highlights week 21. highest week 21 viewing levels in 17 years source: tv map, based on week 21....
TRANSCRIPT
HIGHLIGHTS
WEEK 21
HIGHEST WEEK 21 VIEWING LEVELS IN 17 YEARS
Source: TV MAP, Based on Week 21. Highest PUT’s since before 1992 for AP 5+, AP 25-54 and HHS with kids *PUT’s data not available prior to 1992. Highest PUT’s for AP 18-39 since 1993
Peak PUTs for Week 21
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35
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45
1992
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2001
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2003
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2005
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2009
2010
Pe
ak
PU
Ts
AP 5+ AP 18-39 AP 25-54 AP 18-49
Source: Nielsen TAM
ONE NEWS PERFORMANCE CONTINUES TO IMPROVE
WOWAGAINST AP 25-54ONE News, TV ONE, 6.00 pm
Average Audience - AP 25-54
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Ave
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%)
TV ONE’S NEW FRIDAY NIGHT SHOW DANCING ON ICE
GROWS AUDIENCES WOW & YOY IN TIMESLOT
Source: Nielsen TAM. Same Week Last Year W/C 24/05/09. Previous Four Weeks W/C 25/04/10- WC 16/05/10
Dancing On Ice, TV ONE Fridays 8.30pm Average Audience
4.9
5.8
7.2 7.3
5.7
6.7
6.0 6.2
0
2
4
6
8
AP 25-54 HHS w/Kids 0-14
Ave
rag
e A
ud
ien
ce (
%)
Same Week Last Year Previous Four Weeks
TV ONE - Friday 28th May 2010 TV3 - Friday 28th May 2010
TV ONE’S SUNDAY PERFORMS STRONGLY
GROWING AUDIENCES WOW & YOY ACROSS THE KEY DEMOGRAPHICS
Source: Nielsen TAM. Same Week Last Year W/C 31/05/09. Previous Four Weeks W/C 02/05/10- WC 23/05/10
Sunday, TV ONE Sundays 7.30pm Average Audience
10.19.4
7.9
13.414.1
10.9
7.2 6.9
8.59.2
10.0
11.8
0
2
4
6
8
10
12
14
16
AP 25-54 HHS w/Kids 0-14 AP 18-49
Ave
rag
e A
ud
ien
ce (
%)
Same Week Last Year Previous Four Weeks
TV ONE - Sunday 30th May 2010 TV3 - Sunday 30th May 2010
THE FINALE OF AMERICAN IDOL PULLS IN LARGE AUDIENCES
Source: Nielsen TAM. 2010 Season – 22/01/10-27/05/10. Previous Four weeks W/C 25/04/10 – 16/05/10
American Idol 2010 Average Audience
11.0
16.8
11.9
14.6
20.1
15.5
11.8
16.1
11.2
0
2
4
6
8
10
12
14
16
18
20
22
AP 18-39 HHS w/Kids 0-14 AP 18-49
Ave
rag
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%)
American Idol 2010 Season American Idol Previous Four Weeks American Idol Final - 27th May 2010
AMERICAN IDOL HAS A RECORD SEASON IN 2010
WITH AUDIENCES THE HIGHEST SINCE THE FIRST SERIES WAS ON AIR IN 2003
Source: Nielsen TAM
American Idol Performance YOY
16.0
6.6
3.1
6.1
7.88.3
10.0
17.9
8.5
4.0
6.7
11.5
13.3
14.8
11.2
16.1
0
2
4
6
8
10
12
14
16
18
2003 2004 2005 (OffPeak)
2006 2007 2008 2009 2010
Ave
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AP 18-39 HHS w/Kids 0-14
TV2’S GREY’S ANATOMY CONTINUES TO GROW AUDIENCES WOW AND YOY
ACROSS THE KEY DEMOGRAPHICS
Source: Nielsen TAM. Same Week Last Year W/C 24/05/09. Previous Four Weeks W/C 25/04/10- WC 16/05/10
Grey's Anatomy, TV2 Tuesdays 8.30pm Average Audience
13.9
19.3
13.4
16.9
22.8
16.3
6.8
9.1
7.5
10.3
13.7
8.9
0
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AP 18-39 HHS w/Kids 0-14 AP 18-49
Ave
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%)
Same Week Last Year Previous Four Weeks
TV2 - Tuesday 25th May 2010 TV3 - Tuesday 25th May 2010
TV2’S WEDNESDAY NIGHT COMEDY HOUR
GROWS AUDIENCES WOW AND YOY AGAINST AP 18-39
Source: Nielsen TAM. Same Week Last Year W/C 24/05/09. Previous Four Weeks W/C 25/04/10- WC 16/05/10
TV2 Wednesdays, Two and A Half Men and Cougar TownAverage Audience - AP 18-39
18.4 18.6
22.3
18.7
4.7
8.3
14.0
19.0
0
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6
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22
24
19:30 - 19:59 20:00 - 20:29
Ave
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%)
Same Week Last Year Previous Four Weeks
TV2 - Wednesday 26th May 2010 TV3 - Wednesday 26th May 2010
TV2’S WEDNESDAY NIGHT COMEDY HOUR
GROWS AUDIENCES WOW AND YOY AGAINST HHS WITH KIDS 0-14
Source: Nielsen TAM. Same Week Last Year W/C 24/05/09. Previous Four Weeks W/C 25/04/10- WC 16/05/10
TV2 Wednesdays, Two and A Half Men and Cougar TownAverage Audience - HHS with Kids 0-14
20.020.9
22.521.5
7.68.4
18.0
14.2
0
2
4
6
8
10
12
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18
20
22
24
19:30 - 19:59 20:00 - 20:29
Ave
rag
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%)
Same Week Last Year Previous Four Weeks
TV2 - Wednesday 26th May 2010 TV3 - Wednesday 26th May 2010
TV2’S OFF PEAK SHOW SUPERNATURAL
GROWS AUDIENCES WOW AND YOY ACROSS THE KEY DEMOGRAPHICS
Source: Nielsen TAM. Same Week Last Year W/C 24/05/09. Previous Four Weeks W/C 25/04/10- WC 16/05/10
Supernatural, TV2 Wednesdays 10.30pm Average Audience
4.5
5.9
3.9
5.5
6.9
4.64.2
3.9
3.2
4.1
5.2
3.6
0
2
4
6
8
AP 18-39 HHS w/Kids 0-14 AP 18-49
Ave
rag
e A
ud
ien
ce (
%)
Same Week Last Year Previous Four Weeks
TV2 - Wednesday 26th May 2010 TV3 - Wednesday 26th May 2010
TV2’S GARY UNMARRIED CONTINUES TO GROW AUDIENCES WOW AND YOY
ACROSS THE KEY DEMOGRAPHICS
Source: Nielsen TAM. Same Week Last Year W/C 24/05/09. Previous Four Weeks W/C 25/04/10- WC 16/05/10
Gary Unmarried, TV2 Fridays 8.00pm Average Audience
10.7
13.3
10.6
12.6
16.2
10.7
9.3
8.29.0
10.5
9.0
12.1
0
2
4
6
8
10
12
14
16
18
AP 18-39 HHS w/Kids 0-14 AP 18-49
Ave
rag
e A
ud
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ce (
%)
Same Week Last Year Previous Four Weeks
TV2 - Friday 28th May 2010 TV3 - Friday 28th May 2010
Source: Netratings: Site Census. Stream Views. Please note that a small number of News Steams are included. Weekly Report is Monday to Sunday inclusive. April 2009 Streams are abnormally high due to a reporting discrepancy which counted each individual dance in Dancing with the Stars as a separate stream
STREAM VIEWS GROW BY 25% YOY ON TVNZ Ondemand
Stream Views on tvnz.co.nz Entertainment
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2009 2010