highlights portfolio 2014
Post on 17-Oct-2014
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Most recent professional portfolioTRANSCRIPT
Professional Highlights
Renée Williams
Author: Renee Williams. All rights reserved
Blog Platform-Blogger
Social impact initiatives. Research, interviews, writing, posting, image research, maintenance and scheduling
Social Good Highlights
Author: Renee Williams. All rights reserved
Video Production, Radio, TV, Digital and Print Campaigns• Media relations, teasers, product
launches, premieres. • Regional and national initiatives• Client relations• Custom programs and pitches
Author: Renee Williams. All rights reserved
Blog Platform- Wordpress- Business and Lifestyle ResourcesLogo and branding, research, writing, editing, original content, customization, partnerships, banner ads, whitepapers , content collaborations with top female digital marketing thought leaders, marketing integration
Author: Renee Williams. All rights reserved
Visit Resource Tab:• Download white papers• Helpful links• Resources
• Presentations• Negotiations• Marketing services• Budget management• Project management• Collaborations
Author: Renee Williams. All rights reserved
Media Relations, Press Releases, Interviews, PRTechnology including SaaS and ecommerce, Entertainment, Fashion, Nonprofit and Social Good, Education, Automotive. New program and product launches. Communications & Advertising plans. Partnership initiatives.
Author: Renee Williams. All rights reserved
Website Design and Re-design, Branding, SEO, SEM, User Experience• On & offline brand redesigns• Message strategies & execution• Concepts and logos, wireframes• Content development,
maintenance and updates.• Integrating digital & social media
with traditional marketing tools
Author: Renee Williams. All rights reserved
Audience Acquisition and Engagement, Digital, Print, Video, Email, TV, Mail Marketing Programs• Communications calendars• Marketing plans • Integrated execution• Brand and message integrity and
continuity• Campaign metrics and monitoring• External agency management• Cross functional team building
Author: Renee Williams. All rights reserved
Content CurationLeveraging innovative social technologies creating socially impact communications. Online research, RSS feeds, marketing and brand integration.
Author: Renee Williams. All rights reserved
Events, Multichannel Initiatives Impactful social, digital, print and broadcast communications, logistic, execution. Noncompetitive collaborations. National Forest Foundation, United Nations Assoc., Madame Tussauds, Dodger Stadium, California Science Center, The London Hotel, Big 5 Sporting Goods, Subaru, , CNN, Whole Foods, 20th Century Fox, New Line Cinema, Museum Of Natural History, The Grammy Museum .
Author: Renee Williams. All rights reserved
TwitterResearch, scheduling, RSS feeds, social media integration, promotions, giveaways, posting.
Author: Renee Williams. All rights reserved
Digital and Print Newsletters, Catalogues and Magazine Content • Production timelines• Content development, editing• Interviews, editing, • Budgets• Customization and audience
segmentation• Partnership marketing• Audience engagement programs• Value-added initiatives• Client cultivation and stewardship• RFPs, vendor management
Author: Renee Williams. All rights reserved
Communications and Marketing Plans
Internal and External Creative Agency Stewardship
• Email Programs• On and offline ad campaigns• Database marketing and audience
segmentation• Digital and offline integration• Communication plans• Campaign metrics dashboards
Copy, design and production QC
Author: Renee Williams. All rights reserved
Content CurationOnline research, RSS feeds, marketing and brand integration.
Author: Renee Williams. All rights reserved
Events, PR, Promotion, Integrated Marketing and Partnership Programs
• Agency management• Budgets• Timelines• Digital, video, radio, TV
communications • Cross divisional collaboration
Author: Renee Williams. All rights reserved
Events, Promotions, Partnerships, Integrated Marketing and Partnership Programs
• Internal and external collaborations
• Vendor management• Marketing plans and budgets• On and offline messaging• Partnership marketing• Talent liaison
Author: Renee Williams. All rights reserved