foodtruck branding
TRANSCRIPT
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VOODOO VAN FOOD TRUCK REBRANDING
Shiia Ho
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Reasearch
Voodoo Vanhosts a cosmic take on food
from the 4 corners of America. Their menu
features items like battered and fried green
beans and a sandwich consisting of Niman
Ranch skirt steak marinated and topped with
cole slaw. They also offer options that include
none of the meat and all of the balls.
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Word Lists
& Personas
Word Lists
& Personas
Target market
Young peoplewho loves rock n roll music and fast food,
casual lifestyle;
travelersfrom other states who miss their hometown foods
(voodoo van makes food of various flavors from four corners
of America).
Gothic
cool
religious
minority(small group)
vintage
tribe
B & W
deep fried (oil)
checkboard pattern
skull
scary
mysterious
tattoo
Totems
script fonts
ornate(decorated)
addicted
juicy
florid patterns
Dark
Medal(Music)
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Logo DesignDrafts
original A
B C
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Logo DesignFinal Version
B&W
Color
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Stationary
2250 Jerrold Ave, Suite 11
San Francisco, CA 94117
415-341-7203
2250 Jerrold Ave, Suite 11
San Francisco, CA 94117
415-341-7203
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2250 Jerrold Ave, Suite 11
San Francisco, CA 94117
415-341-7203
chief [email protected]
John Doe
Stationary
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AD CampaignDesign
Rockyour
tastebud!!!
Cucumber Soda
World famous Juju balls
Rockyour
tastebud!!!
Marinated Steak Sando
Rockyour
tastebud!!!
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AD CampaignEnvironment
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StorefrontSignage
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StorefrontFood Truck
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StorefrontFood Truck
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Packaging
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THANK YOU
Shiia Ho
shiiadesigner.com
http://localhost/var/www/apps/conversion/tmp/scratch_2/shiiadesigner.comhttp://localhost/var/www/apps/conversion/tmp/scratch_2/shiiadesigner.com