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  • 8/12/2019 Free Facebook Content Analysis on Pfizer

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    109/Post 46/Post

    Type Keywords Below to See the # of Posts & Their Engagement Rates for Posts that Contain that Keyword. Most Common Keywords Shown by Defa

    jimmy carter program

    46/Post 147/Post 74/PostEngagement/Post 89/Post

    pfizer malaysia sustainable health pha

    # of Instances 7 1 1 1 1 3

    5

    2

    1

    akamaihd.net

    pfizer.com

    bit.ly

    0

    0

    60

    akamaihd.net

    pfizer.com

    bit.ly

    Clicks/ Instance

    8

    7

    1 1 1 1

    3

    113 109

    46 46

    147

    74

    0

    1

    2

    3

    4

    5

    6

    7

    8

    9

    #ofInstances

    Engagement on Outbound Posts: Keyword Analysis

    # of Instances Avg Engagement

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    Activity by Time - Select Ranges on Report Tab

    Month Week Day Hour/Minute Total Engagement Multimedi

    Sep-13 0 9/28/13 12:00 AM 0 0

    Sep-13 0 9/29/13 12:00 AM 0 0

    Sep-13 0 9/30/13 12:00 AM 0 0

    Oct-13 0 10/1/13 12:00 AM 0 0

    Oct-13 0 10/2/13 12:00 AM 0 0Oct-13 0 10/3/13 12:00 AM 0 0

    Oct-13 0 10/4/13 12:00 AM 0 0

    Oct-13 0 10/5/13 12:00 AM 0 0

    Oct-13 0 10/6/13 12:00 AM 0 0

    Oct-13 0 10/7/13 12:00 AM 0 0

    Oct-13 0 10/8/13 12:00 AM 0 0

    Oct-13 0 10/9/13 12:00 AM 0 0

    Oct-13 0 10/10/13 12:00 AM 0 0

    Oct-13 0 10/11/13 12:00 AM 0 0

    Oct-13 0 10/12/13 12:00 AM 0 0

    Oct-13 0 10/13/13 12:00 AM 0 0

    Oct-13 0 10/14/13 12:00 AM 0 0

    Oct-13 0 10/15/13 12:00 AM 0 0

    Oct-13 0 10/16/13 12:00 AM 0 0

    Oct-13 0 10/17/13 12:00 AM 0 0

    Oct-13 0 10/18/13 12:00 AM 0 0

    Oct-13 0 10/19/13 12:00 AM 0 0

    Oct-13 0 10/20/13 12:00 AM 0 0

    Oct-13 0 10/21/13 12:00 AM 0 0

    Oct-13 0 10/22/13 12:00 AM 0 0

    Oct-13 0 10/23/13 12:00 AM 0 0

    Oct-13 0 10/24/13 12:00 AM 0 0

    Oct-13 0 10/25/13 12:00 AM 0 0

    Oct-13 0 10/26/13 12:00 AM 0 0

    Oct-13 0 10/27/13 12:00 AM 0 0

    Oct-13 0 10/28/13 12:00 AM 0 0

    Oct-13 0 10/29/13 12:00 AM 0 0

    Oct-13 0 10/30/13 12:00 AM 0 0

    Oct-13 0 10/31/13 12:00 AM 0 0

    Nov-13 0 11/1/13 12:00 AM 0 0

    Nov-13 0 11/2/13 12:00 AM 0 0

    Nov-13 0 11/3/13 12:00 AM 0 0Nov-13 0 11/4/13 12:00 AM 0 0

    Nov-13 0 11/5/13 12:00 AM 0 0

    Nov-13 0 11/6/13 12:00 AM 0 0

    Nov-13 0 11/7/13 12:00 AM 0 0

    Nov-13 0 11/8/13 12:00 AM 0 0

    Nov-13 0 11/9/13 12:00 AM 0 0

    Nov-13 0 11/10/13 12:00 AM 0 0

    Nov-13 0 11/11/13 12:00 AM 0 0

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    Nov-13 11/12/13-11/18/13 11/12/13 12:00 AM 0 0

    Nov-13 11/13/13-11/19/13 11/13/13 12:00 AM 136 0

    Nov-13 11/14/13-11/20/13 11/14/13 12:00 AM 0 0

    Nov-13 11/15/13-11/21/13 11/15/13 12:00 AM 127 1

    Nov-13 11/16/13-11/22/13 11/16/13 12:00 AM 0 0

    Nov-13 11/17/13-11/23/13 11/17/13 12:00 AM 0 0

    Nov-13 11/18/13-11/24/13 11/18/13 12:00 AM 74 1Nov-13 11/19/13-11/25/13 11/19/13 12:00 AM 147 1

    Nov-13 11/20/13-11/26/13 11/20/13 12:00 AM 122 1

    Nov-13 11/21/13-11/27/13 11/21/13 12:00 AM 114 1

    Nov-13 11/22/13-11/28/13 11/22/13 12:00 AM 136 1

    Nov-13 11/23/13-11/29/13 11/23/13 12:00 AM 0 0

    Nov-13 11/24/13-11/30/13 11/24/13 12:00 AM 0 0

    Nov-13 11/25/13-12/1/13 11/25/13 12:00 AM 46 0

    Nov-13 11/26/13-12/2/13 11/26/13 12:00 AM 0 0

    11/27/13

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    Status Link Other Multimedi Status Link Other

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 00 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 00 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    Post Types Engagement by Post Type

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    0 0 0 0 0 0 0

    1 0 0 0 136 0 0

    0 0 0 0 0 0 0

    0 0 0 127 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 0 0 74 0 0 00 0 0 147 0 0 0

    0 0 0 122 0 0 0

    0 0 0 114 0 0 0

    0 0 0 136 0 0 0

    0 0 0 0 0 0 0

    0 0 0 0 0 0 0

    0 1 0 0 0 46 0

    0 0 0 0 0 0 0

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    Calculations

    All Brand Posts pfizer malaysia

    8 7 1

    0 0 0

    113 109 46

    Photo Multimedia

    Video Multimedia

    Link Link

    Status Status

    Question Status

    Time Lookup Hour Multimedia

    0 12:00 AM 0

    1 1:00 AM 0

    2 2:00 AM 0

    3 3:00 AM 0

    4 4:00 AM 0

    5 5:00 AM 0

    6 6:00 AM 0

    7 7:00 AM 0

    8 8:00 AM 0

    9 9:00 AM 499

    10 10:00 AM 0

    11 11:00 AM 74

    12 12:00 PM 0

    13 1:00 PM 0

    14 2:00 PM 147

    15 3:00 PM 0

    16 4:00 PM 0

    17 5:00 PM 0

    18 6:00 PM 0

    19 7:00 PM 0

    20 8:00 PM 0

    21 9:00 PM 0

    22 10:00 PM 0

    23 11:00 PM 0

    Top Domains

    Domain Count Clicks/Instance

    akamaihd.net 5 0

    pfizer.com 2 0

    bit.ly 1 144

    0 0 #DIV/0!

    0 0 #DIV/0!

    0 0 #DIV/0!

    E

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    0 0 #DIV/0!

    0 0 #DIV/0!

    0 0 #DIV/0!

    0 0 #DIV/0!

    0 0 #DIV/0!

    0 0 #DIV/0!

    0 0 #DIV/0!0 0 #DIV/0!

    0 0 #DIV/0!

    Posts du1

    All Post Types 8 0

    Photo 5 0

    Video 1 0

    Link 1 0

    Question 0 0

    Short Status (0-140 Cha 0 0

    Medium Status (141-30 0 0

    Long Status (301-1,000 1 0

    Extra Long Status (> 1,0 0 0

    0 1 Short Status

    140 2 Medium Status

    300 3 Long Status

    1000 4 Extra Long Status

    100000000 5 Extra Long Status

    Top Posts (Multimedia)Post Link Post Name Engagements

    http://www.facebook.cIn response to the devas 147

    http://www.facebook.cPfizer South Africa has b 136

    http://www.facebook.cPfizer is a proud longtim 127

    http://www.facebook.cPfizer Taiwan was recent 122

    http://www.facebook.cFrom the Pfizer Photo Ar 114

    Top Posts (Status)

    Post Link Post Name Engagements

    http://www.facebook.cPeripheral neuropathy, 136

    #NUM! #NUM! #NUM!

    #NUM! #NUM! #NUM!

    #NUM! #NUM! #NUM!

    #NUM! #NUM! #NUM!

    Top Posts (Link)

    Post Link Post Name Engagements

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    http://www.facebook.cStrengthening Humanita 46

    #NUM! #NUM! #NUM!

    #NUM! #NUM! #NUM!

    #NUM! #NUM! #NUM!

    #NUM! #NUM! #NUM!

    Comments LikesHigh Value 11 531

    Post Type Photo Photo

    Greater Than Avg 633% 469%

    Statement Photos are the best post Photos are the best post type for L

    Multimedia Status Link

    6 1 1

    720 136 46

    80% 15% 5%

    120 136 46

    Comments 746 comment on

    Likes 12 like

    Shares 144 share

    No Data Available For This Chart

    Top Domains: Outbound Posts

    Top Domains: Interactions

    Engagements/Instance

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    Exclude Page Admin Yes

    sustainable health pha jimmy carter program resident jimmy

    1 1 1 3 0

    0 0 0 0 0

    46 147 74 89 #DIV/0!

    Status Link

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    136 0

    0 0

    0 0

    0 0

    0 46

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    Engagements/Instance

    129

    60

    136

    #DIV/0!

    #DIV/0!

    #DIV/0!

    ngagement

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    Shares104

    Photo

    478%

    Photos are the best post type for Shares. On average, they generate 478% more shares than other post typ

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  • 8/12/2019 Free Facebook Content Analysis on Pfizer

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    s.

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    Name

    Page AdminPage AdminPage AdminPage Admin

    Page AdminPage Admin

    Page AdminPage Admin

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    Type Likes Comments Shares Clicks (bit.ly) Time

    status 102 0 34 144 11/13/2013 8:56photo 110 1 16 11/15/2013 9:16video 70 1 3 11/18/2013 11:47photo 107 3 37 11/19/2013 14:14

    photo 97 5 20 11/20/2013 9:00photo 102 1 11 11/21/2013 9:00

    photo 115 1 20 11/22/2013 9:00link 43 0 3 11/25/2013 12:35

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    Link

    http://www.facebook.com/Pfizer/posts/10151990266497243http://www.facebook.com/Pfizer/posts/10151995376382243http://www.facebook.com/Pfizer/posts/10152002505397243http://www.facebook.com/Pfizer/posts/10152005102202243

    http://www.facebook.com/Pfizer/posts/10152007179787243http://www.facebook.com/Pfizer/posts/10152009479382243

    http://www.facebook.com/Pfizer/posts/10152011969212243http://www.facebook.com/Pfizer/posts/10152019838012243

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    Posted Link

    http://bit.ly/1eJAuWahttps://fbcdn-photos-e-a.akamaihd.net/hphotos-ak-prn2/988752_10http://on.pfizer.com/1bK465Bhttps://fbcdn-photos-c-a.akamaihd.net/hphotos-ak-ash3/1003946_1

    https://fbcdn-photos-h-a.akamaihd.net/hphotos-ak-frc3/1463195_10https://fbcdn-photos-b-a.akamaihd.net/hphotos-ak-frc3/1472887_10

    https://fbcdn-photos-d-a.akamaihd.net/hphotos-ak-ash4/995880_10http://on.pfizer.com/1jCGUa6

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    Posted Domain

    bit.lyakamaihd.netpfizer.comakamaihd.net

    akamaihd.netakamaihd.net

    akamaihd.netpfizer.com

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    Length of Post Content Bu Content Su Top Posts ( Top Posts ( Top Posts (

    550 Status Long Statu 136514 Multimedi Photo 127732 Multimedi Video 74

    1209 Multimedi Photo 147

    616 Multimedi Photo 122208 Multimedi Photo 114

    463 Multimedi Photo 136901 Link Link 46

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    KW1 KW2 KW3 KW4 KW5 KW6 KW7

    0 0 0 0 0 0 0127 0 0 0 0 0 0

    74 0 0 0 74 74 0147 0 0 147 0 147 0

    122 0 0 0 0 0 0114 0 0 0 0 0 0

    136 0 0 0 0 0 046 46 46 0 0 46 0

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    Domain Count

    akamaihd. 5

    pfizer.com 2

    bit.ly 1