giovanni muscat 2016 portfolio

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2016 Giovanni Muscat Hello. I have always believed in thought-provoking design, mistakes, blood sweat and tears.

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Page 1: Giovanni Muscat 2016 Portfolio

2016

GiovanniMuscat

Hello. I have always believed in thought-provoking design, mistakes, blood sweat and tears.

Page 2: Giovanni Muscat 2016 Portfolio

About. I am an independant Graphic Designerbased in London, United Kingdom. I am a graduate from London College of Communication.

I specialise in Graphic Design and Illustration, with my work ranging from digital to print. I work alone or with a team of professionals depending on each projects’ requirements.

I have recently worked Freelance for 18 months at AMV BBDO in Southwark. Working with clients such as Guinness, Martini and Met Police from 2015. I have also recieved recognition from websites such as Ads of the world and have found work outside with clients such as Fila, Wrey and Nephews, Urban Outfitters, E&J and Jigsaw.

Page 3: Giovanni Muscat 2016 Portfolio

2016

Work

Guinness Social design content for Guinness.

Page 4: Giovanni Muscat 2016 Portfolio

About. Smart Ideas, GuinnessGuinness is one client I enjoyed working with. Their strict guidelines set a tone for delivering a cohesive line of imagery that links together and challenges the simplistic approach to delivering the message to its audience.

Page 5: Giovanni Muscat 2016 Portfolio

About. Social Posts, GuinnessThrough working on various social posts for guinness, the key focus was delivering a simple and clear message with the imagery. They shared the idea that the image should be able to speak words and communicate without confusing the audience.

Page 6: Giovanni Muscat 2016 Portfolio
Page 7: Giovanni Muscat 2016 Portfolio

2016

Work

Martini Social design content for Martini.

Page 8: Giovanni Muscat 2016 Portfolio

About. Print Posters, MartiniTaking the brand colours I created, these posts,manipulating the beautiful photography always present with the Martini campaigns. The simple colour overlays give fresh air and compliment the photography.

Page 9: Giovanni Muscat 2016 Portfolio

About. Social Posts, MartiniSometimes working with a client is exciting, its not about what they already have but about throwing in something new that can co-exist with their brand. These are two illustrations I created for Martini in a bid to provide something refreshingly new, as most of their social work had been focused on photography. The client enjoyed the post and the audience.

Page 10: Giovanni Muscat 2016 Portfolio

About. Social Posts, MartiniHere were a series of animated GIF’s to preview and highlight important teasers and moments from the F1 races. Using a filter overlay i kept the aesthic of the imagery consistent.

Page 11: Giovanni Muscat 2016 Portfolio

2016

Work

Lotto Social design content for Lotto.

Page 12: Giovanni Muscat 2016 Portfolio

About. Social Posts, The LottoThrough this campaign, the brief was simply to produce graphics based on the tv ad to promote via social media channels. In the end i played with the creative direction of implementing a serious informative tone and created a series of simple infographics that could be adapted throughout the channels.

Page 13: Giovanni Muscat 2016 Portfolio

2016

Work

Met Police Social design content for Met Police.

Page 14: Giovanni Muscat 2016 Portfolio

About. Social Posts, Met PoliceSometimes working with a client is exciting, its not about what they already have but about throwing in something new that can co-exist with their brand. These are two illustrations I created for Martini in a bid to provide something refreshingly new, as most of their social work had been focused on photography. The client enjoyed the post and the audience.

Page 15: Giovanni Muscat 2016 Portfolio

About. Advice Posts, Met PoliceThese are a series of advice posts the Met Police wanted to promote.I kept the formats tied together with simple design elements such as gradients to further reflect on the tone of the topic. I used punchy and bold type to highlight the seriousness of the message.

Page 16: Giovanni Muscat 2016 Portfolio

2016

Work

Smart Web content for Smart.

Page 17: Giovanni Muscat 2016 Portfolio

About. Banners, SmartThis project I had to focus on adapting the imagery and following the guidelines for Smart. I’ve adapted elements from their design across all formats which included banners from landscape to potrait. These banners needed to be worked up for Desktop and Mobile display for the Smart website.

Page 18: Giovanni Muscat 2016 Portfolio

About. Carousel, MercedesFor this project I needed to create a consistent play with typography promoting new model cars for a mercedes carousel advert. Keeping the aesthetic very elegant i played with skewing type and blending it with angular perspectives to compliment the imagery.

Page 19: Giovanni Muscat 2016 Portfolio

2016

Work

Other a mix of various projects.

Page 20: Giovanni Muscat 2016 Portfolio

About. Packaging Design, SupermaltI produced work for drink company Supermalt, which started out as being commissioned to create an illustration. I was then given the opportunity to redesign their packaging for 2017. Here are displayed the initial designs created.

Page 21: Giovanni Muscat 2016 Portfolio

About. Pitch, Fila and Wrey&NephewsI was out sourced to work for companies Fila and Wrey&Nephews to create social content for their channels. It was a great experience as we won the pitch to handle the clients social media channels.

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2016

ThankYou!

Goodbye. Thanks for stopping byand taking a look.Have a nice day!