group 18 exhibition posters
TRANSCRIPT
Luke WestProject Manager
Enterprise Integration
Casey ChengOperations Manager
Procurement & Manufacturing
Alberto CharroBusiness Manager
Assembly & Material Handling
Bhavuk GuptaMarketing & Sales Manager
Market & Sales
Madina ZhumshevaFinance Manager
Servicing & Disposal
Dr Linda NewnesSupervisor
Dr Fayek OsmanAssessor
THE CONSULTANCY
OUR SERVICES
OUR APPROACH
OUR TEAM
Nucleus specialises in
manufacturing system design
o A new subsidiary to the Horizon Group
o Other companies in the group cover
strategy, HR and IT consulting
Strengthens the Horizon
Group brand
o Nucleus will explore new markets
o Integrates manufacturing with
management solutions
Provides sustainable returns
Three investment opportunities:
1. Single investment of £185,000
2. Initial investment of £135,000 +
£25,000 in Month 3 and Month 6
3. Initial investment of £130,000 +
1.5 year-long £55,000 credit allowance
oBreak even before end of Year 1
oFull investment return by end of Year 3
oOver 230% ROI by end of Year 3
What do we do?
o New product development &
manufacturing plant design
o Existing manufacturing plant
review & optimisation
o Due diligence consultations
Who do we do it for?
o SME’s expanding or improving their
manufacturing systems
o Investors verifying the sustainability
of a manufacturing system
Why hire us?
o Legitimate, unbiased and
independent opinions
o Reduce development risks
o Gain access to new
knowledge and resources
Preliminary
Discussion
Identify
Consulting
Needs
ContractingData Collection
& Diagnosis
Delivery &
Feedback
Repeat or
Withdraw
Stage 1 Stage 3 Stage 4Stage 2
110 195325
540
8501150
1500
1950
2370
2750
0
500
1000
1500
2000
2500
3000
2017 2018 2019 2020 2021 2022 2023 2024 2025 2026
Un
it S
ale
s
PROPOSAL
MARKET ANALYSIS
IMPULSE100 IMPULSE100-E IMPULSE150
THE CLIENT
Make
o At least 100 units/year
o Design its production plant
o Be flexible to production
changesService
o Provide after-sales support
o Specify product disposal
Sell
o Define a marketing strategy
o Predict sustainable sales
o Ensure the product is road legal
Our client has designed an electric super motorcycle and requested us to shape a
sustainable manufacturing enterprise around it. They require us to:
o Several established competitors
o Only 7,700 high powered electric motorcycles
sold globally in 2015
o Customers pay a premium for these vehicles
o Only one company caters to emergency
services
Predicted Total Sales
o All suppliers identified
o Selected through the House of
Quality model
o Central training & spare part
distribution centre
o Unscheduled maintenance through
trained local garages
o Integrated Kanban system
o Reactive to production changes
o Detailed manufacturing & assembly
processes
o Complete workstation design
o Demand levelling optimisation
o 16 employees by Year 5
o Mixture of admin, engineers and
technicians
o Investment required: £540,000
o Breakeven in Year 2
o 5 year NPV at 20% discount rate
o Pessimistic scenario: £580,000
o Optimistic scenario: £1,170,000
o Targeting consumer and private sectors
o Selling three models:
o Impulse 100: Base model (£35,000)
o Impulse 100-E: Base model modified
for police and paramedics (£30,000)
o Impulse 150: Same chassis with
improved performance (£50,000)