gdd interactive brand and creative examples
DESCRIPTION
A sampling of GDD Interactive's broad range of brand, creative, and marketing work — online and off.TRANSCRIPT
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
1
Our Work
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
2
Our Work
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
3
Our Work
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
4
Our Work
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
5
Our Work
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
6
Brand Platform Strategy ID Development Brand Collateral Ad Creative eCommerce Website Mobile App Email Strategy and Delivery Rewards Program Digital Media Insights and Analytics Search Engine Optimization
Brand and marketing services for a new international calling service, disrupting the market through
superior quality, customer service, and brand.
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
7
thappiness
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
8
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
9
Brand Platform Strategy ID Development Brand Collateral Ad Creative Website
Brand strategy and collateral for an independent club industry consumer insights consultancy
helping health and fitness organizations reach their full potential through data-driven brand
engagement.
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
10
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
11
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
12
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
13
Brand Platform Strategy ID Development Website Ad Creative
Social media based online dating platform using members’ social web activity and preferences to
paint a much more complete picture of who they are than traditional dating sites can.
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
14
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
15
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
16
Brand Collateral Website Email Strategy and Delivery Digital Media Content Strategy and Execution Social Media Strategy and Execution Digital Media Insights and Analytics Search Engine Optimization
Brand, marketing, social media, and strategy services for an 800+ unit national retailer making a
serious come back through innovations in customer engagement — in-store and out.
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
17
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
18
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
19
Click here to view this video
Click here to view this video
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
22
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
23
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
24
Brand Collateral Website Email Strategy Digital Media Ad Creative Content Strategy and Execution Social Media Strategy and Execution Insights and Analytics Search Engine Optimization
Brand, marketing, social media, and strategy services for one of the largest and most well respected
tanning brands in the country.
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
25
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
26
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
27
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
28
Click here to view this video
Identify partners and proponents
Identify delivery channels (web site, social media,
PR, news, inside and outside the Beltway)
Invite participation
Develop initial messaging calendar
Web site content updates (success stories, blog,
news, legislation)
Interaction in social and content channels
(LinkedIn, Facebook, topical bloggers)
Evaluate and plan messaging next steps
29