guangzhou international travel fair 2017 · joyway 2016 joint road show of africa and middle east...
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Guangzhou International Travel Fair 2017Date: February 23-25, 2017
Venue: C Area, China Import and Export Fair Complex
Date & Venue
Guangzhou International Travel Fair (GITF)Guangzhou International Travel Fair (GITF)
Date: 23 - 25 Feb., 2017
Venue: Area C China Import and Export Fair ComplexVenue: Area C, China Import and Export Fair Complex
Exhibiting: International Travel & M.I.C.E. Local Travel Agent
Domestic Travel Recreational Vehicle (RV), Yacht & Outdoor Equipment
Global Fairs. Global Business.
About GITF
M I C EM.I.C.E
Outbound Travel
InboundTravel
B2B FairSince 1993
Forecast 2017• ≥ 980 exhibitors• ≥ 800 hosted buyers• ≥ 800 hosted buyers• ≥ 24,000 business meetings
Global Fairs. Global Business.
Exhibiting Category
Tourist Board / Event & Conference
Bureau / Tourism Alliance
Airline Company / Airline Alliance /
Air AgentHotel / Hotel Group / Resort / SPA Resort
Cruise / Yacht & Yacht Club Golf & Golf Club
Scenic Spot / Theme Park Driving Tour Club Personalized Tour Theme Tour On-line Reservation
Travel OperatorDestination
Management Event & Conference Incentive Travel Car RentalTravel Operator Management Company Management Incentive Travel Car Rental
InvestmentFinancial Product for Tourism
Investment Migration / Study
AbroadTourism Real Estate City Planning /
Landscape Design IT Service for Travel
Industry
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Overview for China Tourism
120.00
135.42132.41 129.08 128.49
133.80
12 000
14,000
16,000
Chinese Outbound Tourist 2015
*The world’s top tourist source market
Outbound Inbound
Chinese Outbound and Inbound Tourists (unit: million)
70.2583.18
98.19109.00
120.00
4,000
6,000
8,000
10,000
12,000p
Chinese Inbound Tourist 2015
0
2,000
,
2011 2012 2013 2014 2015
Chinese Tourist Overseas Spending 2015
128 70164.80
229.00
150.0
200.0
250.0
Chinese Tourist Overseas Spending (unit: billion USD)
*World’s No.172.60
102.00128.70
0.0
50.0
100.0
2011 2012 2013 2014 2015
Global Fairs. Global Business.
*Source: National Bureau of Statistics of China, UNWTO
Tourism for China’s Top 3 Cities 2015
BEIJING
• Outbound:5.33 million
SHANGHAI
• Outbound:3.83 million
GUANGZHOU
• Outbound:2.46 millionOutbound:5.33 million
• Inbound: 4.20 million
Outbound:3.83 million
• Inbound: 8.00 million
Outbound:2.46 million
• Inbound: 8.04 million
*Unit: people*Notice: the tourist figure of outbound did not include FIT*Source: Beijing Municipal Commission of Tourism Development
Shanghai Municipal Tourism Administrative Commission Tourism Administration of Guangzhou Municipality
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Location
Why Guangzhou?
International FlightLocation• >130 International Flights
• Direct flights to over 60
• Closed to HK & Macau
• The 3rd largest city in China
• One of the starting ports of
International Flight
overseas destinations• One of the starting ports of
Maritime Silk Road
Consumption Potential (2015)
• 72 Hours Visa-free Transit at
Guangzhou Airport
• One-Belt and One-Road Strategy
With the largest number and fastest growth rate ofmultimillionaires, Guangdongwas viewed as the richest province of China. As its capital city GuangzhouAs its capital city, Guangzhou also plays a positive role: • 57,200 multimillionaires
• growth rate got to 23.8%
* S G h B i I t ti l Ai t T i Ad i i t ti f G h M i i lit H R h I tit t 2015
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* Source: Guangzhou Baiyun International Airport , Tourism Administration of Guangzhou Municipality, Hurun Research Institute 2015
Business Opportunities
Hi h lit BHigh-quality BuyersHigh-quality hosted buyers bring you the best return on High-quality BuyersHigh-quality hosted buyers bring you the best return on investment.
Efficient Business MeetingsgPre-scheduled appointment system (PSA) and match making meetings secure your effective meeting schedule and precise client search.
Efficient Business MeetingsNetworking Functions
Networking FunctionsCreate a pleasant and relaxing atmosphere for you to seize more business opportunities.
Global Fairs. Global Business.
High-Quality Buyers
Qualification of BuyersQualification of Buyers VIP ReceptionVIP ReceptionObligation of BuyersObligation of BuyersQualification of Buyers Qualification of Buyers Decision-makers from:
Leisure travel
Incentive travel
VIP ReceptionVIP Reception Free round trip flight
Free accommodation
Free pick up service
Obligation of BuyersObligation of Buyers At least 15 meeting appointments
daily
At least 2 exhibitor presentations
· Theme tour
· Event planning
· Conference & exhibition
p p
Tea-break in buyer lounge
Priority to networking functions
Pre-scheduled appointment
or forums daily
Take part in all necessary social
events
Meeting diary supervised by· Business travel management
High-end & personalized tour
(PSA) system account to
manage meeting diary
Meeting diary supervised by
organizer and exhibitors
Global Fairs. Global Business.
Efficient Business Meetings
Pre-scheduled Appointment System (PSA)
PSA assists exhibitors and buyers to get well preparation in advance of the fair to achieveoptimal results.
ViewInformation
ViewInformation
Send out & Receive Meeting
Requests
Send out & Receive Meeting
RequestsRequestsRequests
Exhibitors Buyers
Confirm Meeting Time
Confirm Meeting Time
Reserve Seats for
Concurrent Events
Reserve Seats for
Concurrent EventsEventsEvents
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Efficient Business Meetings
Match Making Meeting
GITF organizer will arrange on-site matchmaking meeting at fair ground to assist our buyers and exhibitors to target their right clients and build up business contacts.
Date: 23 Feb., 2017Time : 11:45-12:30Venue: Conference roomParticipants: Exhibitors and hosted buyers
Buyers ill th i th Exhibitors will have free time toBuyers will gather in the conference room to meet and talk with exhibitors.
Exhibitors will have free time to approach all attended buyers.
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Networking Functions
Presentation & Forum- Exhibitor Presentation- Forum of Tourism Industry
Networking F ti
Social Networking- Buyer Night & Award Ceremony
City Tour- City Tour
Scenic Spot VisitFunctions - Scenic Spot Visit
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2016 Review
Exhibitors 28,600 sqm
956 exhibitors
Buyer & Trade Visitor 45 exhibiting countries & regions
780 hosted buyers, 44% of them is new hosted buyers
Business Meeting
28,863 trade visitors
23,468 business meetings during the fair, among them
Presentation
69.21% meetings pre-confirmed through PSA System
30.79% meetings finished onsite
26 exhibitor presentations & 1 match making meeting
2,486 audiences
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Buyer Analysis – Sorted by Area
North America2.05% Asia
74 87%
Europe14.35%
74.87%
Africa 3.07%
Oceania2.08%
South America3.58%
Overseas30.56%
China
Northern China 5.19%
Eastern China 2.38%China69.44% Southern China
89.74%Central China 1.96%
Western China 0.73%
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Buyer Analysis – Sorted by Sector
17%
Travel Agencies
High-end & Personalized Tour
Operators
17%
28%51%
M.I.C.E.Organizers
Business Travel Management
4%
OrganizersgFrom Top
Corporations
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Partner Country of 2016- Sri Lanka
Sri Lanka, as the partner country, together with 32 local
businesses covering an exhibiting area of 162 sqm and the
seminar “Sri Lanka: One Island Thousand Treasures” madeseminar Sri Lanka: One Island, Thousand Treasures made
a high-profile appearance in GITF2016.
Exhibitors of Sri Lanka PavilionExhibitors of Sri Lanka Pavilion
Global Fairs. Global Business.
Opening Ceremony 2016
VIP Lounge in Hall 16.2 25th Feb., 2016
VIPs of GITF2016 Opening CeremonyVIPs of GITF2016 Opening Ceremony
• 31 consulate representatives from 25 countries
• 4 honored guests to launch opening ceremony
- Mr. Li Jianping
Director General of Asian Tourism Exchange Center,
China National Tourist Hong Kong Office
M Zh Li- Mr. Zhu Li
Director General of Guangzhou Tourism Bureau
- Mr. Mark Schloesser,
Vice President Commissioner of
Deutsche Messe – Venue Operations
- Mr. Paddy Withana
Chairman of the Sri Lanka Tourism Promotion Bureau
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Onsite Match-making Meeting 2016
VIP Lounge of Hall 16.225th Feb., 2016
On-site matchmaking meeting assists
our buyers and exhibitors to target
their right clients and build uptheir right clients and build up
business contacts
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Onsite Seminar 2016
Agenda
F b 24th 2016(2 i )Feb. 24th, 2016(2 sessions)
“Get to Know India” Tourism Seminar Tourism Seminar of Tsinghai Province
Feb. 25th, 2016(14 sessions)
2016 Olympics year of Brazil and New Powers Nepal Back on Top of the World Tourism Seminar of Shanglinto Promote Latin-America Tourism Presentation ( 2 sections)
Joyway 2016 Joint Road Show of Africa and Middle East Tourism Seminar of Italy Tourism Road Show of USA
Guangzhou International Travel Development Forum ——New Trend of M.I.C.E.
Tourism Seminar of Wuhan One Island, Thousand Treasure
Th P d t P ti C f f V T l “Lif i G h ” T i S i “ T G id & I t t “ S it FThe Product Promotion Conference of Venus Travel “Life in Guangzhou” Tourism Seminar “ Tour Guide & Internet “ Summit Forum
Establishment Ceremony of China Automobile Federation
Feb. 26th, 2016 (10 sessions)
YLT New Product LaunchesValue added Service for Intelligent System of Scenic Spot
Tour Guide Recruitment Meeting(2 sections)
Mexico, World Heritage: Colonial Cities and Natural Wonders——Value-added Service for Intelligent System of Scenic Spot (2 sections) Colonial Cities and Natural Wonders
Southern Metropolis Tourism Brand Promotion and “ The Vote of 2016 Cantonese’s Favorite Travel Destination and Brand” Conference
The Press Conference of QingyuanTourism
Tourism Seminar of Bijie
Joint Road Show of Guangzhou Travel, CCTV Online Travel and Mlx.com
Tourism Seminar of TPO Member Cities 2016
《Viaggio in Italia tra Moda e Luoghi Storici 》 new product launches
Global Fairs. Global Business.
Buyer Night 2016
W Guangzhou / 25th Feb., 2016W Guangzhou / 25 Feb., 2016
As one of the most important events, Buyer Night provide a complementary platformfor our buyers and exhibitors for networking.
Award at Buyer Night 2016
• The Best Promoting Organization
• The Most Popular Hotel Brand
• The Most Popular Airlines
• The Most Popular Scenery
Th M t P l D ti ti• The Most Popular Destination
• The Best Online Reservation
Service Provider
• The Most Popular Travel Agent
• Innovation of Industry
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Exhibitors of 2016 (Partial)
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Buyers of 2016 (Partial)Buyers in Chinay• GUILIN OVERSEAS TOURIST CORPORATION
• DMICE (BEIJING) INTERNATIONAL TRAVEL SERVICE L.L.C.
• CHONGQING YANGTZE INTERNATIONAL TRAVEL SERVICE
• SHENZHEN JL CONFERENCE EXHIBITION SERVICE CO.,LTD
• CHINA INTERNATIONAL TRAVEL SERVICE HAINAN PROVINCE
• CHONG QING ROMANTIC HOLIDAY INTERNATIONAL SERVICE
• CHINA NATIONAL SCIENTIFIC INSTRUMENTS & NATIONAL CORPORATION
• EASY-TRIP (BEIJING) INTERNATIONAL BUSINESS & M.I.C.E. SERVICES CO., LTD
……
Overseas Buyers• AVENIDA TRAVEL
• BEMYGUEST PTE LTD
• ORIENTOURS CO., LTD
• NEW WAY TRAVEL CO LTD
• ETERNAL EAST TOURS CO., LTD.
• GLOBAL EVENT MANAGERS,LLC USA
• CARNATION TRAVEL SERVICES PVT.LTD
Global Fairs. Global Business.
……
Promotion of 2016
Show Daily 30,000 hard copies distribution at fair ground
202,395 soft copies were sent by email during the fair
Show Daily 30,000 hard copies distribution at fair ground
202,395 soft copies were sent by email during the fair
E-newsletter 67,465 recipients
Covering potential exhibitors buyers & media
Media Partners 168 media partners across China (including CCTV) for
Covering potential exhibitors, buyers & media
168 media partners across China (including CCTV) for
for pre-show & post-show promotion
Social Media (WeChat & Microblog)Social Media (WeChat & Microblog) Official Wechat offers new functions of visitors’ pre-registration
and onsite registration. Keep updating news of GITF and tourist industry Help to interact with tourist trade and public
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Media of 2016 (Partial)
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Exhibitors Talk about GITF2016Chen DechaoJiuxiang Moon Lake Chen Ying J ki L tJiuxiang Moon Lake Recreation Area
Q: What is your topic of travel promotion in 2016?
Chen YingHengda Hotels & Resorts
Q: What are the theme and emphasis on promotion of your company this year?
Jackie Lastras
Methabook
Q: What are the emphases on promotion of your company in 2016?
A: Our topic of travel promotion in 2016 is “Cool Water•Happy Life”. The highlights will be the tourist service information center, theme conference hotel, science demonstration exhibition areas for water conservancy, Jiushi’aCulture Landscape Area, Lin Yin Zhai Leisure
y y y
A: We will make active and syntheticadjustment on marketing strategy in 2016. We will mainly focus on conferences of private sectors and foreign companies,intermediary development business
A: Approximately 80% of traveler bookings are to city destinations, and that is one of our areas of expertise, and one in which we keep improving every day.
y p y
Culture Landscape Area, Lin Yin Zhai Leisure Entertainment Area, Da Duichong Extreme Sports Area, etc.
intermediary development, businessdinners, weddings, birthday parties and so on.
Betty IchanKenya Tourism Board
Yu LanHongkong Tourism Board
Marcus BernhardtEuropcar Group
Q: What are your promotion plans for 2016?
A: The market is changing fast, with new products consistently replacing old ones.These are the global trends of travel
Q: What are the emphases on promotion of your company in 2016?
A: Europcar puts a lot of efforts into h i it t
Q: What are the focus of your promotion?
A: In order to increase people's awareness of traveling in Kenya, correcting the idea that K i l f t i f ti K
y
These are the global trends of travel development. We have proposed a plan for new tourism product development since three years ago, aiming to encourage the industry to exploit more tourism products with local features.
enhancing its customer service, providing road signs guidebooks as well as law enforcement regulations information, travel agents guides, Chinese GPS so our customers can take the most of their driving
Kenya is only for a certain of time, Kenya Ministry of Tourism will cooperate with mass medium, suppliers, distributors and travel agencies like to organize a series of activities to promote our traveling products.
Global Fairs. Global Business.
gexperience.
Buyers Talk about GITF2016Gan Jin Zhao Yun
Q: What's your goal for purchasing this year? Q: Which category of tourism products is your
Wuhan Tourism Development & Investment Swan InternationalTravel Service
Zhao YunBeijing HuantaoInformation &Technology Co.,Ltd
Q: What’s your expectation of GITF 2016?
Zhang MengmengCITIC International Travel Co.,Ltd Jinan branch
A: The "One Belt, One Road" initiatives carried out by President Xi Jinping has brought new market, new experience and new chances to the countries along the Belt and Road. We hope to get in touch with some suppliers and
focus?
A: We hope to collect information such as discounted tourism products and promotions of travel agencies in GITF. Our target is tourism products in Australia New
y p
A: We hope to be in touch with more elites and scenic spots, hotels and airlines in this international fair and to know more about industry regulation and operation moodshope to get in touch with some suppliers and
resources from these countries. tourism products in Australia, New Zealand, Europe and America. We will pay our attention to small tourism products as well.
Zhang PengboSOL D‘OR S A
industry regulation and operation moods, which can be really helpful to our development in the future.
Tang ZhaoBeMyGuest
Teresa SansSOL D'OR S.A.
Q: What’s the theme of your company’s tourism promotion this year?
Q: Have you ever participated in GITF? What impressed you most?
g gShan Dong Travel AgencyS.A.
Q: What’s you focus of the GITF 2016?
A: We will focus more on the tourists who
yTravel Agency
A: In this year’s tourism exhibition, we will focus more on chartered planes project and we are looking forward to cooperate with more high-end customized project. After years of development, our position gradually point to high end customers
A: My first time to participate in GITF. I come from Barcelona and hope to find some travel products of not so well-known Chinese cities. Our customers like cities with fewer tourists and I have really found some favorable products. I will still take part in GITF next year
are suitable for short-term visits such as one-day tour or half-day tour, concern more on the local tourism items, tickets which are newly released by special theme parks and trendy products suitable for the young generation
Global Fairs. Global Business.
high-end customers.will still take part in GITF next year. generation.
Pricing of 2017
Shell Scheme Min. Size : 9sqm
Price: RMB 28 600 / 9sqm + 6%VAT
Raw Space
Price: RMB 28,600 / 9sqm + 6%VAT
Raw Space Min. Size: 18sqm
Price: RMB 3,080 / sqm + 6%VAT
Seminar(Price for exhibitor only)
Seminar of Feb. 23rd : RMB 8,800/ session + 6%VAT
Seminar of Feb. 24th : RMB 8,400/ session + 6%VAT
Global Fairs. Global Business.
Contacts
Exhibition, Advertising, Sponsorship Hosted Buyer Program & Media Cooperation
Mr. Terry WangTel: +86-20-86266696 ext. 8003Fax: +86-20-86266690Email: [email protected]
Ms. Clair Su Tel: +86-20-86266696 ext. 8005 Fax: +86-20-86266690 Email: [email protected]
Ms. Laura LiuTel: +86-20-86266696 ext. 8001Fax: +86-20-86266690Email: [email protected]
有关GITF最新动态,请关注GITF官方微博,微信和官方网站
www.gitf.com.cn
Ms. Iris HanTel: +86-20-86266696 ext. 8008Fax: +86-20-86266690Email: [email protected]
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Gallery of 2016
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We look forward to welcoming you!g yThank you for your attention.