goudse poort: a succefull example of integrating mobility management into the development of a...

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Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

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Page 1: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Goudse Poort: A succefull example of integrating Mobility

management into the development of a

business area Bas WitteMOTION Mobility

Minze WalviusAdvier

Page 2: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Content

Embedding MMin development

What worked and didn’t work

Different target groups

Measures takenOPTIMUM2 and Goudse Poort

Page 3: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Goudse PoortNow

Page 4: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Goudse

PoortIn the future

Page 5: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Embedding MM in

development

Being there from the start

Continuous presure

Structure planImage quality plan

Strategy planLand-use plan

Market accessibility

Page 7: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Offer of public

transport

Page 8: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Measures taken

www.goudsepoort.nl

Page 9: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Worked:Being there

From scratchTill the end

Didn’t work:Cycling,

governmental procedures, existing

data, and a lot more..

Didn’t work:Planning

Worked:Marketing, marketing

and marketing

What worked and what didn’t

BUT

Page 10: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Questions or remarks??

Page 11: Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Thank you!

Bas Witte: [email protected]

Minze Walvius: [email protected]