focus magazine power point presentation
TRANSCRIPT
Presented by Gareth Smith
WELCOME TO FOCUS ON TRANSPORTAND LOGISTICS
FOCUS was conceived over three decades ago, making it the oldest publication within its sector.
It was launched and owned by South Africa’s National Road Freight Association (RFA). Initially, it was an extremely modest publication... A newsletter as opposed to a fully-fledged magazine. However, it evolved... From a newsletter to a largely black and white magazine and then to a full colour publication. In 2001, Charmont Media Global acquired the magazine, and this spelt a whole new era for the title. With its publishing expertise, Charmont Media Global set out to metamorphosise the magazine, transforming it into a world-class magazine, truly befitting its readers.
To further meet the needs of this bustling industry, Charmont Media Global opened a Cape Town office during 2013.
BRIEF HISTORY
MAGAZINE FOCUS is a monthly trade magazine and was established over 35
years ago.
A comprehensive round up of news, reviews and in-depth feature stories each month.
FOCUS features as the first choice on all media schedules – thanks to the magazine’s dominant position within the industry.
There isn’t a single blue-chip brand that does not feature in the magazine regularly.
Thanks to our large editorial team (the largest in the industry by far), we are well represented at virtually all industry events.
MEDIA CHANNELS FOCUS Delivers:
Monthly
Magazine
Truck Test
Programme
Weekly Newsletter
Interactive Website
iTunes App
Annual Transport Managers’ Handbook
Television
Programm
e
CIRCULATION FOCUS it is by far the most widely read magazine in its sector
Our readers include decision-makers in the transport arena
Freight transport and trucking sectors
Bus and coach operators
Suppliers of goods and services to the industry
Various labour organizations, government agencies and non-governmental organizations
We distribute focus at all the major shows and events within the industry calendar
We can also be found in the slow lounge of all domestic airports within South Africa
The latest audited figure for FOCUS ( period June to August 2015 ) is 7,842
In addition to individual subscribers, FOCUS is distributed to members of:
The Road Freight AssociationThe Road Freight Employers’ AssociationThe Truck Rental Association of South AfricaThe Professional Movers’ AssociationThe Abnormal Loads CommitteeThe Dangerous Goods CommitteeThe Cross-border CommitteeThe Association for Coal Transport and Related IndustriesThe Emerging Transporters’ ForumThe South African International Movers’ AssociationBusiness Unity South AfricaThe Federation of East and Southern African Road Transport Associations We also have close working relationships with:
The Institute Of Road Transport Engineers (IRTE)The Southern African Bus Operators Association (SABOA)The South African Vehicle and Body Builders’ Association (SVABA)
MONTHLY REACH FOCUS is unique within this industry because we produce and mail a
magazine 12 times a year.
We are the largest ABC – certified transport publication.
Significantly, we are also the only magazine that reaches readers in the month of publication.
January sees the publication of our extremely successful Focus Transport Manager’s Handbook, followed by regular monthly magazines.
A weekly online newsletter which is supplemented by our dynamic website and app.
ADVERTISING OPTIONS
Eighth Page Strip
Full Page
Third Page
Double Page
Spread
Half
PageQuarter
Page
Company Profiles App Ban
ners
Special
Positions:
IFC, OBC, IBC
Advertorials
Logo’s
Website
Banners
Newsletter Banners
Video
Packages
Front CoverSponsorship Packages
Inserts
CONCLUSIONFOCUS WILL CONTINUE TO EVOLVE!!!
WE WOULD WELCOME ANY SUGGESTIONS OR COMMENTS IN THIS REGARD FROM VALUED MEMBERS OF THE INDUSTRY.
WE HOPE THAT WE CAN WORK TOGETHER FOR MANY YEARS TO COME. FOR ANY ADVERTISING NEEDS PLEASE CONTACT GARETH ON [email protected] OR +27 74 113 0329