funditpresfinal

24
Expansion into New Categories Presented by Team Fund it, The Innovation Academy, Trinity College, Dublin 03/11/2015

Upload: victoria-muldowney

Post on 17-Jan-2017

69 views

Category:

Documents


3 download

TRANSCRIPT

Page 1: funditpresFINAL

Expansion into New CategoriesPresented by Team Fund it, The Innovation Academy, Trinity College, Dublin

03/1

1/20

15

Page 2: funditpresFINAL

What is

Crowdfunding

All or Nothing

Reward based

Unique Selling Point & Success Stories

03/1

1/20

15

Page 3: funditpresFINAL

CrowdFunding

03/1

1/20

15

Page 4: funditpresFINAL

CrowdFunding in Ireland

03/1

1/20

15

Donation

Peer to Peer Lending

Rewards

Equity CF

Page 5: funditpresFINAL

What is

Crowdfunding

All or Nothing

Reward based

Unique Selling Point & Success Stories

03/1

1/20

15

Page 6: funditpresFINAL

All or Nothing

03/1

1/20

15

Page 7: funditpresFINAL

What is

Crowdfunding

All or Nothing

Reward based

Unique Selling Point & Success Stories

03/1

1/20

15

Page 8: funditpresFINAL

Reward Based

03/1

1/20

15

Page 9: funditpresFINAL

What is

Crowdfunding

All or Nothing

Reward based

Unique Selling Point & Success Stories

03/1

1/20

15

Page 10: funditpresFINAL

Success

03/1

1/20

15

Page 11: funditpresFINAL

Success

03/1

1/20

15

Page 12: funditpresFINAL

Success

03/1

1/20

15

Page 13: funditpresFINAL

Success

03/1

1/20

15

Page 14: funditpresFINAL

Success

03/1

1/20

15

Page 15: funditpresFINAL

Bandwidth?

03/1

1/20

15

Page 16: funditpresFINAL

News Flash

03/1

1/20

15

Page 17: funditpresFINAL

New Categories

Commercial Enterprise

Heritage

Social Enterprise

03/1

1/20

15

Page 18: funditpresFINAL

Challenges

03/1

1/20

15

Thought Leaders• Who’s writing, speaking and

researching the sector?

Potential Projects• Who needs funding in these new

categories?

Customer ExperiencePrimary Research on FAQ and T&C’s

Page 19: funditpresFINAL

FindingsPipeline of New Thought Leaders

03/1

1/20

15

Page 20: funditpresFINAL

FindingsPotential Projects

03/1

1/20

15

Commercial Enterprise• Bike Buddy• Lovely Melon Cutter• FitKidz

Heritage• Exibition – The Men

who Built Britain• Future of the Ros

Tapestry

Social Enterprise• Manna Lifestyle

Page 21: funditpresFINAL

FindingsUser Design Experience

Website Easy to navigate around

“Inspiring”

Technical Difficulties

Not mobile ready

FAQ Concise,

Informative Over use of ‘creative’

T&C Alienating

Legal Language

“I didn't read all the terms and

conditions but I’d still fund a

project”

03/1

1/20

15

Page 22: funditpresFINAL

Recommendations

Mobile App Quick “How To” Video

Alternative Buzz Words

Colour Code T&C

Screen Tip Fund it Roadshow

03/1

1/20

15

Page 23: funditpresFINAL

03/1

1/20

15

Page 24: funditpresFINAL

03/1

1/20

15