GoEco! - A Set of Smartphone Apps Supporting the Transition Towards Sustainable Mobility Patterns

Francesca Cellina, Dominik Bucher, Martin Raubal, Roman Rudel, Vanessa de Luca, and Massimo Botta

ow can we encouragepeople to engage in

more sustainable mobility lifestyles, reducing use of the car?

H

Mobility Tracking for Sustainability

Users receive an extensive reportabout their travel behavior and

potentials for savings.

Track

September 2016 – January 2017Participants (except control group) use full functioning app, whichincludes Gamification elements.

June – August 2017App records mobility behaviorwithout any particular userinteraction, to measure longterm effects.

March – May 201630 days recording of baseline data.

Analyze Track

Users receive a second report, which shows them in comparisonwith other people, as well as their

achieved improvements.

Results of the study arepublished and presented

to participants.

Sign up

January – February 2016Sign up Period

Current standing

Tracker Full

GoEco! – A Community Based Eco-Feedback ApproachTo Promote Sustainable Personal Mobility Styles

System Architecture

GoEco! Tracker• Records routes passively• Encourages users to

validate each route• Gives minimal feedback

7. März – 4. April 2016

Report Generation

Report Generation

Report Generation

Analysen von individuellen Wegen

Erkennung von POIs

Alternativen-Berechnung

GoEco!The Full App

Background for the Mechanics

Weiser, Paul, et al. "A taxonomy of motivational affordances for meaningful gamified and persuasive technologies." (2015).

Mechanics of the Full GoEco! App

Start Screen• Links to other sections

of app• Profile / mobility overview• Goals and progress

Goal Screen• Allows a user to set his

or her own goal• This takes into account

assessment of changepossibilities

• Progression determinesawarding of badges andleaderboard position

Leaderboard Screen• Shows the progression

towards goals in comparisonwith other communitymembers

• Takes into accountprogression, but also badgesand trophies

• Is sorted according topossibility for change

Current App Development

Fully working app availableas prototype (certain sectionsof the app are not availableyet, e.g., alternatives)