food category side scape ad units

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Food Category Side Scape Ad Units

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Food Category Side Scape Ad Units. What are Side Scapes?. - PowerPoint PPT Presentation

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Page 1: Food Category Side Scape Ad Units

Food CategorySide Scape Ad Units

Page 2: Food Category Side Scape Ad Units

What are Side Scapes?

Side Scapes are premium ad placements, which frames content (below the header, and above the footer) with a sponsor’s branding & messaging. Side Scape provide extended exposer to a sponsor’s creative by moving with the page as users scroll and syncing with the 300x250 on the page.

Note: Mock-up is for visual purposes only. Side Scapes do not run on site home pages.

Page 3: Food Category Side Scape Ad Units

What are Side Scapes?

Side Scapes can also run on exclusively sponsored areas of tentpoles and are available to all Presenting sponsors. They cannot run on the main page of the tentpole package.

Note: Mock-up is for visual purposes only.

Page 4: Food Category Side Scape Ad Units

Side Scape Ad Pricing & Guidelines

• Side Scapes run on Food sites only

• They’re only available for Digital Events and Tentpoles on the AREA tab pages only when purchased exclusively

• Does not include placement on event or tentpole homepage - or main site page

• Frequency Capped @ 1 time per user per day

• $45 CPM (additive to big box CPM)

• Minimum spend = exclusivity price on the area purchased within an event, see pricing grid

• To ensure Side Scape and content design is cohesive, all Side Scape creative will be produced by SND Creative Services.

– Production fee = minimum $6K,• Side Scape creative does not support flash animation and video