www.gos f. in

Great Online Shopping Festival

Online bazar

Online shopping sites would give heavy discounts for one day, in order to promote

their sales.

Created by Google India on 12.12.12 Partnered more than 90 ecommerce sites Flipkart, Timtara mobiles HomeShop18, GitanjaliGifts Snapdeal, Indiatimes shopping, Makemytrip, Infibeam.Advertised on YouTube and Google+.

WHAT GOSF DO?

• Engages users and directs users to the dedicated ecommerce sites.

• Creates a common platform for customers and also e-commerce.

• Attracting new customers to the e-portals

• Reducing the customer acquisition cost

IMPACT OF 12.12.12 GOSF

• Snapdeal experienced a jump of more than 60% in the daily traffic.• Myntra witnessed 150% jump in sales.• HomeShop18’s traffic grew by 300% and the

sales doubled.

Consumers are little disappointed as the discounts were marginal or nonexistent.

THE AVERAGE PERCENTAGE

GOSF 11-12-13

• Planed for 3 days and extended 1 day on demand.

• 240 E-retailers partnered

• Over 30% buyers were first time shoppers on most sites.

• 62% viewers coming from the 18-34 years category.

• Attracted 2 million visitors

GREAT SUCCESS

GOSF 2014December 11th , 12th

and 13th Don’t miss it...

www.gosf.in