growth the danish guide and scout association. me… troels lorenzen senior / chief consultant...
TRANSCRIPT
Growth The Danish Guide and Scout Association
Me…
Troels Lorenzen• Senior / chief consultant• Coordination of the consultants' direct and
indirect support to all our units• Support to the development and
implementation of strategy
The Danish Guide and Scout Association
• 27,000 members • 4,700 leaders• 440 local units• 35 districts
The Danish Guide and Scout Association
• 5,6 % more members in 4 years• 13 % more under 30 years in 4 years
Growth
Factors which (presumeably) create growth• Focus on growth in strategy and plans• Knowledge about units and districts• Direct unit support• Indirect unit support• Targeted communication • Focus on number of units• District support
Growth
Focus on growth in strategy and plans• Growth strategy• Development plans on all levels relating to growth:
• Better Scouting and Guiding – More Scouts and Guides. • More Guides and Scouts – better Guiding and Scouting • 5 % more join • 5 % less drop out
Growth
Knowledge about units:• ”The Attractive Scout/ Guide Group” - research• Drop out analysis - research• Growth analysis - research• Statistics on units – growth/ decline in numbers• Statistics on districts – growth/decline, capacity • Monthly membership measurements –
compared to same month in previous years
Growth
Direct unit support• Targeted support – proactive – based on
statistics • 4 homebased consultants • Mobile Development Team • Inspirational Team
Growth
Indirect unit support• ”Tips & Tricks for More Leaders”• Published programme plans – attractive
activities • The communication of efforts with impact
Growth
Targeted communication • Communication strategy • Clear message:
In The Danish Guide and Scout Association, children and young people get challenging adventure experiences and an international perspective. We challenge children and young people to independently create and carry out activities.
Adventure Scouting/ Guiding
The Danish Guide and Scout Association
Growth
Focus on the number of units• Opening new units• Restart existing units • Support to groups with major drop out rates
Growth
District support• Consultants with focus on direct and indirect
district support• The education of district teams