for internal use only general learning programme business case ecr national initiatives presentation...
TRANSCRIPT
For Internal Use Only
General Learning Programme
Business Case
ECR National Initiatives Presentation
Sept. 4th, 2003
For Internal Use Only
Agenda
• Why launch a General Learning Programme?
• What is its purpose?• Who is it for?• How will it be realised?• What are the timescales?• What can the programme do for you?• What can you do for the programme?
For Internal Use Only
Target Audience
1. Business need for a new ECR model
2. Development
3. Pilots
Blue books& KPIs
Desired Cycle of Implementation
5. Review
Training& Guidelines
Educationalseminars
Conferences
Publicity
Measurement
4. Implementation•ECR members•Non-members
For Internal Use Only
Training& Guidelines
Educationalseminars
General Learning Programme (GLP)
For Internal Use Only
Board recommendations
• Programme to be driven at local level by ECR organisation or be imbedded into company courses
• ECR Board members to play a “champion” role in their companies and at national level
• Retailers and suppliers to learn together• Internet to be used for learning activities
and the creation of a central repository• Certification and programme branding issue
to be addressed
For Internal Use Only
The General Learning Programme
G L P
For• Consumer Goods Industry companies• ECR National Organisations• Service Providers• Training Organisations
Provide• Consistency• Customisation• Dissemination• Scalability
Be• Locally delivered• Centrally coordinated • Sustainable• Endorsed by ECR
Member Companies
Support• Collaborative learning and doing • ECR Business Models best practices• Implementation best practices
Complement• ECR Project roll-outs• Generic 3rd party training• In-company training
For Internal Use Only
Topics
Embracing existing content areas e.g.– CatMan, EPI– CPR, VMI– CPFR– EDI
Developing current content areas– C-CRM– OSA– Shrinkage– Traceability
Targeting future subjects - for example- RFID, Risk & value improvement- Ethical & environmental issues of ECR
For Internal Use Only
USP of a General Learning Programme
• Enabler for the integration of SMEs • Massive pool of existing material on
documented and tested collaborative business models
• Regular stream of new developments at national and European level
• Unique pan-European certified learning programme for the Consumer Goods Industry
• Reinforces the missions of the stakeholders
Learning together to fulfil consumer wishes
better, faster and at less cost.
For Internal Use Only
Staff Effected
ManagersShop/Sales
Managers in Supply Chain
Leaders 10s
WHY100s
1,000s
10,000s
HOW
WHAT
WHEN
For Internal Use Only
Target Audience by Roles
Controlling Dept. Head Dept. Head
Planning Category Mgr.
Category Mgr.
Planning Logistics Mgr.
Logistics Mgr.
Planning Buyer Account Mgr.
Execution Shop Mgr. Production Mgr.
Function Retailer SupplierLevel
StrategicTactical
Operational
For Internal Use Only
Business Approach
Delivery channels• Collaborative Workshops• eLearning• Seminars• Web Seminars
Course development• Blue-book Content • ECR Project Teams• In-Company Programmes• Training Institutes
Framework• Accreditation• Certification • Guiding Principles• Templates & Communication Packages
For Internal Use Only
Business Approach
Marketing focus• Branding• GLP Positioning• National Curriculum(s)• Web Portal• Solutions to Business Needs• Certification of Individuals Resources Needed
• Commitment of Member Companies• Endorsement by Board Members• Involvement of National Initiatives• Recruitment of Training Partners• Programme Staffing• Web Portal
For Internal Use Only
Timescale Deliverables for GLP framework Sept’03 – Dec ‘03– European road show on GLP strategy – Evaluation of existing training programs– Development of GLP marketing strategy– Development of GLP marketing collateral
Deliverables for pilot programmes Jan ’04 – Aug ‘04 – Initiation of learning programmes in 3 to 4 countries– Evaluation of pilots and finalisation GLP concept– Accreditation of training institutes– Preparation of material – Launch of first production learning programmes
Roll-out of GLP to 4 additional countries Sept ’04 – Mar ‘05– Accreditation of training institutes– Preparation of material – Launch of production learning programmes
For Internal Use Only
Working Together - Benefits
• Development of local subject priorities using European Best In Class methodology
• European validation of a training programme delivered locally
• New ‘product’ for National ECR portfolio
• Revenue stream
• Tool to attract and enable involvement of SME’s in ECR
National Initiative
• Commitment to consistency across Europe
• Feedback on programme performance
• Identification of local subject priorities
• Promotion of the GLP locally
• Selection/Facilitation of local training partners
ECR Europe
For Internal Use Only
Working Together - Benefits
• Certification of staff, leading to improved staff retention
• Efficiency of training deployment (Economies of Scale/Best In Class)
• Faster access to knowledge of latest ECR topics, ex. CCRM
• Identifiable ROI in ECR Europe
• Opportunity to be ‘first in the field’ in chosen topic area
Consumer Goods
Companies • Demonstrable benefit of ECR Europe to contributing companies
• Feedback on programme performance
• Identification of subject priorities
• Promotion of the GLP locally/internally
• Speedy deployment of ECR business models – gaining consistency across Europe
ECR Europe
For Internal Use Only
Working Together - Benefits
• Access to a European certified new product and a new or enlarged market segment
• Development support
• Marketing support and Pan-European accreditation for elected subject(s)
• Revenue stream
• Rights to certain topics/markets
Training Partner
• Commitment to consistency of approach across Europe
• Course material
• Feedback on programme performance
• Revenue stream
• Subject matter expertise
ECR Europe
For Internal Use Only
Working Together - Benefits
• Alumni of practitioners
• Certification providing proof of knowledge gained
• Pool of business contacts
• Repository of continuously updated subject matter
• Skills development
• Source of continuously updated
Training Consumer
• Feedback on programme performance
• New market segment
• Pool of practitioners throughout Europe
• Promotion of the GLP internally and locally
• Revenue stream
ECR Europe
For Internal Use Only
Summary
• Desired Cycle of Implementation• Range of Target Audiences• Recommended Business Approach• Programme Timescale• Benefits to different Stakeholder groups• What the GLP needs from you.
For Internal Use Only
The General Learning Programme is the The General Learning Programme is the conduit for the wide-scale implementation conduit for the wide-scale implementation
of ECR business models in Europe.of ECR business models in Europe.