

is the course coordinator. Mr Eloy is director of New Media and

Information Technology at Fung Group and he actively participates

in various speaking engagement in topics of IT marketing and

social media.

What is the BusinessLab? The Business Lab programme provides a unique opportunity for students and alumni to pursue their passion for entrepreneurship. The aim of this module is to incubate the development and consolidation of business concepts by HKU MBA students whilst using all the knowledge and tools learnt throughout the MBA programme.

New Entrepreneurship Element to HKU MBA

05“Being an entrepreneur requires critical thinking on many different areas such as marketing, strategy, risk analysis, cash flow modeling… The Business Lab is essentially a mini-MBA on its own!”

Business Lab


Teaching design at Savannah College of Art and Design (SCAD), while pursuing a Doctor of Busi-ness Administration at Polytechnic University, Chris Yin strives to succeed along his career path—to merge business and design.

Chris graduated in 2011 from the HKU MBA part-time programme. After working at brand consultancies for many years, he decided to pursue an MBA to be more competitive in the design industry.

“My HKU MBA gives me more credibility in my current role.” Chris started his teaching posi-tion in Fall of 2012. Even though this was not a direct result from the MBA, he believes what he learnt will help students to prepare them-selves for future career advancement or start their own companies. ‘Business Practices for Graphic Design’ is a course that Chris currently teaches at SCAD.

The HKU brand name and campus location were a few reasons why Chris chose HKU for his MBA. He selected the part-time programme because it helped to expand his professional network without gicing up his full-time job. Chris learned a lot about working with other people and made a lot of friends from the programme.

In 2012 fall, Dina and her business partner accomplished a road-trip from Shenzhen to Shanghai. It was a combination of attending an award-winning announcement dinner and speak-ing engagement at a university in Shanghai. Therefore, they decided to visit many cities in Southern part of China, i.e. Shantou, Xiamen, Ningde, Ningbo, Hangzhou, Shanghai, Suzhou and Nanjing, to see how people’s life have been changed compared to two years ago. Dina believes the understanding of local culture and change in living style will lead to success in product design and continuous development. Throughout the road-trip, extensive research data had been collected. And they used dif-ferent measure to draw the massive trend for the past 5-6 years, which helped to track the changing behavior and impact.

Chris is currently working on a DBA at the Hong Kong Polytechnic University. His experience at HKU made him want to learn more about business. HKU MBA professor, Dr Royce Yuen, is one of the prominent alumni of the DBA at Hong Kong Polytechnic University.

Chris took full advantage of the programme and took part in all the field trips available. Both the Europe and Shanghai trips provided a sense of reality for MBA Students. In his current teachin role, he tries to incorporate field trips for stu-dents to learn more about the real world.

Combining his experience in both business and design is a future goal. He believes that there will be more opportunities for people that can bridge the gap between design and business. He hopes to teach in both business design schools in the future.

Giving some advice to the MBA seekers, Chris feels that “prospective students need to know exactly what they want when going into the pro-gramme.” An MBA does not guarantee a job… You can go through the motions, but without knowing why you are getting an MBA, it can be useless.”

Entrepreneurship, It’s About Time!

Merging Business and DesignBeing an innovation entrepreneur, you need to

be at the very beginning of new trend always. Dina strives to high quality of design to stay ahead of the competition. TECA Studio patents a lot of their innovation. After going through the legal procedures, products can then get the patent approved. Therefore, most of the products were patented. The other asset is the intellectual property of the business, which pro-vide solutions to clients and introduce a better product to the market.

“Not only the products to be beautiful, but a bet-ter product to the clients.” Dina stated her vision which drives her to pursue the market leader in the industry. “You should look forward to new challenges.” Clearly, Dina is able to overcome the difficulties and be curious of new trends.

With the entrepreneurship background, Dina was impressed by the international component of HKU MBA. Interacting with people from different backgrounds led her business into a

06

more multicultural environment. She was happy to take her MBA in Hong Kong where is the business- and finance-driven region, that also make an easy access to mainland China, India and other countries. Combining the London experience, HKU MBA helped Dina to further operate her British company.

“It keeps surprising me! Running a business in this side of the world has been a very enriching experience” Dina speaks frankly that years ago they moved to China for manufacturing reason originally, but things has changed. More highly-educated and design talents rises and it flourished a significant pool of new ideas and insights, which becomes even the better reason to stay.

Dina and her team believe that design and innovation is about exploring and identifying new method, which cannot be found in the patent. Individual should carry the combination of talent as well as to be open-minded, be hard-working, work well with people and love what they do. Education in design, engineering and business would be highly desired.

Now it is the good time to be in entrepreneur-ship. “I encourage whoever wants to follow their entrepreneurs’ aspiration should start their own business; now it is easier, for inves-tors across the world.” Dina commented that MBA is a great education to direct into both corporate and entrepreneurship. It won’t be in much different if graduates remain in their medium- size companies. “

Dina Guth just came back from Tokyo. She will fly to Europe in May, then to US.


Dina Guth, HKU MBA alumni from 2011 full-

time programme, is the business director of the

TECA Company. TECA Studio is a British Design

and Innovation company with Design Offices in

United Kingdom, Hong Kong and China. Currently

based in Hong Kong, Dina works internationally

with a highly multicultural and interdisciplinary group across

locations. TECA marketed product design for US and Europe

originally and they expanded to markets such as India, China,

Middle-east, Africa, etc.


A Wonderful evening to mingle with top-ranked business

schools’ alumni, MBA office hosted a joint school spring mixer

at Carnevino, Central on 27 March 2013. Alumni from London

Business School, MIT S loan, University of Toronto: Rotman,

Stanford Graduate School of Business, UC Berkeley: Haas,

University of Georgia, University of Chicago: Booth as well as our

EMBA Global Asia, attended the get-together.

07 Joint School Spring Mixer

HKU MBA Alumni took part in the MBA Asia Sailing Cup on April 13th, 2013,

hosted by INSEAD. Business Schools around the world, such as IMD, INSEAD,

London Business School, NUS, SMU, Rutgers, Harvard and HKUST, were invited to

participate in this competition at Marina Bay, Singapore. The MBA office sponsored

the HKU MBA team and our MBA team is the first runner-up winner! This sailing

cup provided a very good opportunity for our global brand building.

First runner-up at the Asia Sailing Cup in Singapore


On April 20th, HKU MBA students and

alumni led by our Hong Kong Regional

Chapter heads (Sonia and Stanley),

spent a meaningful Saturday with 180

secondary school students.

Junior Achievement Hong Kong

(JAHK) is a registered Hong Kong

charitable organization dedicated to

inspiring and preparing young people

to succeed in a global economy.

JAHK organized an entrepreneurship

workshop at The Hong Kong Sze Yap

Commercial and Industrial Association

Wong Tai Shan Memorial College. The

workshop named “It’s My Business”

helped secondary school students to

develop their entrepreneurship skill.

Twelve MBA volunteers partnered up

and work closely with 25-30 students

Jugaad Innovation is the proven

approach that emerging markets are

using to innovate faster, cheaper,

and better. Students and alumni

met Dr Simone Ahuja, the founder

of Blood Orange, a marketing and

strategy advisory firm with a focus on

innovation and emerging markets in

the Minneapolis, to learn about a new

mindset of transforming marketing

strategy.

Dr Ahuja shared the six principles

used by today’s top jugaad innovators

and showed case studies in videos to

explain how these principles shown

in action. The 6 principles of jugaad

innovation that we have identified as

being common to jugaad innovators

worldwide are: Seek opportunity in

adversity, do more with less, think and

act flexibly, keep it simple, include the

margin, and follow your heart.

The jugaad approach is flexible, frugal

and democratic: it is often bottom-up

rather than top-down and involves a

much larger number of people beyond

those who are typically taske d with

doing innovation in corporations. The

strength of jugaad innovators lies in

their ability to get more from less,

experiment continually, and creatively

engage people who are typically left

out of the innovation process.

Dr Ahuja encouraged the audience

to think outside the box and try

08 MBA Alumni help to grow future entrepreneurs

Beta Gamma Sigma HKU Chapter Induction Ceremony

to adapt this innovative approach

to utilize resource in a resource-

constrained and volatile environment.

The examples were shown to prove

to help business to grow sustainably.

Audience found Dr Ahuja’s message

compelling and insightful which

definitely gave a boost for their career

and business development.

on several projects. Through games,

hands-on activities and experience

sharing, students can develop their

leadership, creativity and passion

to become successful entrepreneurs

of tomorrow.

All participants found the project

very rewarding and hope to have

such opportunities again in the

future. Here is some sharing about

the event.

“It’s really great with the support

of HKU MBA Alumni that we had

a successful workshop on last

Saturday. The students did learn and

enjoy a lot. I’d like to express the

students and my thanks to all the

volunteers and wish they also enjoyed

and had an unforgettable experience.”

– Vivien Mark, Program Manager of

Junior Achievement Hong Kong

“It’s a good and delightful experience

to help and groom the little one

to our future leader. I found this is

good program for HKU MBA students

to contribute to the community by

their knowledge. It’s by far the most

funny and meaningful volunteering

experience I had in school or at

work. I am looking forward to the

next one.”

– Anna Ho, current part-time

candidate


HKU MBA students attended a special event on April 27th,

sponsored by Mr Thomas Kwok, the Joint-Chairman and

Managing Director of Sun Hung Kai Properties. Mr Kwok is also

the Chairman of Board of Directors of Faculty of Business and

Economics at the University of Hong Kong. The forum about

China Economy was delivered by well-known professors from the

Fudan University. Participants includes Hong Kong United Youth

Association, Liaison Office of the Central People’s Government in

Hong Kong, alumni from Harvard Business School; faculty, guests

and alumni from the Fudan University, and guests from Sun Hung

Kai Properties.

Follow-after, participants were invited to a tea reception at the

Sun Hung Kai Centre. What a wonderful opportunity to mingle

with key business and academic representatives. Students found

this event very inspiring and they received lots of takeaway.

09 China Economy’s Forum and Dinner

hku mba alumni magazine issue 10

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