gender differences in decision making processes -...
TRANSCRIPT
Gender Differences in Decision Making Processes: A Computerized Experiment.
Eduardo Missri Honors Seminar
02/11/08
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Abstract
The purpose of this paper is to evaluate the differences between men and women in
foreign policy decision making. The study focuses on the differences in biases in decision
making, the differences between satisficing and maximizing approaches by both genders,
the differences between strategy selection, and the difference between holistic and non-
holistic decision making by both genders. The findings demonstrate, that both men and
women have similarities and differences in various aspects of the decision making
process. The importance of these findings is also discussed in this paper.
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Introduction
Women and men have always had vast differences between themselves in many aspects.
The physical aspect is the most noticeable one, where we can clearly see the differences
between both sexes. In the modern world, gender equality is growing and people tend to
see men and women as equal. This has created an erroneous perception that women and
men are the same. As equality between the sexes has had an important advancement in
human kind itself, clear differences between men and women have created the
perception, that males and females are the same and most importantly think the same.
Various studies (Schubert, Conner, Hoag, and Goldstein et al.) have shown contradicting
evidence when trying to prove the differences amongst genders. Some psychological
studies contradict neurological research and vice versa. In this paper I will attempt to
discover differences and/or similarities between genders in decision making processes in
order to further examine if these differences may affect practical situations and the role
that gender plays in such processes.
Decision making theories such as rational choice are utilized in order to explain how
humans make decisions and they also explain the process by which people go through in
order to reach certain decisions. Women and men however, are different from one
another, thus, one can only assume that the process by which decisions are taken could
possibly vary between the sexes. Decision making and foreign policy have long been the
basis by which governments survive, succeed or fail in global affairs. Politics (as well as
other areas of study), have for long secluded women from participating actively in the
decision making processes of the nation-state affairs. Even though women have been
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more equal to men than ever before, their active participation in decision making is
generally low in most countries of the world.
In this paper, I will present and compare, the findings of two experiments conducted with
Decision Board Computerized Process Tracing. The goal of this paper is to test the
different neurological, psychological, sociological, and economical studies in a foreign
policy social science experiment. The aim is to try to determine if there are any real
differences between men and women in decision making processes. The experiments
focus on comparing the ability to maximize choices, the differences in biases of decision
between both sexes, differences in the process of decision strategies and task complexity
(alternative or dimension based), and a comparison in holistic approaches between both
genders. With Decision Board computerized process tracing, it is possible to trace the
process and pattern of decision making of subjects conducting these experiments and thus
check for differences among genders.
Theory
Multidisciplinary dilemma
Distinctions between men and women have been found in many areas of study. There
have been wide discussions on the subject on whether men and woman are in fact more
different or more similar to each other. Many neurological, psychological, economical
and sociological experiments have demonstrated clear differences between men and
women, while other studies of the same nature have found no differences and more
similarities.
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Schubert, Brown, Gysler, and Brachinger found that women are not really more risk-
averse than men while conducting financial decisions. (Schubert, Brown, Gysler,
Brachinger 1999). It is usually a stereotype to believe that women are less risk-averse
than man thus the reason for women being discriminated against while looking for
financial jobs equal to those of men. Under controlled economic conditions, it was found
that more or less risky decisions were not related to gender issues, but rather to the
decision frame itself. (Schubert, Brown, Gysler, Brachinger 1999)
An important study in the field of psychology and neurology, (Conner 1999) has
established that women have four times as many brain cells (neurons) connecting the
right side hemisphere to the left side hemisphere of the brain. (Conner 1999) Women
have the ability to utilize both hemispheres simultaneously in an easier way than men,
“Women can focus on more than one problem at one time and frequently prefer to solve
problems through multiple activities at a time. Nearly every parent has observed how
young girls find the conversations of young boys "boring". Young boys express
confusion and would rather play sports than participate actively in a conversation
between 5 girls who are discussing as many as three subjects at once!” (Conner 1999).
Furthermore recent neurological research conducted by Hannah Hoag shows that men
and women have different brain structure and functioning. “Research is revealing that
male and female brains are built from markedly different genetic blueprints, which create
numerous anatomical differences. There are also differences in the circuitry that wires
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them up and the chemicals that transmit messages between neurons. All this is pointing
towards the conclusion that there is not just one kind of human brain, but two.” (Hoag
2008) The relative sizes of many of the structures inside female brains are different from
those of males. “For a start, the relative sizes of many of the structures inside female
brains are different from those of males. In a 2001 study, Jill Goldstein of Harvard
Medical School and colleagues measured and compared 45 brain regions in healthy men
and women. They found that parts of the frontal lobe, which houses decision-making and
problem-solving functions, were proportionally larger in women, as was the limbic
cortex, which regulates emotions.” (Hoag 2008)
Maximizing versus Satisficing
Rational choice theory has long been utilized to explain the way humans make decisions.
By having several alternatives, the decision maker would analyze all options and would
choose the alternative that better maximizes output. In other words, the process of
decision making by which the rational actor goes through is a one step process of
screening all the options and deciding for the one that will produce the maximizing result.
However, it has been shown that rational actor model is not the way all human beings
make decisions all the time. Many economic models have for years assumed that humans
are hyperrational and would never make a “non-rational” choice. This idea has been
disproved many times and especially by the work of Herbert Simon, who claims that
humans do not always make the choices that best maximize output but rather have many
constraints that would make them choose a satisficing result. (Simon Herbert 1957). He
suggests that in order to make decisions, the use of heuristics is more common. This
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obeys to the level of complexity of a particular situation and the inability to compute and
process the expected utility of every alternative action. (Simon Herbert 1957). Ariel
Rubinstein also shows us in his research how the traditional rational actor model is not
necessarily the way we all take decisions, “Decision makers are not equally capable of
analyzing a situation even when the information available to all of them is the same. The
differences in their economic success can be attributed to these differences” (Ariel
Rubinstein 1998) Bounded rationality claims that because of strains on peoples thinking
or willing to analyze, or because of the complexity on certain decisions, maximizing
output is not always possible and thus a satisficing outcome may be enough to take
certain decisions.
Biases
Biases have for long altered the way humans make decisions. Certain biases due to
different factors may change the way people process their decision making. In other
words, certain assumptions and perceptions of a situation may affect the decision making
process because such biases creates the phenomenon where people will not even consider
analyzing certain alternatives and thus make a choice based on these biases. Many
scholars have identified various biases in decision making that can alter the course of the
final choice and thus the outcome. As Mintz and Redd demonstrated "biases in decision
making influence both the process of decision making and the ultimate choice" (Mintz
and Redd 2007). Moreover, Marcus and Zanjok identify three types of biases: input
biases, output biases and operational biases. Input biases occur when it is assumed
erroneously that a particular dimension has more weight than any other. Output biases
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show a tendency to respond positively rather than negatively. Operational biases often
occur when we tend to think of an unexpected outcome in terms of past occurrences that
might have been similar to what had happened at that time. (Markus and Zajonc 1985)
Additionally Forman and Selly identified several biases that may affect the decision
making process. "Plunging in" is defined as “gathering information and reaching
conclusions without thinking about the crux of the issue or how decisions like this one
should be made.” (Forman and Selly 2001, 4) Also, "Frame Blindness" is defined as,
“setting out to solve the wrong problem because your framework causes you to overlook
attractive options or lose sight of important objectives.” (Forman and Selly 2001, 4)”
“Lack of Frame Control” is defined as “failing to define the problem in more ways than
one, or being unduly influenced by the frames of others.”(Forman and Selly 2001, 4)
“Shooting from the Hip” is defined as “trying to keep straight in your head all the
information relating to the decision rather than relying on a systematic procedure”
(Forman and Selly 2001, 4). “Preference over preference” occurs when the decision
maker has a clear preference for a course of action that affects his choices (Mintz and
DeRouen 2008)
Task Complexity and Strategy Selection
Task complexity has for long been an importantly researched area in decision making.
Generally it has been found that the more complex a task is, the more heuristics (or
cognitive shortcuts) are applied in order to make a decision. (Payne, Bettman, and
Johnson 1993) “Task complexity can be manipulated through changes in the number of
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alternatives available (the presence of more alternatives implies more complexity) and
changes in the number of attributes on which the alternatives are described (the presence
of more attributes implies more complexity.)” (Payne, Bettman, and Johnson 1993).
Furthermore Payne, Bettman and Johnson found that decision processes are highly
sensitive to the number of alternatives in a decision. The more alternatives there are in a
decision, the more complex it becomes and thus heuristics are applied regularly, however
when there are less alternatives a more compensatory approach is utilized in the decision
choice set. (Payne, Bettman, and Johnson 1993).
Previous studies on the subject (Payne, Betterman, Johnson 1993, Ford et al. 1989;
Mintz, Geva Redd and Carnes 1997) have found that there are two ways of analyzing a
decision before making a final choice, alternative based thinking or dimensioned based
thinking. The alternative based strategy focuses on reviewing one alternative across the
different dimensions presented, repeating the same process for all alternatives; while the
dimension based strategy focuses on reviewing one dimension across all the alternatives
repeating the same process for all dimensions. (Mintz, Geva, Redd and Carnes 1997)
Furthermore Mintz, Geva, Redd, and Carnes show that the move from alternative based
strategy to the dimension based strategy can be explained as “a movement between more
complex, more demanding, compensatory tradeoff reasoning (associated with the
alternative-based strategy) and less complex, less demanding, non-compensatory rules
(associated with a dimension-based strategy)”. (Mintz, Geva Redd and Carnes 1997).
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The causes of strategy selection have been widely researched. A study conducted by
Beach and Mitchell (1978) explains that strategy selection is dependant on both the
characteristics of the decision task and the individual decision maker. The decision
problem itself will also affect the strategy selection of a decision maker. For example, the
ambiguity of the task, the amount of relevant information and the degree to which
problems will influence future decisions affects strategy selection (Billings and Scherer
1988). “In foreign policy decision making, Mintz and Geva found that the familiarity of
the decision maker with the choice set affects the selection of a decision strategy” (Mintz,
Geva Redd and Carnes 1997) When they compared search patterns containing familiar
and unfamiliar alternatives, they found that dimension-based patterns were usually
correlated to the unfamiliar and thus more cognitively demanding scenarios, while
alternative-based search was more common in the familiar sphere. Other variables also
affect the way decisions are made. Accountability, for example, may influence the final
choice because a decision maker who needs to justify his actions will take more time and
effort to collect and retain information when compared with decision makers who do not
have to justify any of their decisions. (Mintz, Geva 1997). Another example is when
levels of stress are considered. Maoz (1997) “Found a significant relationship between
levels of stress and the selection of a particular decision strategy: the analytic approach
characterizes decision making at moderate stress levels; the cybernetic approach tends to
be associated with low stress; the cognitive approach is often found at high levels of
stress.” (Mintz, Geva Redd and Carnes 1997)
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Holistic versus Non-holstic
Holism in decision making explains the amount of information processed by a decision
maker. It is important to analyze the differences between the sexes in the area of holistic
decision making. Which of the two genders, takes a more holistic approach to make a
decision and which one makes the decisions based on biases previously presented?
Holistic decision making comes from the general system's theory. Systems theory is an
area of study specifically developed following the World Wars from the work of Ludwig
von Bertalanffy, Anatol Rapoport, Kenneth E. Boulding, William Ross Ashby, Margaret
Mead, Gregory Bateson, C. West Churchman and others in the 1950s. Holistic decision
making contains several characteristics as Mulej, Ecimovic and Bozicnik state, it is
interdependent, open and interconnected, it is complex, systemic and considers the whole
picture, it relates to networking, interaction and interplay. (Mulej, Ecimovic and
Bozicnik) Non-holistic thinking is simple, isolationist, contains "no process of making
new attributes", has "no new attributes resulting from relations between elements" looks
at "parts and partial attributes only and has no "mutual influences" (Mulej, Ecimovic and
Bozicnik) Thus it can be said, that the more information a person processes the more
holistic he or she will be while making a decision. When the decision maker processes
limited amount of information and excludes certain types of relevant or irrelevant
information to his particular problem, then the decision maker is less holistic or non-
holistic.
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Process Tracing and Decision Board Platform
Theories of cognitive and social psychology can cut across many disciplines where they
can be used in order to explain certain phenomena. Process tracing can be used in order
to test these theories across any discipline. It was first advocated by George in 1979 “Its
main strength is its ability to identify specific strategies used by decision makes and to
test theoretically derived implications of situational and personal variables on the
decision process and its outcome” (Mintz, Geva Redd and Carnes 1997). According to
Ford (1989), process tracing can be used in order to identify which information is
accessed and in what are the sequence patterns. With this information it is possible to
determine what strategies were employed in order to arrive to a certain choice. The study
of cognitive decision making using process tracing in combination with decision board
(Mintz et al. 1997), can help to increase the understanding of decision making strategies.
The decision board platform (Mintz et al. 1997) is a computerized software developed by
Alex Mintz, that shows a matrix with a number of alternatives and dimensions. It allows
the decision maker to analyze relevant information inside the matrix and make a decision.
The software will allow the creator of the experiment to see the sequence or pattern of
decisions a subject used while processing information. This information can later be
utilized in order to determine the cognitive process of decision making conducted by a
subject. The decision board can also determine if the subject maximized or satisficed his
decision as well as the amount of information a subject actually viewed.
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Method
Subjects
Two different experiments were conducted, in the first one (Experiment A), 72 people
participated: 36 women and 36 men; in the second (Experiment B), 150 people
participated: 75 women and 75 men. The subjects were not the same in both experiments.
The experiments were conducted online and were open for participation to anyone
interested in doing so. The subjects were mainly adults from Mexico and Israel however
a smaller population of European subjects also participated. All of the people who
participated were either studying a first degree or had completed a minimum of one
degree in different areas of study.
Design
The aims of the experiments were to find differences in decision making process and end
results between men and women. It focused on maximizing versus satisficing results,
holistic and non-holistic approaches, biases on dimensions and/or alternatives by the two
genders, task complexity and strategy selection. The first experiment (experiment A) had
only 2 alternatives and 5 dimensions while the second experiment (Experiment B) had 4
alternatives and 5 dimensions. Both experiments presented the exact same scenario for
men and women to resolve, and the results were recorded separately. The subjects that
participated in each experiment were not the same.
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Dependent variables
The dependent variables consisted on several parameters. The sequence of decision
utilized by the subjects was used in order to compute biases and strategy selection, the
number of cells viewed on each matrix was used in order to compute holism results, and
the final choice was used in order to compute maximizing versus satisficing results.
The Research Instrument
The decision board computerized tracing system (et al. 1997 Mintz) was utilized in this
experiment. It was composed of a matrix of 2 alternatives by 5 dimensions (2 X 5) in the
first experiment (experiment A) and a matrix of 4 alternatives by 5 dimensions (4 X 5) in
the second experiment (experiment B). The decision board software allows to trace the
cognitive decision making process that each individual undergoes while conducting the
experiment. It allows us to view the sequence of information viewed by the subjects, the
maximizing versus satisficing results and holistic versus non-holistic approaches, task
complexity and decision strategies undertaken by each individual. (Mintz)
In the first experiment (experiment A) , each of the subjects was presented with a
hypothetical scenario of a foreign policy decision, in which they had two alternatives to
choose from; either to conduct an air strike or not to do so. The subjects were told they
were the president of a country and had full control over the decision. (See Appendix A)
The 2 alternatives were either to conduct a military strike or not to strike. The 5
dimensions were Military, Economic, Moral, Foreign Political and Domestic Political.
The subjects were also told to weigh each of the dimensions from 0 to 10 according to
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what they thought was most important concerning the conflict. This is an important
factor that allows the maximizing result to vary from one alternative to another,
according to the weights chosen by the subjects and the already pre rated implications.
Moreover, the subjects could open any cell from the matrix in any order they wished, to
see the ratings and the reasons for each implication to be rated that way (See Appendix
A). By doing this the subjects could gather more information before having to decide on
a final choice. They had no time limit, and could open each cell as many times as they
wished to do so. The second experiment (Experiment B) had the exact same dimensions
but 2 more alternatives were added: to conduct negotiations, and to start a full scale
military attack. Moreover the second study includes more subjects than the first. The
weights and pre rated implication system was exactly the same in both studies; the only
things that changed were different subjects, additional alternatives, and a larger number
of subjects.
Research Material
Subjects were given a scenario framed in a way to convince the subjects that utilizing the
air strike alternative would be the best option. “Your military intelligence has been able
to spot the place where the dictator of Beta is situated and have assured you that with his
elimination the conflict will surely end and war will be prevented” Also included was the
certainty factor, that showed that an air strike would most probably be successful.
Nevertheless, the inclusion of the moral ethical question that “10 families are in the
building and at least a dozen children are situated in the same place” made the moral
dimension an important one to consider. To make that argument even stronger it was
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revealed to the subjects that, “you are also aware that you can still win the war by regular
conventional warfare.” Moreover the subjects had to weigh each of the dimensions
according to their thoughts, thus giving them the opportunity to change the maximizing
result for any of the alternatives.
Procedure
The experiments were conducted over the internet with known relatives from Mexico,
Israel, and other countries. The requisite was for the subjects to have at least a first degree
or are in the process of getting one.. The online version of Decision Board Platform
(Version 4.0) (Mintz et al 1997) was used to conduct the experiment. Subjects that
entered the scenario were informed that they were president of country Alpha and a
conflict with neighboring conflict Beta erupted, they were informed that the only
possibility to prevent war was by striking the leader of Beta who was situated in a
building that also had families and children there at the time, or by negotiating (only in
the second scenario). The subjects were told that the leader would most probably not be
found at a later time and had only ten minutes to decide either to strike or not to do so,
(even though the subjects were not timed) (See Appendix A) The subjects were later told
to weigh the dimensions from 0 to 10 according to how they believed each dimension
was important, and were told they could explore the implications (cells) in order to help
them make a better decision.
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Results
Maximizing vs. Satisficing
In experiment A, men and women were able to maximize equally. It was found that, 27
men maximized choice as opposed to 9 who satisficed, whereas 26 women maximized
and 10 satisficed. The difference in one subject is well within the margin of error for this
experiment. The table below shows the results for men and women in the first
experiment.
Maximizing vs. Satisficing Experiment A
Maximizing Satisficing
Men 75.00% (27) 25.00% (9)
Women 72.22% (26) 27.78% (10)
In Experiment B both sexes were able to maintain the exact same difference than in
experiment A. 33 men maximized output while 42 satisficed; meanwhile 32 women
maximized and 43 satisficed. The difference between the two again remained well under
the margin of error. The table below shows the results for men and women in experiment
B.
Maximizing vs. Satisficing Experiment B
Maximizing Satisficing
Men 44.00% (33) 56.00% (42) Women 42.67% (32) 57.33% (43)
By comparing the two experiments we can see no difference regarding results,
whatsoever between the two. The only clear difference is that more men as well as
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women maximized much more in experiment A while experiment B most of the subjects
of both genders satisficed. The table below shows the differences between experiment A
and experiment B
Percentage Changes from Experiment A to Experiment B
Maximizing Satisficing Men Decreased
41.33% Increased
124% Women Decreased
40.92% Increased 106.48%
The percentage changes between experiment A and experiment B are very close to each
other. Both genders increased and decreased very similar percentages from one
experiment to the other. The increments in satisficing (and decrements on maximizing)
on both sides is explained by the much more complex decision problem presented by the
second experiment. It was expected that the capacity of both genders to maximize with
more alternatives would decrease. It is clear that in both experiments the difference
between men and women is under the margin of error thus both genders are able to
maximize and satisfice under both a 2 alternative matrix scenario and a 4 alternative
matrix scenario in the same way.
Biases
Biases can be recorded in different forms. There are alternative biases which are those
where entire alternatives are not looked upon in the matrix. This type of bias is one which
locks in the subject into one or more alternatives leaving others unseen. Moreover,
dimension biases also exist, these are exactly the same as alternative biases; however, in
these occasions subjects decide to disregard a certain dimension, or lock in into one or
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more dimensions leaving others unseen. Furthermore, there were subjects who also had
both alternative and dimension biases in the same matrix, thus another measurement was
created for this type of subjects. In addition, there are those subjects who did not actually
view any or mostly any of the information in the matrix, this may be due to the fact that
the subjects already knew what they wanted to answer, and did not see the advice
(implications) on the matrix. This action I refer to as preference bias. Finally there were
subjects who did not have any bias whatsoever.
In experiment A, 14 men had no bias, 13 had a preference bias, 1 had a dimension bias, 7
had alternative biases and 1 had both alternative and dimension biases. By contrast to
women who had less biases in general only 2 had a dimension bias, 5 an alternative bias,
2 both alternative and dimension biases, 8 preference biases and 19 had no bias at all.
The table below shows the results
Experiment A. Differences in Biases between Men and Women
Dimension Biases
Alternative Biases
Both Dimension and
Alternative Biases
Preference Biases
No biases
Men 2.78% (1) 19.44% (7) 2.78% (1) 36.11% (13) 38.89% (14)
Women 5.56% (2) 13.89% (5) 5.56% (2) 22.22% (8) 52.78% (19)
It can be clearly seen that women in general had less biases than men in experiment A;
only 47.22% of women had some type of bias while 52.78% had no bias at all. However,
men presented different results, 61.11% had a bias of some sort while the remaining
38.89% had no biases at all.
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In experiment B men had 7 dimension biases, 19 alternative biases, 1 alternative and
dimension bias, 27 preference biases, and 28 had no biases at all. Women similarly had 8
dimension biases 14 alternative biases, 5 dimension and alternative biases exactly 27
preference biases (equal to men) and 21 had no biases at all (just as men) The results are
shown on the table below.
Experiment B. Differences in Biases between Men and Women
Dimension Biases
Alternative Biases
Both Dimension
and Alternative
Biases
Preference Biases
No biases
Men 9.33% (7) 25.33% (19) 1.33% (1) 36.00% (27) 28.00% (21)
Women 10.67% (8) 18.67% (14) 6.67% (5) 36.00% (27) 28.00% (21)
Experiment B shows that 72% of both men and women had some type of bias while 28%
had no bias at all. Furthermore, both men and women had an equal amount of preference
biases (36%) and 28% of the subjects had no biases at all. Both genders reduced the no
biases dramatically from experiment A to experiment B; this is due to the fact that
experiment B was more complex since it included more dimensions. The complexity of
the task is thus a function of having increasing or decreasing biases. The more complex a
decision task becomes the more will subjects (both men and women) have some sort of a
bias. The comparison of the two experiments (the difference between the changes in
percentages from one experiment to the other) can be seen in the table below.
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Percentage Changes from Experiment A to Experiment B
Dimension Biases
Alternative Biases
Both Dimension
and Alternative
Biases
Preference Biases
No biases
Men Increased
235.62%
Increased
30.29%
Decreased
52.16%
Decreased
.30%
Decreased
28.00%
Women Increased
91.91%
Increased
34.41%
Increased
19.96%
Increased
62.02%
Decreased
46.95%
The results in both experiments show, that in a controlled environment when there is a
decision making problem presenting two alternatives women will have less biases than
men; however once the decision making problem becomes more complex, the numbers
seem to even out. Experiment B (with five alternatives) shows us how the numbers are
much more alike between men and women in contrast to experiment A (with two
alternatives) It seems that the complexity of the task affected women in making more
biases much more than it affected men.
Task Complexity and Strategy Selection
Strategy selection was recorded by analyzing the process by which subjects viewed the
decision problem. The subjects were divided into four categories: those who view the
matrix horizontally, those who view it vertically, those who view it both vertically and
horizontally and those who don’t view it either way. The latter ones are those who had
undetermined random patters or those who didn’t view the matrix implication cells at all.
It is important to note that the pattern in which a subject views the decision problem can
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show us how complex the task is. Viewing a matrix horizontally will be the result of a
more complex decision problem however; viewing a matrix vertically usually
demonstrates that the decision problem is less complex for that specific subject.
In experiment A, 17 men viewed the matrix horizontally, 14 viewed it vertically, 2
viewed the matrix both horizontally and vertically and 3 did not view it either way. In the
same experiment also 17 women viewed the matrix horizontally, 12 viewed it vertically,
2 viewed the matrix both horizontally and vertically and 5 did not view it either way.
The table below shows the results of experiment A.
Differences between Men and Women in Strategy Selection. Experiment A
Horizontal Vertical Both Horizontal and
Vertical
None
Men 47.22% (17) 38.89% (14) 5.56% (2) 8.33% (3)
Women 47.22% (17) 33.33% (12) 5.56% (2) 13.89% (5)
The results presented in strategy selection in Experiment A were quite similar. Both men
and women had close numbers in the way their pattern of decision was selected. 47.22%
of both men and women viewed the 2 alternative matrix experiment horizontally. This
constitutes the majority of the subjects.
In experiment B, 32 men viewed the matrix horizontally while 17 viewed it vertically, 2
viewed the matrix both horizontally and vertically and 24 did not view it either way. In
the same experiment, 23 women viewed the matrix horizontally, 19 vertically, 9 viewed it
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both horizontally and vertically and 23 did not view it either way. The table below shows
the results of experiment B.
Differences between Men and Women in Strategy Selection. Experiment B
Horizontal Vertical Both Horizontal and
Vertical
None
Men 42.67% (32) 22.67% (17) 2.67% (2) 32% (24)
Women 30.67% (23) 25.33% (19) 12% (9) 30.67% (23)
In this experiment, the results present a gap between men and women. Previous
experiment A presented very similar results between both genders, however in this
experiment results vary. More men viewed the matrix horizontally which means they
must have considered the scenario problem more complex than most women did. Also
12% of women viewed the matrix both horizontally and vertically; this means that in the
first round they viewed the matrix one way and then they decided to start again and
viewed the matrix the other way as well. It means that more women approached the
scenario problem in two different perspectives while only 2.67% of men did the same.
When a problem is more complex, men will analyze the problem horizontally (more
demanding) and more women will approach the problem in two different perspectives
(more analytical). However if we add the percentages of those who viewed the matrix
both horizontally and vertically to those who viewed the matrix only horizontally the
results are quite similar, men viewed 45.34% (42.67% + 2.67% ) horizontally while
women viewed 42.67% (30.67% + 12%) horizontally. This means both men and women
mostly equally viewed the matrix horizontally. If applied to the vertical perspective
however, men viewed 25.34% (22.67% + 2.67%) vertically; while women viewed
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37.33% (25.33% + 12%) vertically. This shows that more women approached the matrix
vertically than men. The main difference however was that a larger percentage of women
viewed the matrix both ways, which means they had a more analytical and in depth
analysis to a more cognitively demanding problem.
The differences between experiment A and B are clear. Both men and women decreased
in both horizontal and vertical approaches in experiment B. Moreover both genders
increased their decision not to view the scenario problem in any way. This is due to the
fact that experiment B was more cognitively demanding than experiment A, thus both
genders decided that in depth analysis of the problem was not needed and took cognitive
shortcuts to reach a decision. Even though the horizontal approach decreased from
experiment A and B, the vertical approach also decreased. The increments were mostly
viewed in the “None” section, where men and women decided not to view the matrix
systematically but rather randomly or not at all. The main difference between men and
women is that women increased their ability to analyze a problem as it became more
demanding, while men decreased this ability. The table below shows the differences from
Experiment A to Experiment B.
Percentage Change from Experiment A to Experiment B
Horizontal Vertical Both Horizontal and Vertical
None
Men Decreased by
9.6%
Decreased by
41.71%
Decreased by
51.98%
Increased by
284%
Women Decreased by
35.05%
Decreased by
24%
Increased by
53.66%
Increased by
120.81%
24
Holistic versus Non-holstic
Holism can be measured by the number of cells viewed in a matrix by any subject. The
more cells a subject views in a matrix the more holistic he/she becomes. In both
Experiment A and Experiment B this measurement was recorded in order to view
differences in holistic approaches between both genders.
Women and men had some differences in their holistic approach in their process of
decision making. It was found that in Experiment A, men viewed an average of 6.69 cells
out of 10 or 66.94% while women viewed an average of 7.19 cells out of 10 or 71.94%.
This shows that women had a more holistic approach in their decision making process,
since they were more keen on viewing their options before deciding on a final choice. In
contrast, men had fewer cells viewed and took a more non-holistic approach towards their
decisions.
Experiment B expanded the number of cells in the matrix from 10 to 20. It was found that
men viewed an average of 10.04 cells out of 20 or 50.2% while women viewed an
average of 9.88 cells out of 20 or 49.4%. This shows that both men and women had an
almost equal approach in their holistic process during decision making. Men had a
slightly higher outcome than women (however well within the margin of error.)
Both men and women decreased their holism from experiment A to experiment B. This is
due to the fact that Experiment B presented double the amount of cells than experiment
25
A. Experiment B was more cognitively demanding thus fewer subjects reviewed all the
information available to them. The percentage change from experiment A to experiment
B is as follows: men had a percent decrease of 33.35% while women decreased by
45.63%.
Conclusion
Academics and scientists from many disciplines have been trying to find similarities and
differences between the genders for a very long time. John Grey in 1992 attempted to
show and concentrate only in psychological differences between the genders in his
renowned book “Men are from Mars Women are from Venus” (Grey, 1992) Moreover,
recently scientists studying the brains have also found physical differences between men
and women. In this experiment, I set out to try and find differences or similarities in the
process of making decisions between men and women. I sought to analyze 4 different
variables in order to expand the possibilities and identify similarities and/or differences
between the sexes.
The two experiments conducted were done in order to attempt to find discrepancies
between the genders by expanding the number of subjects and the complexity of the
experiment. Rational choice was a firstly analyzed showing no clear differences between
men and women. The statement that women are less or more rational than men is
mistaken, and both experiment A and B prove so. Both genders were able to maximize
choice in the same way showing no clear advantage for any specific gender.
26
In the area of biases, differences were found in Experiment A however, Experiment B
closed the gaps. 47.22% of women had some type of bias while 52.78% had no bias at
all. However, men presented different results, 61.11% had a bias of some sort while the
remaining 38.89% had no biases at all. Clearly it shows that women have fewer biases
under a controlled environment in a decision matrix consisting of two alternatives. When
expanding to 4 alternatives both men and women have the same amount of overall biases.
In less cognitively demanding situations women will present less biases than men.
However, when the decision problem becomes more cognitively demanding both men
and women have the same amount of biases. For both genders a more cognitively
demanding problem will increase their biases.
Viewing the matrix in one way or another becomes an important factor when looking at
the process of decision making among subjects. It may well be that subjects both
maximize and satisfice in the same way. However; the pattern in which you approach the
problem might be different among subjects. In experiment A (the less cognitively
demanding experiment) both men and women had equal numbers when choosing a
pattern. Very similar amount of men and women viewed the matrix in a horizontal
pattern, a vertical pattern, both vertical and horizontal patterns, and random patterns.
Nonetheless, when a more cognitively demanding decision problem arose (Experiment
B), differences were found. It is important to show that when a subject does both vertical
and horizontal patterns it means he first viewed the matrix utilizing one pattern and when
finished, the subject began looking at the matrix again utilizing a different pattern. Thus
this percentage can be added to both the vertical and horizontal results of both men and
27
women. In experiment A they had an equal amount therefore no differences were found;
however in Experiment B, 12% of women viewed the matrix twice with both patterns
while only 2.67% of men did the same. This demonstrates three things: 1) both men and
women equally viewed the matrix horizontally, 2) more women viewed the matrix
vertically and, 3) more women viewed the matrix both ways. The decline in choosing a
decision pattern from experiment A to experiment B is due to the fact that experiment B
is more cognitively demanding and thus less subjects want to increase their capacity and
prefer to randomly view cells or not view them at all. However, women proved to have a
better capacity to respond to complexity since 12% of them analyzed the problem
utilizing two patterns in comparison to 2.67% of men. Nevertheless, random selection
(or no selection at all), was mostly equal showing that both men and women have similar
approaches to viewing decision tasks.
When analyzing holistic versus non-holistic results we can conclude that both men and
women decreased their ability to view a problem as a whole when the problem became
more complex. Also, we learned that both men and women have similar approaches
towards holism under a controlled environment. However; Experiment A demonstrates
that women more holistic than men when looking at a two alternative decision problem.
While Experiment B proves that men were more holistic than women when looking at a 4
alternative decision problem. Nonetheless both experiments presented close numbers
which can be under the margin of error thus eliminating the possibility of being too
different.
28
For centuries divisions between men and women have been clear. Women were secluded
for most of human history and men took the leadership role in the world. In present times
women’s equality rights have grown. Many claim women and men are not different in
any way and must be allowed to fulfill the same roles; while others claim that women and
men are different physically and mentally therefore each person must fulfill specific
roles. This experiment attempted to find differences and/or similarities between genders
to further discover if such differences can make one gender better fit for a specific role
than another. To conclude the paper, I would say that no clear evidence shows that
neither gender is better than the other while making decisions. Both have similarities in
many of their choices and differences in some other aspects; however no single gender is
inferior to the other while making decisions.
29
Appendix A
The Scenario Experiment A and B
You are the president of the Republic of Alpha, a country rich in resources that has
prospered for many years. The democratic republic of Beta is a country that has been
taken over by a tough dictator and tensions have emerged between both countries. The
Betan army has mobilized its forces very close to the border of Alpha, and your
intelligence services are sure that Beta will start a war within a week. Your military
intelligence has been able to spot the place where the dictator of Beta is situated and have
assured you that with his elimination the conflict will surely end and war will be
prevented. However, they have also informed you that 10 families are in the building and
at least a dozen children are situated in the same place. Moreover they can only strike this
place with an air strike in the next 10 minutes if it is not done the military may not be
able to find him later during the war.. However you are also aware that you can still win
the war by regular conventional warfare. This option will obviously cause more loss of
life from your side
Please look at the table below. You have five dimensions (Economic, Military, Moral,
Foreign Political and Domestic Political) please rate from 0 to 10, the weight of each of
these 5 dimensions according to how you think these dimensions are important to your
decision. 0 being not important at all, 10 being extremely important. Remember the
weight column is the one furthest to the right.
30
Then take a look at the possibilities presented to you by the table. Each cell represents
implications and contains ratings that will help you make a final choice. The ratings
represent the effect of each choice on the corresponding dimension. The ratings in this
case are from -10 to 10. -10 being a very negative outcome and 10 being a very positive
one; and 0 being no effect
31
Appendix B
Decision Making Matrix for Men and Women Experiment A
Alternatives
Dimensions Strike Do Not Strike Weight Economic The economy would remain in
good conditions since you prevented war. the economy
will stay as it is now Rating = 0
Not striking will make it harder for the
economy since war will break out and an
economic crisis will hit Alpha
Rating = -9
Added By
Subject
Military By striking you will solve the conflict militarily and show the great capabilities your army has
while increasing Alphas deterrence capabilities
Rating = 10
By not striking, the military will be
affected by a longer war, and will suffer many causalities.
Rating = -8
Added By
Subject
Moral By striking, you will have to bear with the responsibility for
the killings of children and families unrelated to the
conflict Rating = -10
It would be moral not to strike since you
know that innocents are residing in that
building. Rating = 8
Added By
Subject
Foreign Political By striking the international community will be against you and condemn you for initiating an attack and killing innocent people. They will also blame
you for being the first to shoot. Rating = -8
If you wait and the war breaks out afterwards,
the international community will be
with you and may even interfere in the conflict by siding with you and
sending you troops, weapons and aid.
Rating = 8
Added By
Subject
Domestic Political You will become very popular within your country for ending the war and saving thousands
that could have died in the conflict
Rating = 10
Your constituency will not know that you had
the opportunity to strike, however there
will be general discontent for a war breaking out in the
country. Rating = -2
Added By
Subject
Final Choice
32
Appendix C
Decision Making Matrix for Men and Women Experiment B
Dimensions Preemptive Full Military Attack
Strike Do Not Strike Attempt to Negotiate
Weight
Economic The economy will suffer losses
because of the war that would
erupt Rating = -9
The economy would remain in good conditions
since you prevented war.
the economy will stay as it is now
Rating = 0
Not striking will make it harder for
the economy since war will
break out and an economic crisis will hit Alpha Rating = -9
The economy
will remain the same during
negotiations Rating = 0
Added By
Subject
Military The military will have an
advantage as it will attack first taking the Betan
Army by surprise.
Rating = 5
By striking you will solve the
conflict militarily and show the
great capabilities your army has
while increasing Alphas
deterrence capabilities Rating = 10
By not striking, the military will be affected by a longer war, and will suffer many
causalities. Rating = -8
The military will not be
happy about the decision to negotiate
with the enemy
Rating = -4
Added By
Subject
Moral A Preemptive strike could be considered as self defense in this scenario thus not an
unmoral decision.
Rating = 5
By striking, you will have to bear
with the responsibility for
the killings of children and
families unrelated to the conflict Rating = -10
It would be moral not to strike since
you know that innocents are
residing in that building.
Rating = 8
Negotiating is a moral decision
Rating = 9
Added By
Subject
Foreign Political
The Preemptive strike will bring
big problems with the
international community as it will be perceived that Alpha began the war with no
justification Rating = -9
By striking the international
community will be against you
and condemn you for initiating an
attack and killing innocent people. They will also blame you for
being the first to shoot.
Rating = -8
If you wait and the war breaks out afterwards, the international community will be with you and
may even interfere in the
conflict by siding with you and sending you
troops, weapons and aid.
Rating = 8
The international community will be in favor of Alpha's
willingness to negotiate with Beta Rating = 9
Added By
Subject
Domestic The general You will become Your Your Added
33
Political feeling of the population will
be in favor of the government for a
preemptive strike because of
the threat perceived on Alpha by the population of
Beta Rating = 7
very popular within your country for
ending the war and saving
thousands that could have died in the conflict Rating = 10
constituency will not know that you had the
opportunity to strike, however
there will be general
discontent for a war breaking out in the country.
Rating = -2
population does not believe
Negotiations will lead to anything rather than showing
weakness. And do not
support negotiating with Betan
dictator who seeks their
own destruction
Rating = -10
By Subject
Final Choice
34
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