Trustsourcing

What customers want?!Haroon elsarrag

Trustsourcing www.trustsourcing.com

“1. Clear communication, 2. Timeline

management, 3 .... cheap, fast, and

working... that's it! haha”--Powerful Asian American Dude

Trustsourcing www.trustsourcing.com

QUOTES

“Why is the yellow line is not aligned?”--VP of a Top US Foods Company

Trustsourcing www.trustsourcing.com

5 Reasons why offshore deals fail*

• Unrealized cost savings

Trustsourcing www.trustsourcing.com

5 Reasons why offshore deals fail*

• Unrealized cost savings

• Loss of productivity

Trustsourcing www.trustsourcing.com

5 Reasons why offshore deals fail*

• Unrealized cost savings

• Loss of productivity

• Poor commitment and communications

Trustsourcing www.trustsourcing.com

5 Reasons why offshore deals fail*

• Unrealized cost savings

• Loss of productivity

• Poor commitment and communications

• Cultural differences

Trustsourcing www.trustsourcing.com

5 Reasons why offshore deals fail*

• Unrealized cost savings

• Loss of productivity

• Poor commitment and communications

• Cultural differences

• Lack of offshore expertise and organizational

readiness

Trustsourcing www.trustsourcing.com

Client’s expectations

• Predictability

• Stability

• Cost efficiency (vs. Value)

• Clear and transparent communications

• Right resources & ability to scale

• IP Protection

• Security

Trustsourcingwww.trustsourcing.com

Customer matrix

AWARE UN-AWARE

TechSavvy

• Know technology• Know that they know

technology

Mr. MB

NONTechSavvy

Trustsourcingwww.trustsourcing.com

1. TECH SAVVY / AWARE

Interested in:

• Scalability

• Stability

• Transparency

• Process

Mostly concerned

about:

• Security

• Technologies

• Resources

Trustsourcingwww.trustsourcing.com

Customer matrix

AWARE UN-AWARE

TechSavvy

• Know technology• Don’t know that they know

technology

Mr. Hmmmmmmm….

NONTech

SAVVY

1

Trustsourcingwww.trustsourcing.com

2. TECH SAVVY / AWARE

Interested in:

• Results

• Clear communication

• Efficient price

Mostly concerned about:

• Stability and transparency

• Security

Trustsourcingwww.trustsourcing.com

Customer matrix

AWARE UN-AWARE

TechSavvy

NONTech

SAVVY

• Don’t know technology• Know what they don’t know

technology

• Mr. I have an idea!

1

Trustsourcing

3. TECH SAVVY / AWARE

www.trustsourcing.com

Interested in:

• Results

• Trustworthy relationship

(communication)

• IT is key to business

goals

• Business analyst

Mostly concerned about:

• Delivery

• Stability and transparency

Trustsourcingwww.trustsourcing.com

Customer matrix

AWARE UN-AWARE

TechSavvy

NONTech

SAVVY

• Don’t know technology• Don’t know that they don’t know

technology

• Mr. That should be easy

1

Trustsourcingwww.trustsourcing.com

Interested in:

• Cheap

• Fast

Mostly concerned about:

• Cost

• Schedule

4. NON TECH SAVVY / UNAWARE

AVOID THEM.

No business is better than bad business

Trustsourcingwww.trustsourcing.com

So, what do customers want?

Trustsourcingwww.trustsourcing.com

• Solutions!

So, what do customers want?

Trustsourcingwww.trustsourcing.com

• Solutions!• Our job is to understand their REAL problem

and REAL Business goals..

So, what do customers want?

Trustsourcingwww.trustsourcing.com

• Solutions!• Our job is to understand their REAL problem

and REAL Business goals.. • BE Proactive!

So, what do customers want?

Trustsourcingwww.trustsourcing.com

• Solutions!• Our job is to understand their REAL problem

and REAL Business goals.. • BE Proactive!

• Than make it happen!

So, what do customers want?

Trustsourcing

Let’s rock!

Trustsourcingwww.trustsourcing.com

ABOUT US!