HIGH PERFORMANCE MANAGEMENT CONFERENCE

INTRODUCTION TO THE SIMULATION

Welcome to the High Performing Manager

Simulation!

The Big Picture

• The simulation is a case study that comes to life.• Working in teams to take on the role of a mid-

level leader in a fictitious produce company.• Practice new skills in business acumen, team

leadership, and individual leadership.• The simulation is an abstraction of reality – use

it as a laboratory for learning!

Your Company

• Medium-sized produce company located in California, selling produce to customers across the United States.

• Family-owned business founded in the 1930s by Simon Gordon.

• The CEO today is Simon Gordon III, the third generation of Gordon family leadership.

Your Role

• Manager of Business Development and Retail/Foodservice Sales

• Report to the Vice President of Operations and manage a team of associates

• Work closely with other functions in the company to get things done

Organization Chart

Scott BennettFoodservice Associate

Simon Gordon III CEO

Rosa GarciaVice President, Business Development Operations

Jason MillerFruité Product Manager

Chase GordonBusiness Development Associate

Simon Gordon, Jr. Chairman Emeritus

Manager, Business Development and Retail/Foodservice Sales

Shelly Gordon SimmsOperations Manager

Andrea FranklinPurchased Produce Manager

Your company currently sells three product lines:

A portfolio of salad-like products

A portfolio of veggie-like products

A portfolio of fruit-like products

Products

Your Goal in the Simulation:

Use business acumen, team leadership, and individual leadership

skills to make the best business decisions to lead your team and

help the company grow and thrive.

Components of a Workshop

• Work in teams to navigate the simulation

• Discuss issues and make decisions in the software

• Complete one activity outside of the software

• Review scores and feedback; debrief as a team

Workshop Activities Outside Simulation

1. Setting SMART goals and aligning them with strategic objectives

Creating and executing a crisis communication strategy.

Presenting business results to the Board of Directors

2. 3.

Navigating the

Simulation

Simulation ScorecardBusiness Acumen Team Leadership Individual Leadership

Revenue Coaching and Feedback Horizontal Leadership

Profit Setting Goals Communication

Organizational Efficiency Leading Change

Customer Satisfaction

Simulation Process Tomorrow

Simulation Round (1 hour)• Find your team number and

breakout room• Go to the table number that

matches your team• Start the simulation• Monitor clock and progress bar

Small Team Debrief (30 min)• Review Scores• Discuss decisions – what

worked and what didn’t?

Workshop 1 Assignment

In workshop 1, you will hear about the strategic objectives of your company, and your boss will give you a set of business development objectives.

Assignment: Choose 3 or 4 of the objectives your boss has given you and create SMART goals for executing them. Be sure to link each goal to one of the higher-level strategic objectives of the company.