genius benefits individual private exchange

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The no-cost individual private exchange for employers

Genius Benefits Webinar. Copyright © Genius Avenue, 2014.

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•  Over 20 years in benefits industry•  Group health, Voluntary, Individual•  Carrier, Broker, MGU, TPA•  Sales, Marketing, Administration, Technology•  Executive leader since 2002•  Entrepreneur since 2007

Connect on LinkedIn

About Me

https://www.linkedin.com/in/benrozum


Who We Are

A Technology Company

Powered by proprietary 3eG technology that eliminates the need for clients to buy, license or manage complex software.

A Marketing Company

Highly customizable engagement, enrollment and empowerment

solutions that improve relationships with members.

An Administration Company

From a flexible enrollment exchange to back-office processes, functions are

consolidated, simplified and made cost-effective.

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An Engagement Company


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•  Online benefit marketplace for part-time andnon-benefit-eligible employees

•  Powerful, no-cost, easy-to-implement employee benefit engagement platform

•  Simple way to offer the same subsidy-eligible individual health insurance plans available on the federal exchange

•  Source for additional voluntary benefit plans, discount programs, and savings for employees

•  Direct employee billing–no payroll deduction admin

What is the Genius Benefitsindividual private exchange?

Play Video >

http://www.geniusavenue.com/products/geniusbenefits/employer.aspx


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•  Mandated health insurance coverage for all•  Employers required to offer insurance to employees

working more than 30 hours/week•  36 states – federally facilitated marketplace (FFM)

“Federal Exchange”•  Remaining states – state-run exchanges

•  Employer Mandates and Penalties, Individual Penalties, Minimum Essential Coverage (MEC), Minimum Value Plan (MVP), Excepted Benefits, Non-Discrimination Testing, Cadillac Tax, Reporting requirements, etc…

DISCLAIMER:This webinar and presentation are for informational purposes only and is not intended to provide any legal advice.

ACA basics


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Full-timers•  Core benefit plans•  Self-funded•  Defined contribution•  Private exchange

Part-timers and Non-benefit eligible•  Include/pay for core benefits just like full-timers•  MVP-Lite, MEC, Indemnity Medical•  Do nothing – send to federal exchange•  Individual private exchange – Genius Benefits

Employer strategies


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The opportunity

Sources: http://www.businessweek.com/articles/2014-07-22/obamacare-ruling-by-the-numbers-4-dot-7-million-could-lose-subsidieshttp://online.wsj.com/articles/wal-mart-to-end-health-insurance-for-some-part-time-employees-1412694790http://www.nytimes.com/2014/05/01/upshot/employer-sponsored-health-insurance-may-be-on-the-way-out.htmlhttp://www.bloomberg.com/news/2014-01-21/target-to-drop-health-insurance-for-part-time-workers.html

ACA plan enrollment is going to increase.

•  Approximately 8 million enrolled in 2014•  Total exchange enrollment expected to triple to 25 million in the next three years•  4.7 million people receiving subsidies this year, estimate 14 million by 2017•  86% of all those who bought insurance on federal exchange used a subsidy•  By 2020, 90% of American workers will be shifted to government exchanges•  Major retailers dropping coverage for part-timers


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People hate enrolling in benefits. ACA and federal exchange are confusing and only makes this worse.

•  Over $2 billion spent on healthcare.gov debacle •  Only 11% of uninsured know when the next open

enrollment period will begin•  Nearly a quarter (23%) of employees would rather see the

dentist than enroll in benefits•  One-in-five employees (20%) would rather see a movie

about the life of Lindsay Lohan than enroll in benefits

The problem

Sources: http://ebn.benefitnews.com/gallery/ebn/5-things-employees-would-rather-do-than-enroll-in-benefits-2744483-1.htmlhttp://www.bloomberg.com/news/2014-09-24/obamacare-website-costs-exceed-2-billion-study-finds.html

HR is a trusted resource and does not want employees to fend for themselves!


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Insurance and health care reform are confusing, so we created Genius Benefits–a better, no-cost private exchange for your part-time and non-benefit-eligible employees.

•  Benefits marketplace with your branding and information about your organization•  Pre-loaded benefits & savings, plus link to your existing benefits•  Telephonic enrollment assisted by licensed benefit counselors •  Easy online enrollment•  Nurture email marketing campaigns•  Direct employee billing–no payroll deduction administration•  Platform to complement your existing benefits site

Genius BenefitsWhat you get


Genius Benefits Preview

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Customized withyour logo

Footer personalized with info about your organization

Display your social media feed


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Genius Benefits includes the same subsidy-eligible individual health insurance plans that are available on the federal exchange from over 300 insurance carriers including: Aetna, UnitedHealthcare, Cigna, and more. •  Quotes, subsidy-eligibility check, and direct

enrollment into the same health insurance plans available on the federal exchange*

•  36 states FFE •  Other state exchanges

Genius BenefitsIndividual health insurance

* Open enrollment is November 15, 2014 to February 15, 2015


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•  Source for additional voluntary benefit plans•  Includes discount and savings programs •  Health, wellness, and lifestyle content to drive

engagement•  Buy-up, cross-sell, upsell opportunities•  Average 2.5 products per enrolled employee

Genius Benefits

More than the federal exchange


Genius Benefits Preview

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Top carriers

Quick quote tool


Genius Benefits Products & Savings

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Genius Benefits offers a broad selection of unique benefits that you can make available to your employees.

Benefit Products•  Individual Health Insurance

•  Dental Insurance

•  Vision Insurance

•  Voluntary Benefits•  Telemedicine

•  Identity Theft Protection

•  Health Screenings

•  Pet Insurance

•  Whole Life Insurance

Your Existing BenefitsWe can include a link to your existing benefits or incorporate them right on Genius Benefits so your employees can access them all in one place.

Savings•  Genius Perks: Discounts on travel,

entertainment, and more

•  Health Savings Card: Deep discounts on brand-name and generic prescriptions, hearing, and vision

•  Pet Genius: Pet health, wellness, and savings

•  Complete HealthLink: Health and wellness recipes, articles, and tools

•  Retail Benefits: Cash back for shopping online sites like Best Buy, Travelocity, and Target


Genius Benefits Preferred Partners

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•  Employees get guidance and information•  Confusion about ACA can be avoided•  Licensed benefit counselors•  Hand-hold over the phone•  Calculate subsidies and compare plans•  Non-commissioned agents•  Enroll employees directly over the phone

Genius Benefits

Benefit counselors


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•  Easy online and telephonic enrollment•  Branded enrollment portal•  Nurture email communication•  Pre and post enrollment materials•  Office collateral (posters, flyers, etc.)•  Retention and recruiting are improved•  Employee engagement is enhanced

Genius Benefits

Better employee experience


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Helping employees make better health care decisions is an important part of an employee engagement and retention strategy. And engagement can pay huge dividends for your company.

30%2.5x Companies with engaged employees see 2.5x more

revenue versus competitors with low engagement levels. Engage Employees and Boost Performance

Only 30% of employees are actively engaged. Gallup

87% Highly engaged employees were 87% less likely to leave their companies than their disengaged counterparts. Driving Performance and Retention Through Employee Engagement

Genius Benefits

Why engagement matters


Genius Benefits Engagement

20•  Home page

•  Savings productslanding page

•  Productpage


Genius Benefits Engagement

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•  Health and wellness articles and recipes •  Nurture marketing engagement email campaigns

•  Product education email campaigns


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•  50-state licensed life and health insurance agency

•  Registered and certified through CMS for Federally Facilitated Marketplace (FFM)

•  Access to 36 states through FFM and directly contracted with selected state-run exchanges

•  Nationally licensed third party administrator (TPA)•  HIPAA/GLB/PCI-DSS compliant

Fully compliant solution


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Genius Benefits is powered by 3eG Technology, a proprietary application developed by Genius Avenue which easily handles all enrollment and administration.

•  Microsoft .NET architecture with SQL Server back-end database•  Data transported via 256-bit SSL encrypted protocols (SSL, SFTP, PGP)•  Data stored within SQL Server tables uses 3DES encryption protocol•  Servers hosted at SSAE 16 certified data center with colocation DR backup•  Servers protected using Trend Micro Antivirus and Network protected by

Watchguard XTM firewalls•  Certified Information Systems Security Professional (CISSP) accredited on staff

Stable, secure, and powerful technology


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The Genius Benefits individual private exchange is offered at no-cost to you and requires little to no monthly administrative effort. Our focus is on helping you offer the best benefits available to drive employee engagement and retention.

•  Standard setup fee: $0•  Standard monthly fee: $0•  Customization fee: Quote developed based

on your customization requests

Pricing for employers


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Genius Benefits offers a customization option to meet your specific needs. For an additional fee, customization can go far beyond simply adding your organization’s logo and name. For example, the following are typical areas of customization:

•  Create engagement marketing emailsto include non Genius Benefits offerings

•  Transact enrollment and collectionfor non Genius Benefits offerings

•  Completely customized websitedesign and functionality

Customization


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Genius Benefits pays 25% of thetotal commission revenue earnedon member-enrolled products.

Broker commissions

Commissions for insurance products require the appropriate state insurance licensure.


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1.  Commit to sponsor and promote Genius Benefits

2.  Complete agreement documents

3.  Provide email addresses for engagement campaigns

4.  We set up your marketplace and collateral

5.  Launch!

Simple process


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Get started To get started just download the setup documents, complete, and return.

Have questions or need help?Call (602) 795-5464Email [email protected] www.geniusbenefits.com

DOWNLOAD SETUP DOCUMENT

Remember open enrollment is any timebetween 11/15/14 and 2/15/15!

REQUESTPERSONALIZED DEMO

http://www.geniusavenue.com/contactus/default.aspx

http://www.geniusavenue.com/products/geniusbenefits/default.aspx

http://geniusavenue.com/includes/GroupDocuments/MemberCompanySignup/RFC-GBX.pdf

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