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My Social Journey Jeanne Hatton twitter: @jeannehatton @2DaysSocialAge LinkedIn: jeannehatton email: [email protected] Hootsuite Certified Professional / Hootsuite Solution Partner

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My Social JourneyJeanne Hatton

twitter: @jeannehatton @2DaysSocialAge

LinkedIn: jeannehatton

email: [email protected]

Hootsuite Certified Professional / Hootsuite Solution Partner

Me

• Owner Uniti Solutions Ltd (18 years)

• Live in Willaston

• Training and Consultancy• Social Media / Social Business / Hootsuite

• Microsoft SharePoint

• Microsoft Office 365

• Microsoft Yammer

• IBM Collaboration Solutions

How far have we come……

Let’s face it – communication was hard in those days…………….

“The tools we use to communicate shape the very foundations of culture, society and business: how we innovate, how we solve problems, how we organize and how we act. Continued innovation is key to continued progress.” Ray Ozzie - @[email protected]

My travelling days were many

Communication with the outside was hard.

Never worked and WHO was Listening….

Only for the privilegedminority like the military…

The Challenges were great…………

Floppy discs – when did they ever work when they’d been through an x-ray machine

Books – no kindles or tablets – excess baggage

Food – always a problem in some parts

Now – just food is a bit of a problem

Email – a major breakthough

Major tech companies pioneers alike provided email systems to cross boundaries.

Evolution – email resurgence: IBM Verse, Microsoft Clutter, Google Inbox

Facebook grew and grew – giving birth to many other social media platforms

It became a way for me to stay connected to friends and family even though I was miles away. Sometime but not always in exotic locations.

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Images sell your business too...make sure yours are formatted correctly on Social Media Platforms! First Impressions Count! James Wallis

Twitter……Tweets……….Chats…….Video

In 2011 while at an IBM conference in Florida I discovered you needed Twitter to find where the parties where. That was it – I was hooked.

Evolution of my use of Twitter:• Parties• Information• Engaging with existing

and prospective clients

July 23rd 2014

The Mobile Age

• Able to send

• FB posts and

• Pictures from anywhere

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

A Plethora of social media

• Bebo• Mysite• Facebook• Twitter• LinkedIn• Instagram• Snapchat• Pinterest• Google +• Tumblr

Which one shall I use?????

You should choose the right platform for your business.

Choose a platform you feel comfortable with

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

“What Platform to choose ...Twitter ...Why Because iTis Alive 24/7” Thomas Parr @Twirral1

“What Platform to choose ...Choose a platform That best shows off the quality of your business.” Thomas Parr @Twirral1

How many messages / posts / tweets can you handle - you need a social media management tool.

I was spending most of my journeys switching from social network to social network – some well known and some were private

I began to search for ways of managing my increasing social media addiction.

I tried Tweetdeck

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Finally I discovered Hootsuite

• What is Hootsuite• A social media management platform

• Can schedule posts

• Can discover content

• Can generate analytics

• Can aid social listening and social engagement

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Some of the companies we work with…….

So is it local ………..

But we have plenty of local work too – care to join us. Some of our recent clients are

Social Media Academy @2DaysSocialAge

• We can get you set up on Hootsuite

• We can help you set up your dashboard and define your social strategy

• We can help you or your staff become Hootsuite Certified Professional(s)

• We can provide social media management

Hootsuite Certified Professional Course30th March – 4 x 4 hour sessionsBook via Eventbrite

#Sellping – Twitter training for business by Thomas Parr (@Twirral1)1 x 4 hour session 1st April– book via Eventbrite

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Training & ConsultancyFrom

@Twirral1 & @JeanneHatton

Hootsuite 4 part trainingFrom the Social Media Academy

Jeanne Hatton

twitter: @jeannehatton

LinkedIn: jeannehatton

email: [email protected]

Hootsuite Certified Professional

Thank you – if you enjoyed this presentation please tell all your followers

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton