gotv minute-by-minute guest trainer: brendan kelly, gotv director facilitator: hope wood, noi
TRANSCRIPT
GOTV MINUTE-BY-MINUTE
Guest Trainer: Brendan Kelly, GOTV Director
Facilitator: Hope Wood, NOI
FOLLOWING THE LAWELECTIONS.NEWORGANIZING.COM
FOLLOWING THE LAW
WWW.AFJ.ORG
AGENDAAGENDA
Welcome & IntroductionsElection Day Minute-by-Minute OverviewElection Day MorningOther Best Practices for E-DayQ & AClose
Presenter:Presenter:
Brendan Kelly
GOTV Director
Dan Malloy
ELECTION DAY MINUTE-BY-MINUTE
OVERVIEW
Election Day is filled with hundreds of moving parts A successful E-Day has document that outlines the minute by minute actions you will need to execute.
You should start writing this document now and plan for ongoing revisions.
If five syllables are too many, you can refer to the Minute-by-Minute by it’s nick name, the Tick-Tock.
WHAT ARE WE TALKING ABOUT?
• 4:45 AM Wake Up Calls to SL leads• 5:30 AM Arrive at Staging Location• 7:00 AM Polls Open!• 9:00 AM First shifts begin• 10:00 AM Canvass Captains Report 1• 10:15 AM Phone Bank Captains Report 1• 11:00 AM Bellwether Report 1• 1:00 PM Second Shifts Begin• 2:00 PM Canvass Captain Report 2• 2:15 PM Phone Bank Captain Report 2
• 3:00 PM Bellwether Report 2• 4:00 PM Shift 3 Begins
TICK TOCKEXAMPLE
• 4:15 PM Canvass Captain Report 3• 4:30 PM Phone Bank Captain Report 3• 5:00 PM Final Bellwether Report• 6:00 PM Final Push (everyone to the doors)• 6:45 PM Line Captains Assemble• 7:00 PM Polls Close (line captains assemble remain at polls).
TICK TOCK (CONTINUED)
• First rule: Trust your experience– What has worked in the past?– What are the 2-3 mistakes from past Edays that you have
learned from?
• Write down everything you know– List out the times your canvass, phone and visibility
shifts etc start• Work backwards from polls closing.
– When Should staging locations be open?– What reporting times make sense?– Reporting numbers and bellweather reporting often must be at
different times.– Work Chain of Command into the schedule.
• Be Honest– The Tick Tock shows how serious GOTV is, it should be a bit
scary!
CREATING A TICK TOCK
What do you think should go into the Tick-Tock?
(AKA what do you want to remember to do.)Wake up callsShift Times (Canvass, Phone, Visibility) (Paid,
volunteer, other)Levels of management (Captains, Organizers,
Regionals)Polls (Open, Close, Updates)Lit Drops (Late night, Early Morning)Data entry Food DeliveriesElection night party (Who should/can be where
when?)
BRAIN STORM: YOUR PAST KNOWLEDGE
.
WHAT DO YOU KNOW?
Start with your volunteer/paid voter contact shifts
• 10:00AM Phone Bank Shift 1 Begins• 11:00AM Volunteer Canvass Shift 1 Begins• 12:00PM Phone Bank Shift 2 Begins• 2:00PM Phone Bank Shift 3 Begins• 3:00PM Volunteer Canvass Shift 2 Begins• 4:00PM Phone Bank Shift 4 Begins• 6:00PM Phone Bank Shift 5 Begins
WHAT DO YOU KNOW?
• 10:00AM Phone Bank Shift 1 Begins• 10:30AM Phone Bank Captain Report 1• 11:00AM Volunteer Canvass Shift 1 Begins• 11:30AM Volunteer Canvass Captain Report 1• 12:00PM Phone Bank Shift 2 Begins• 12:30PM Phone Bank Captain Report 2• 2:00PM Phone Bank Shift 3 Begins• 2:30PM Phone Bank Captain Report 3• 3:00PM Volunteer Canvass Shift 2 Begins• 3:30PM Volunteer Canvass Captain Report 2• 4:00PM Phone Bank Shift 4 Begins• 4:30PM Phone Bank Captain Report 4• 6:00PM Phone Bank Shift 5 Begins• 6:30PM Phone Bank Captain 5
WHAT YOU WOULD LIKE TO KNOW
• 5:00AM Poll Captains Place yard signs at polling locations
• 5:45AM Poll captains arrive at assigned polling location
• 6:00AM Polls open• 6:300AM Poll captain calls in first update• 10:00AM Phone Bank Shift 1 Begins• 10:30AM Phone Bank Captain Report 1• 11:00AM Volunteer Canvass Shift 1 Begins• 11:30AM Volunteer Canvass Captain Report 1• 12:00PM Phone Bank Shift 2 Begins• 12:30PM Phone Bank Captain Report 2• 2:00PM Phone Bank Shift 3 Begins• 2:30PM Phone Bank Captain Report 3
• 3:00PM Volunteer Canvass Shift 2 Begins
YOUR SCHEDULE IS SET BY THE POLLS
• 3:30PM Volunteer Canvass Captain Report 2• 4:00PM Phone Bank Shift 4 Begins• 4:30PM Phone Bank Captain Report 4• 6:00PM Phone Bank Shift 5 Begins• 6:30PM Phone Bank Captain 5
• 7:00PM Poll Captain Calls in Penultimate report• 8:00PM Polls Close• 8:30Pm Poll Captain calls in results
YOUR SCHEDULE IS SET BY THE POLLS
• 4:30AM Wake Up: Staff Phone Tree Begins• 5:00AM Poll Captains Place yard signs at polling
locations• 5:45AM Poll captains arrive at assigned polling
location• 6:00AM Polls open• 6:300AM Poll captain calls in first update
• 8:00AM Food arrives at volunteer phone bank
• 10:00AM Phone Bank Shift 1 Begins• 10:30AM Phone Bank Captain Report 1• 11:00AM Volunteer Canvass Shift 1 Begins• 11:30AM Volunteer Canvass Captain Report 1• 12:00PM Phone Bank Shift 2 Begins
• 12:15PM Paid Canvass captains deliver bagged lunches to canvassers
• 12:30PM Phone Bank Captain Report 2
• 1:00PM Midday Data Entry begins
ADD ALL DETAILS
• 2:00PM Phone Bank Shift 3 Begins
• 2:30PM Updated phone lists are printed • 2:30PM Phone Bank Captain Report 3
• 3:00PM Volunteer Canvass Shift 2 Begins• 3:30PM Volunteer Canvass Captain Report 2• 4:00PM Phone Bank Shift 4 Begins• 4:30PM Phone Bank Captain Report 4• 6:00PM Phone Bank Shift 5 Begins• 6:30PM Phone Bank Captain 5• 7:00PM Poll Captain Calls in Penultimate report• 8:00PM Polls Close• 8:30PM Poll Captain calls in results• 9:30PM Report to Election Day Party
ADD DETAILS
ELECTION DAY MORNING
You and your team need to wake up on Election Day
– Alarm Clocks are Great–Many Phones have Alarm Clocks on
them– On E-Day combine all technology with a
phone tree
ELECTION DAY MORNING
You
Regional
Organizer Organizer
Regional
Organizer Organizer
Your Friend
ELECTION DAY MORNING
Phone Tree Visual
Plan to practice the phone tree
(Assign a Fried or colleague to call YOU too.)
OTHER E-DAY ORGANIZING TOOLS
The Tick Tock is a best practice that keeps the GOTV Train Moving on time
Other vital details to think about are:– Plan to ensure your team is awake– Office Set Up–Multiple copies of everything– Having a plan for post E-Day office clean
up
OTHER E-DAY ORGANIZING TOOLS
OFFICE/STAGING LOCATION SET UP
• Factory Model.– Remove all unnecessary comfort.– Remove all unnecessary clutter– Separate types of labor as much as possible (ie Phones,
Canvass, Visibility).– Have a bullpen and a question area.
• Is there internet access? Is there Cell Phone Reception?– If the answer is yes, still find a plan B and plan C.
• Make your location a safe and secure space.– Have a physical blocker with a greeter at the entrance of your
location– Keep packets and lists in a safe and secure place until
distribution
OFFICE/STAGING LOCATION SET UP
• Best Practice: Secure office
Best practice is to have at least 3 copies of canvass and call lists
One copy to be usedOne copy to be used for substitutions if
neededOne copy to be held in a secure location in the
event of total disaster.
(Even/especially if you’re using MiniVAN, plan to have paper copies just in case.)
BEST PRACTICE: MULTIPLE COPIES
Plan an office clean with your staff for the next day.– Everyone always wakes up early the day after– Win or lose, no one wants to be stuck in the office days later
This is the last part of GOTV: The Clean Up– Include it at the end of your GOTV Plan like anything else– Include it at the end of the Tick Tock
BEST PRACTICE: DAY AFTER CLEAN UP
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