focus magazine power point presentation

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Presented by Gareth Smith WELCOME TO FOCUS ON TRANSPORT AND LOGISTICS

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Page 1: Focus Magazine  Power Point Presentation

Presented by Gareth Smith

WELCOME TO FOCUS ON TRANSPORTAND LOGISTICS

Page 2: Focus Magazine  Power Point Presentation

FOCUS was conceived over three decades ago, making it the oldest publication within its sector.

It was launched and owned by South Africa’s National Road Freight Association (RFA). Initially, it was an extremely modest publication... A newsletter as opposed to a fully-fledged magazine. However, it evolved... From a newsletter to a largely black and white magazine and then to a full colour publication. In 2001, Charmont Media Global acquired the magazine, and this spelt a whole new era for the title. With its publishing expertise, Charmont Media Global set out to metamorphosise the magazine, transforming it into a world-class magazine, truly befitting its readers.

To further meet the needs of this bustling industry, Charmont Media Global opened a Cape Town office during 2013.

BRIEF HISTORY

Page 3: Focus Magazine  Power Point Presentation

MAGAZINE FOCUS is a monthly trade magazine and was established over 35

years ago.

A comprehensive round up of news, reviews and in-depth feature stories each month.

FOCUS features as the first choice on all media schedules – thanks to the magazine’s dominant position within the industry.

There isn’t a single blue-chip brand that does not feature in the magazine regularly.

Thanks to our large editorial team (the largest in the industry by far), we are well represented at virtually all industry events.

Page 4: Focus Magazine  Power Point Presentation

MEDIA CHANNELS FOCUS Delivers:

Monthly

Magazine

Truck Test

Programme

Weekly Newsletter

Interactive Website

iTunes App

Annual Transport Managers’ Handbook

Television

Programm

e

Page 5: Focus Magazine  Power Point Presentation

CIRCULATION FOCUS it is by far the most widely read magazine in its sector

Our readers include decision-makers in the transport arena

Freight transport and trucking sectors

Bus and coach operators

Suppliers of goods and services to the industry

Various labour organizations, government agencies and non-governmental organizations

We distribute focus at all the major shows and events within the industry calendar

We can also be found in the slow lounge of all domestic airports within South Africa

Page 6: Focus Magazine  Power Point Presentation

The latest audited figure for FOCUS ( period June to August 2015 ) is 7,842

In addition to individual subscribers, FOCUS is distributed to members of:

The Road Freight AssociationThe Road Freight Employers’ AssociationThe Truck Rental Association of South AfricaThe Professional Movers’ AssociationThe Abnormal Loads CommitteeThe Dangerous Goods CommitteeThe Cross-border CommitteeThe Association for Coal Transport and Related IndustriesThe Emerging Transporters’ ForumThe South African International Movers’ AssociationBusiness Unity South AfricaThe Federation of East and Southern African Road Transport Associations We also have close working relationships with:

The Institute Of Road Transport Engineers (IRTE)The Southern African Bus Operators Association (SABOA)The South African Vehicle and Body Builders’ Association (SVABA)

Page 7: Focus Magazine  Power Point Presentation

MONTHLY REACH FOCUS is unique within this industry because we produce and mail a

magazine 12 times a year.

We are the largest ABC – certified transport publication.

Significantly, we are also the only magazine that reaches readers in the month of publication.

January sees the publication of our extremely successful Focus Transport Manager’s Handbook, followed by regular monthly magazines.

A weekly online newsletter which is supplemented by our dynamic website and app.

Page 8: Focus Magazine  Power Point Presentation

ADVERTISING OPTIONS

Eighth Page Strip

Full Page

Third Page

Double Page

Spread

Half

PageQuarter

Page

Company Profiles App Ban

ners

Special

Positions:

IFC, OBC, IBC

Advertorials

Logo’s

Website

Banners

Newsletter Banners

Video

Packages

Front CoverSponsorship Packages

Inserts

Page 9: Focus Magazine  Power Point Presentation

CONCLUSIONFOCUS WILL CONTINUE TO EVOLVE!!!

WE WOULD WELCOME ANY SUGGESTIONS OR COMMENTS IN THIS REGARD FROM VALUED MEMBERS OF THE INDUSTRY.

WE HOPE THAT WE CAN WORK TOGETHER FOR MANY YEARS TO COME. FOR ANY ADVERTISING NEEDS PLEASE CONTACT GARETH ON [email protected] OR +27 74 113 0329