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TRANSCRIPT
Constant Change Management-Sustainable Engagement Programs: The Thomson Reuters Experience
PETER BUENASEDA Senior Site Officer & Head of HR
• Company Overview
• The Manila Transformation Agenda
• Manila Site Strategy post-award
• Employee Engagement in Focus
• Top Takeaways – Strategy where it matters to employees – Stories to bring strategy to life – Knowing how to engage employees – Talent Flow – Diversity and Inclusion – Understanding generational dynamics
AGENDA
THOMSON REUTERS Overview We are the world's leading source of intelligent information for businesses and professionals, combining industry expertise with innovative technology and powered by the world’s largest news organization, to deliver critical information to leading decision makers.
Legal: Westlaw is relied upon by 100% of the world’s top law firms.
Tax & Accounting: Checkpoint used by 99 of the top 100 U.S. accounting firms.
Scientific: Used by over 20 million researchers worldwide.
Media
Reuters News: Reaches 1 billion news consumers every day. World’s largest independent global news agency.
Financial: Provides financial applications for over half a million professionals globally.
Financial & Risk
OUR GLOBAL FOOTPRINT We employ more than 60,000 people and operate in over 100 countries
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As of Dec. 31, 2012
OUR VALUES
We believe… This means we will….. Customers are at the heart of everything
• Know our customers, enable their success • Anticipate needs, provide solutions • Be proactive, innovative and responsive • Provide value, inspire loyalty
Business is global
• Collaborate across boundaries and cultures • Leverage expertise and resources into scalable opportunities • Think and act as a world citizen
People make the difference
• Respect and value diversity of all kinds • Be the best place to work • Attract, develop, retain and reward good people • Create opportunities for excellence, performance, growth
Performance matters
• Set ambitious goals • Be committed and accountable • Deliver
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AWARDS + RECOGNITIONS
Thomson Reuters is proud to be recognized by some of the most important and influential publications and organizations around the world.
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FORTUNE Magazine’s 2012 World’s Most Admired Companies We ranked #1 Among Financial Data Service peers in Fortune’s 2012 List of World’s Most Admired Companies.
Thomson Reuters Named To Ethisphere's 2012 World’s Most Ethical Companies List For Fourth Successive Year
Interbrand 2011 Best Global Brand Survey We rose to 37th in the 2011 Best 100 Global Brands, up from last year’s ranking at 39th and our fourth consecutive rise in the survey since our debut in 2008.
Awardee, 2010 People Program of the Year Award – for the “Manila Transformation Agenda,” a change management program that capitalized on people and organizational strengths to grow local operations (People Management Association of the Philippines ) Awardee, 2011 Shared Services Excellence of the Year Award – for outstanding achievements as a key operations center providing high value services to the Thomson Reuters global network (International ICT Awards Philippines 2011) Recipient, 2012 Philippine Quality Award Recognition for Commitment to Quality given by President Benigno S. Aquino III
• Second largest of nine Operational Centers of excellence
– Bangalore / Hyderabad / Chennai / Gdynia (Poland) / Beijing / Bangkok / Costa Rica / Buenos Aires
• 2,400+ employees; average age: mid-20s – financial analysts, data analysts, publishing specialists, customer support
executives, sales and marketing professionals, lawyers, managers
• World-class talents – Have taken on roles in other Thomson Reuters centers in New York, London,
Sydney, Singapore, Hong Kong – Senior management are seasoned leaders from various industries and disciplines,
holding global and regional leadership roles, responsible for driving and delivering on business goals and managing multicultural organizations worldwide
THOMSON REUTERS MANILA
MANILA TRANSFORMATION
AGENDA
WHAT CAME BEFORE
THE VIEW FROM MANILA
• Vast differences in company culture
• Impact of integration
• Fear of losing jobs
• Continued relevance in new business direction
IN MANILA THE MANILA TRANSFORMATION AGENDA
1. Strategic Leadership
2. Opportunities Amid Change
3. Effective Communications
4. Talent Management
5. Employee Engagement
STRATEGIC LEADERSHIP • Manila Management Council
– Country governance, enabling strategy, shared services, communications, leadership development, government & industry relations, crisis management
STRATEGIC LEADERSHIP • Opportunity Seeking Forum
– Build and differentiate Manila as center of choice – Build on core organizational capabilities – Provide the right organizational environment
STRATEGIC LEADERSHIP • Manila Value Proposition (2008)
“To be the global center of excellence with an outstanding track record, a source of high quality talent, and a strong customer focus – able to execute and deliver great business results for the new company”
STRATEGIC LEADERSHIP • HR Strategy for the Business
• Alignment Workshop
• HR Restructuring
OPPORTUNITIES AMID CHANGE • Pitching the Manila Value Proposition:
– Winning friends, influencing key stakeholders – A Balanced Picture, an informed decision – Excellent performance in a period of Change
OPPORTUNITIES AMID CHANGE • Birthing new business, growing existing groups
• Wider organization generated revenues in moving operations to a more competitive location
• “Companies go to where the Talent is”
OPPORTUNITIES AMID CHANGE • Better Careers, more Learning Opportunities
EFFECTIVE COMMUNICATION • Face-to-face, sustained small group
meetings, informal talks, townhalls
• High management visibility
• All-staff communications
• Consistent key messages: – Manila Value Proposition – Our capabilities – Our track record
TALENT MANAGEMENT
KNOW YOUR
TALENT
GROW YOUR
TALENT
FLOW YOUR
TALENT
• Redeployment: Zero lay-offs – Matching employees’ skills with business group requirements
• Career Clinic
• Flow the Talent Mentality
KEY TAKEAWAYS • Strategic Leadership requires leaders agile enough
to change strategies as the environment changes.
• Help employees capitalize on Opportunities as they come.
• Communications, to be effective, must have a high degree of transparency and integrity.
• Talent is our driver and competitive edge.
• Employee engagement is not just about fun; it’s building pride in the organization and its values.
• First level text is Arial 24pt. Arial Bold is used to highlight words within the paragraph. All text within the field is gray. Line spacing is 0.5 above – 2nd level text is Arial 20pt. Line spacing is 0.3 Above.
• 3rd level text is Arial 18pt. Line spacing is 0.25 Above – 4th level text is Arial 16pt. Line spacing is 0.2 Above.
• 5th level test is Arial 14pt. Line spacing is 0.2 Above
• All Line Spacing is in Lines not Points – All Line Spacing is set on the Master for each level.
MANILA SITE
STRATEGY Post-Award
MANILA SITE STRATEGY VIDEO 2012
MANILA VISION AND STRATEGY 2012-2013 MANILA VALUE PROPOSITION
To be the global center of excellence, a source of high caliber talent with a strong customer focus, and the ability to deliver superior business results.
STRATEGIES
DRIVE specializations and market expertise through continuous learning leading to customer intelligence.
OPTIMIZE Manila site capabilities by developing our new and existing performers and streamlining processes to increase our business value to Thomson Reuters.
HARMONIZE expectation of stakeholders with activities to accelerate Manila’s strategic site positioning.
INTENSIFY efforts at creating a world class environment that promotes high employee engagement and corporate responsibility advocacy
HARMONIZE OPTIMIZE
DRIVE INTENSIFY
Specialization/ Expert Career Track
A community of specialists/ experts on critical domains
Appreciation of our products from a customer point of view
“Know your Customer” sessions
Business sponsorship of critical competency certifications
ACE Program
Innovation applied to business systems, processes
EVP and Employer Branding
Hi Po Program
Succession planning
Internal, external stories, social media strategy for Manila
“Know your Business” for business acumen
Executive briefings + Manila Experience for stakeholders
Global Programs + Campaigns participation
Stake-holder engage-ment
Diversity & Inclusion
Corporate Responsibility
Employee Engagement
Rewards + Recognition
Cost Optimization
Manila as a global center of
excellence, a source of high caliber talent with a strong customer focus,
and able to deliver superior business
results
2013 MANILA SITE STRATEGY
MANILA SITE STRATEGY VIDEO 2013
EMPLOYEE ENGAGEMENT IN FOCUS EMPLOYEE
ENGAGEMENT IN
FOCUS
DEALING WITH CHALLENGES
AMBIGUITY TRUST
COMPLEX MATRIX ENVIRONMENT
Help employees accept, adapt to change
Engage, Influence stakeholders
3Cs OF EMPLOYEE ENGAGEMENT
EMPLOYEE ENGAGEMENT Interventions
• Day 1 celebrations
• Brand Ambassadors
• Transition & Change Workshops
EMPLOYEE ENGAGEMENT Interventions • One Company, One Year
EMPLOYEE ENGAGEMENT Interventions • TRansformers: championing our Values
• TRue Pinoy Christmas yearend event
EMPLOYEE ENGAGEMENT Interventions
• Manila Achievement Awards – Highest site recognition for
extraordinary individual and group accomplishments
– Criteria: Project impact, customers/stakeholder feedback/adherence to corporate values
EMPLOYEE ENGAGEMENT Interventions • Corporate Responsibility and Volunteerism
EFFECTIVENESS: EMPLOYEE ENGAGEMENT • Second highest engagement scores in 2008, 2009, 2010;
highest in 2011 worldwide
75
80
85
90
95
2008 2009 2010 2011
CorporateManila
Employee Engagement Survey Results
94 93
88 88 87
86
84
86
KEY TAKEAWAYS
#1: STRATEGY WHERE IT MATTERS TO EMPLOYEES • Strategies are broad, but anchored on sustaining
competitiveness of Manila as a location
• Strategies focused on HOW we can make the Manila Value Proposition a reality, not just on WHAT it is
• Strategies were translated into something recognizable for employees to relate to as a site, not as separate business units
#2 STORIES BRING OUR STRATEGY TO LIFE • Key messages and stories consistently related what we
do to the Site Strategies – Big wins / new businesses / team expansions / new roles – Talent Flow / Specialization / Process Excellence & Innovation – Global Filipino Professionals / recognitions / external awards
• Use of multimedia communication channels to reinforce the message – All staff emails, townhalls, enewsletter, AVPs, slideshows,
posters – Social Media: Thomson Reuters Manila facebook page – Employer Branding through external PR campaign for print and
online
#3 KNOWING HOW TO ENGAGE EMPLOYEES • Involvement and commitment of employees in action planning
for sustainable employee engagement programs
• Reward and recognition of individual and group achievements
• Highlight employee participation in corporate social responsibilities
• Structure, support and mechanism for employees to drive their own activities, programs and interests
#4 FLOW YOUR TALENT
• Cohesive approach, structure and mechanism for employees to Move In, Up and Around within their business units, across different businesses, to specialist roles and even to other locations
#5 DIVERSITY AND INCLUSION • Embracing Diversity & Inclusion
• Better business performance, improved understanding of our diverse customers’ needs
• Greater opportunity for out-of-the-box problem solving
• Increased workforce productivity, engagement, job performance
• Broader candidate pool to recruit great talent
• Diversity Programs
• Women@thomsonreuters: developing women for leadership, championing advocacies in the workplace
• Pride at Work: professional and social networking, talent development for lesbian, gay, bisexual, transgender employees
• 25 interest clubs ranging from sports to song and dance to faith
#6 GENERATIONAL DYNAMICS • Engaging Gen Y employees
• Strong desire to make a difference: impact on the business, impact on critical decisions that change the world, impact on bettering lives of others
• Strong aspiration for values: cares what a brand stands for, pride in being Brand Ambassadors
• Technology and social media savvy: values peer relationships/ networks at work
• Retention through Talent Flow: able to move in, up, and around the organization to move to greater challenges and opportunities
Questions