fiscal rates & schedules · 2020. 12. 7. · rates and schedules 2021 print * these advertising...

FISCAL RATES & SCHEDULES

2021/22


2021/22

WEE

KLY

MA

GA

ZIN

ES

PRINTRATES AND SCHEDULES 2021

* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.

ADVERTISEMENT RATES• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs

INSERT RATES• All insert rates are for insertion costs only

STANDARD POSITIONS COMBINATION RATES LOOSE INSERTS rate excl vat per ‘000

BOUND IN rate excl vat per ‘000

FULL COLOUR PER INSERTION

ADVERTORIAL PER INSERTION


DPS R 203 145 R 219 645 DPS R 190 975 SINGLE PAGE R 550 SINGLE PAGE R 665

FULL PAGE R 101 565 R 109 825 FULL PAGE R 95 485 4 PAGES R 755 4 PAGES R 910

1/2 PAGE R 66 035 ADVERTORIAL FULL PAGE R 103 730 6 - 8 PAGES R 895 6 - 8 PAGES R 1 0751/4 PAGE R 40 635 1/2 PAGE R 62 065 12 PAGES R 1 000 12 PAGES R 1 240

2 COLUMNS R 81 260 1/4 PAGE R 38 205 16 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365

2/3 x 3 COLUMNS R 81 260 2 COLUMNS R 76 405 24 PAGES R 1 295 SUBSCRIBERS subject to postage where applicable R 3 2201 COLUMNS R 40 635 2/3 x 3 COLUMNS R 76 405 32 PAGES R 1 5251/3 x 3 COLUMNS R 40 635 1 COLUMNS R 38 205 48 PAGES R 1 825

1/3 x 3 COLUMNS R 38 205 52 PAGES R 1 990

GUARANTEED POSITIONS BUYER’S GUIDE ACTION RATES

INSIDE FRONT COVER R 116 830 HEIGHT X WIDTH *CARRYING FEE R 550

INSIDE BACK COVER R 111 730 1/3 x 1 (80 x 60 mm) R 6 590 MACHINE/HAND INSERTION (random) R 370

OUTSIDE BACK COVER R 126 970 1/3 x 2 (80 x 125 mm) R 13 195 MACHINE/HAND INSERTION (specific page) R 490FIRST DPS R 223 450 1/3 x 3 (80 x 190 mm) R 19 780 *PASTE/GLUE-ON (specific page) R 1 160SECOND DPS R 223 450 2/3 x 1 (165 x 60 mm) R 13 195 BAGGING (contribution) R 320THIRD DPS R 223 450 2/3 x 2 (165 x 125 mm) R 28 440 BAGGING (with hand insertion) R 1 170ANY GUARANTEED FULL PAGE R 111 730 2/3 x 3 (165 x 190 mm) R 46 210 * Carrying fee must be added to glueing/bagging costs

1 COLUMN (250 x 60 mm) R 19 780COMBINATION RATES 2 COLUMNS (250 x 125 mm) R 46 210HUISGENOOT, YOU R 158 715 1/2 PAGE ON FRONT PAGE (127 x 190 mm) R 46 210

TO ADVERTISE

Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000

RATES AND SCHEDULES 2021 DIGITAL

INSTAGRAM

47 648

YOUTUBE

21 500

PINTEREST

4 830

Source: GOOGLE ANALYTICS (OCT 2020)

WW

W.H

UISG

ENOO

T.COM

NEWSLETTER SUBS

39 145

FACEBOOK

495 081

TWITTER

135 038

UNIQUE BROWSERS

841 075

DIGITAL FOOTPRINT

1 584 317

BRANDED CONTENT PACKAGE

Digitorial 1

Boosted Facebook post 1

Sponsored Tweet 1

Newsletter sponsored blurb 1

Banner adverts - 100% Share of voice (Static or rich media) 1

Total cost R 49 825

CONTENT MARKETING PACKAGES

Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer

EMAIL MARKETING

All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.

**Banner rates are quoted as CPM

WEB BANNERSLeaderboard 728x90 R345**

Half page 300x600 R450**

Medium Rectangle 300x250 R380**

PROGRAMMATICLeaderboard 728x90 POA*

Medium Rectangle 300x250 POA*

Half Page 300x600 POA*

TAKEOVER Homepage (web and mobile)1440x900 (background branding),

728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*

VIDEO Pre- & Post Rolls 536x400, 10” POA*

EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer

MOBILE WEB BANNERSBanner 300x50, 320x50 R125**


DISPLAY ADVERTISING

PACKAGES BASIC PREMIUM SUPER

1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000

10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Huisgenoot must be Afrikaans. Rates are excl. VAT.

TO ADVERTISE


DIGITALDISPLAY ADVERTISING & SPECIFICATIONS

1

2

3

4

Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)

1

2

3

4 4

Content Marketing Display Options

Half Page 300x600 (39KB) Background branding 1440x900 (100KB)

5

6

Mobile WebBanner320x50 / 300x50 (9KB)

Mobile WebMedium rectangle300x250 (9KB)

HG banner300x250 (39KB)

7

6

5

7

Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)

DIGITORIAL

Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans

Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies

TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)

Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693

NEWSLETTER BLURB

Text • Max 20 words • Links to digitorial or website via button

Feature image • 600 (w) x 450 pixels (h)• Will use the main / feature image from the digitorial if applicable or not otherwise arranged• Max 1 small logo on image. No text on the image itself

FACEBOOK

INSTAGRAM

• As per editorial discretion


ADVERTISEMENT RATES• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs


STANDARD POSITIONS COMBINATION RATES LOOSE INSERTS rate excl vat per ‘000

BOUND IN rate excl vat per ‘000




DPS R 134 510 R 149 305 DPS R 126 430 SINGLE PAGE R 550 SINGLE PAGE R 665

FULL PAGE R 67 265 R 75 500 FULL PAGE R 63 230 4 PAGES R 755 4 PAGES R 910

1/2 PAGE R 43 725 ADVERTORIAL FULL PAGE R 71 460 6 - 8 PAGES R 895 6 - 8 PAGES R 1 0751/4 PAGE R 26 890 1/2 PAGE R 25 275 12 PAGES R 1 000 12 PAGES R 1 240

2 COLUMNS R 53 800 1/4 PAGE R 25 275 16 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365

2/3 x 3 COLUMNS R 53 800 2 COLUMNS R 50 585 24 PAGES R 1 295 SUBSCRIBERS subject to postage where applicable R 3 2201 COLUMNS R 26 890 2/3 x 3 COLUMNS R 50 585 32 PAGES R 1 5251/3 x 3 COLUMNS R 26 890 1 COLUMNS R 25 275 48 PAGES R 1 825

1/3 x 3 COLUMNS R 25 275 52 PAGES R 1 990

GUARANTEED POSITIONS BUYER’S GUIDE ACTION RATES

INSIDE FRONT COVER R 77 355 Height x Width *CARRYING FEE R 550

INSIDE BACK COVER R 73 955 1/3 x 1 (80 x 60 mm) R 4 945 MACHINE/HAND INSERTION (random) R 370

OUTSIDE BACK COVER R 84 060 1/3 x 2 (80 x 125 mm) R 9 835 MACHINE/HAND INSERTION (specific page) R 490FIRST DPS R 147 945 1/3 x 3 (80 x 190 mm) R 14 765 *PASTE/GLUE-ON (specific page) R 1 160SECOND DPS R 147 945 2/3 x 1 (165 x 60 mm) R 9 835 BAGGING (contribution) R 320THIRD DPS R 147 945 2/3 x 2 (165 x 125 mm) R 18 825 BAGGING (with hand insertion) R 1 170ANY GUARANTEED FULL PAGE R 73 955 2/3 x 3 (165 x 190 mm) R 30 625 * Carrying fee must be added to glueing/bagging costs

1 COLUMN (250 x 60 mm) R 14 765COMBINATION RATES 2 COLUMNS (250 x 125 mm) R 30 625HUISGENOOT, YOU R 158 715 1/2 PAGE ON FRONT PAGE (127 x 190 mm) R 30 625


TO ADVERTISE



INSTAGRAM

19 814

YOUTUBE

11 300

PINTEREST

575

WW

W.YO

U.CO.ZA

NEWSLETTER SUBS

14 331

FACEBOOK

234 351

TWITTER

144 280

UNIQUE BROWSERS

818 741

DIGITAL FOOTPRINT

1 243 392

Source: GOOGLE ANALYTICS (OCT 2020)


Digitorial 1


Sponsored Tweet 1



Total cost R 45 205



EMAIL MARKETING

All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.

**Banner rates are quoted as CPM








728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*





DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.Rates are excl. VAT.

TO ADVERTISE



7

5

6



Newsletter Banner1200x500 (39KB)

7

5

6

1

2

3

4


2

3

4 4




DIGITORIAL





NEWSLETTER BLURB



FACEBOOK

INSTAGRAM



*Distribution of H & Y commences on a Friday in the following areas only:· Gauteng CBD including Pretoria, Johannesburg, Roodepoort, Vereeniging and Benoni· Cape PeninsulaDistribution in all other areas from Mondays onward

ADVERTISEMENTS

SIZE TYPE (MM)HEIGHT X WIDTH

TRIM (MM)HEIGHT X WIDTH

BLEED (MM)HEIGHT X WIDTH

DPS 258 X 380 275 X 420 285 X 430

FULL PAGE 258 X 190 275 X 210 285 X 220

HALF PAGE HORIZONTAL 127 X 190 136 X 210 146 X 220

HALF PAGE VERTICAL 258 X 92 275 X 105 285 X 115

2 COLUMNS 258 X 124 275 X 135 285 X 145

1 COLUMN 258 X 59 275 X 70 285 X 80

2/3 X 3 COLUMNS 170 X 190 180 X 210 190 X 220

1/3 X 3 COLUMNS 84 X 190 94 X 210 104 X 220

QUARTER PAGE 127 X 92 136 X 105 146 X 115

STITCHED-IN INSERTS




DOUBLE PAGE SPREAD 258 X 380 275 X 420 285 X 430

FULL PAGE 258 X 190 275 X 210 285 X 220



2 COLUMNS 258 X 124 275 X 135 285 X 145

1 COLUMN 258 X 59 275 X 70 285 X 80

2/3 X 3 COLUMNS 170 X 190 180 X 210 190 X 220

1/3 X 3 COLUMNS 84 X 190 94 X 210 104 X 220

LOOSE SUPPLEMENTS




SIZE TYPE (MM) TRIM (MM) BLEED (MM)

DPS 253 X 360 270 X 400 280 X 410

FULL PAGE 253 X 180 270 X 200 280 X 210




TO ADVERTISE



SCHEDULE

ISSUE DATE ON SALEBOOKING

& MATERIAL DEADLINE

ADVERTORIAL BOOKING DEADLINE

LATE SECTION MATERIAL DEADLINE

PRE-PRINTED INSERTS DEADLINE

08 Jul 21 02 Jul 21 07 Jun 21 03 May 21 25 Jun 21 21 Jun 21

15 Jul 21 09 Jul 21 14 Jun 21 10 May 21 02 Jul 21 28 Jun 21

22 Jul 21 16 Jul 21 21 Jun 21 17 May 21 09 Jul 21 05 Jul 21

29 Jul 21 23 Jul 21 28 Jun 21 24 May 21 16 Jul 21 12 Jul 21

05 Aug 21 30 Jul 21 05 Jul 21 31 May 21 23 Jul 21 19 Jul 21

12 Aug 21 06 Aug 21 12 Jul 21 07 Jun 21 30 Jul 21 26 Jul 21

19 Aug 21 13 Aug 21 19 Jul 21 14 Jun 21 06 Aug 21 02 Aug 21

26 Aug 21 20 Aug 21 26 Jul 21 21 Jun 21 13 Aug 21 06 Aug 21

02 Sep 21 27 Aug 21 02 Aug 21 28 Jun 21 20 Aug 21 16 Aug 21

09 Sep 21 03 Sep 21 10 Aug 21 05 Jul 21 27 Aug 21 23 Aug 21

16 Sep 21 10 Sep 21 16 Aug 21 12 Jul 21 03 Sep 21 30 Aug 21

23 Sep 21 17 Sep 21 23 Aug 21 19 Jul 21 10 Sep 21 06 Sep 21

30 Sep 21 23 Sep 21 30 Aug 21 26 Jul 21 16 Sep 21 10 Sep 21

07 Oct 21 01 Oct 21 06 Sep 21 02 Aug 21 24 Sep 21 20 Sep 21

14 Oct 21 08 Oct 21 13 Sep 21 10 Aug 21 01 Oct 21 27 Sep 21

21 Oct 21 15 Oct 21 20 Sep 21 16 Aug 21 08 Oct 21 04 Oct 21


04 Nov 21 29 Oct 21 04 Oct 21 30 Aug 21 22 Oct 21 18 Oct 21

11 Nov 21 05 Nov 21 11 Oct 21 06 Sep 21 29 Oct 21 25 Oct 21

18 Nov 21 12 Nov 21 18 Oct 21 13 Sep 21 05 Nov 21 01 Nov 21

25 Nov 21 19 Nov 21 25 Oct 21 20 Sep 21 12 Nov 21 08 Nov 21

02 Dec 21 25 Nov 21 01 Nov 21 27 Sep 21 18 Nov 21 12 Nov 21

09 Dec 21 03 Dec 21 08 Nov 21 04 Oct 21 26 Nov 21 22 Nov 21

16 Dec 21 10 Dec 21 15 Nov 21 11 Oct 21 03 Dec 21 29 Nov 21

30 Dec 21 24 Dec 21 29 Nov 21 25 Oct 21 17 Dec 21 13 Dec 21

SCHEDULE

ISSUE DATE ON SALEBOOKING

& MATERIAL DEADLINE

ADVERTORIAL BOOKING DEADLINE

LATE SECTION MATERIAL DEADLINE

PRE-PRINTED INSERTS DEADLINE

07 Jan 21 31 Dec 20 30 Nov 20 25 Oct 20 17 Dec 20 14 Dec 20

14 Jan 21 08 Jan 21 07 Dec 20 01 Nov 20 24 Dec 20 21 Dec 20

21 Jan 21 15 Jan 21 21 Dec 20 16 Nov 20 08 Jan 21 04 Jan 21

28 Jan 21 22 Jan 21 28 Dec 20 23 Nov 20 15 Jan 21 11 Jan 21

04 Feb 21 29 Jan 21 04 Jan 21 30 Nov 20 22 Jan 21 18 Jan 21

11 Feb 21 05 Feb 21 11 Jan 21 07 Dec 20 29 Jan 21 25 Jan 21

18 Feb 21 12 Feb 21 18 Jan 21 14 Dec 20 05 Feb 21 01 Feb 21

25 Feb 21 19 Feb 21 25 Jan 21 21 Dec 20 12 Feb 21 08 Feb 21

04 Mar 21 26 Feb 21 01 Feb 21 28 Dec 20 19 Feb 21 15 Feb 21

11 Mar 21 05 Mar 21 08 Feb 21 04 Jan 21 26 Feb 21 22 Feb 21

18 Mar 21 12 Mar 21 15 Feb 21 11 Jan 21 05 Mar 21 01 Mar 21

25 Mar 21 19 Mar 21 22 Feb 21 18 Jan 21 12 Mar 21 08 Mar 21

01 Apr 21 26 Mar 21 01 Mar 21 25 Jan 21 19 Mar 21 15 Mar 21

08 Apr 21 01 Apr 21 08 Mar 21 01 Feb 21 25 Mar 21 19 Mar 21


22 Apr 21 16 Apr 21 23 Mar 21 15 Feb 21 09 Apr 21 01 Apr 21

29 Apr 21 23 Apr 21 29 Mar 21 22 Feb 21 16 Apr 21 12 Apr 21

06 May 21 30 Apr 21 06 Apr 21 01 Mar 21 23 Apr 21 19 Apr 21

13 May 21 07 May 21 12 Apr 21 08 Mar 21 30 Apr 21 26 Apr 21

20 May 21 14 May 21 19 Apr 21 15 Mar 21 07 May 21 03 May 21

27 May 21 21 May 21 26 Apr 21 23 Mar 21 14 May 21 10 May 21

03 Jun 21 28 May 21 03 May 21 29 Mar 21 21 May 21 17 May 21

10 Jun 21 04 Jun 21 10 May 21 06 Apr 21 28 May 21 24 May 21

17 Jun 21 11 Jun 21 17 May 21 12 Apr 21 04 Jun 21 31 May 21

24 Jun 21 18 Jun 21 24 May 21 19 Apr 21 11 Jun 21 07 Jun 21

01 Jul 21 25 Jun 21 31 May 21 26 Apr 21 18 Jun 21 14 Jun 21*Distribution of H & Y commences on a Friday in the following areas only:· Gauteng CBD including Pretoria, Johannesburg, Roodepoort, Vereeniging and Benoni· Cape PeninsulaDistribution in all other areas from Mondays onward



INSTAGRAM

185 417

YOUTUBE

19 900

TWITTER

238 307

FACEBOOK

567 619

UNIQUE BROWSERS

848 240

DIGITAL FOOTPRINT

1 859 483

WW

W.DRU

M.CO

.ZA


Digitorial 1


Sponsored Facebook Post 1

Sponsored Tweet 1


Total cost R 55 635









728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*




DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.Rates are excl. VAT.

Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/

or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM

TO ADVERTISE



1

5

2

3

4

6

Leaderboard 728x90 (39KB)

Mobile Web Banner320x50 / 300x50 (9KB)

Medium Rectangle 300x250 (39KB)


1

2

3

4 4

5

6




DIGITORIAL





FACEBOOK

INSTAGRAM



ADVERTISEMENT RATES

• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs

STANDARD POSITIONS GUARANTEED POSITIONS




DPS R 76 845 R 90 550 FIRST DPS R 84 535

FULL PAGE R 38 425 R 45 285 INSIDE FRONT COVER R 44 185

1/2 PAGE R 24 980 INSIDE BACK COVER R 42 2551/3 PAGE R 15 365 OUTSIDE BACK COVER R 48 0301/4 PAGE R 15 365 ANY GUARANTEED FULL PAGE R 42 255GIVEAWAY R 4 275BUYERS GUIDE R 6 745


LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000

SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665

4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910

6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075

12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365

SUBSCRIBERS subject to postage where applicable R 3 220

MATERIAL SPECIFICATIONS




DPS 258 x 380 275 x 420 285 x 430

FULL PAGE 258 x 190 275 x 210 285 x 220

1/2 PAGE HORIZONTAL 127 x 190 136 x 210 146 x 220

1/2 PAGE VERTICAL 258 x 92 275 x 105 285 x 115

2 COLUMNS 258 x 124 275 x 135 285 x 145

1 COLUMN 258 x 59 275 x 70 285 x 80

2/3 X 3 COLUMNS 170 x 190 180 x 210 190 x 220

1/3 X 3 COLUMNS 84 x 190 94 x 210 104 x 220

1/4 PAGE 127 x 92 136 x 105 146 x 115

ACTION RATES

*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160

MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320

MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs


TO ADVERTISE



SCHEDULE

ISSUE DATE ON SALE BOOKING & MATERIAL DEADLINE ADVERTORIAL BOOKING DEADLINE LATE SECTION MATERIAL DEADLINE PRE-PRINTED INSERTS DEADLINE

14 Jan 21 08 Jan 21 04 Dec 20 10 Nov 20 11 Dec 20 11 Dec 20

28 Jan 21 22 Jan 21 04 Jan 21 08 Dec 20 08 Jan 21 08 Jan 21

11 Feb 21 05 Feb 21 15 Jan 21 22 Dec 20 22 Jan 21 22 Jan 21

25 Feb 21 19 Feb 21 29 Jan 21 05 Jan 21 05 Feb 21 05 Feb 21

11 Mar 21 05 Mar 21 12 Feb 21 19 Jan 21 19 Feb 21 19 Feb 21

25 Mar 21 19 Mar 21 26 Feb 21 02 Feb 21 05 Mar 21 05 Mar 21


22 Apr 21 16 Apr 21 25 Mar 21 02 Mar 21 01 Apr 21 01 Apr 21

06 May 21 30 Apr 21 09 Apr 21 16 Mar 21 16 Apr 21 16 Apr 21

20 May 21 14 May 21 23 Apr 21 30 Mar 21 30 Apr 21 30 Apr 21

03 Jun 21 28 May 21 07 May 21 13 Apr 21 14 May 21 14 May 21

17 Jun 21 11 Jun 21 21 May 21 26 Apr 21 28 May 21 28 May 21

01 Jul 21 25 Jun 21 04 Jun 21 11 May 21 11 Jun 21 11 Jun 21

15 Jul 21 09 Jul 21 18 Jun 21 25 May 21 25 Jun 21 25 Jun 21

29 Jul 21 23 Jul 21 02 Jul 21 08 Jun 21 09 Jul 21 09 Jul 21

12 Aug 21 06 Aug 21 16 Jul 21 22 Jun 21 23 Jul 21 23 Jul 21

26 Aug 21 20 Aug 21 30 Jul 21 06 Jul 21 06 Aug 21 06 Aug 21

09 Sep 21 03 Sep 21 13 Aug 21 20 Jul 21 20 Aug 21 20 Aug 21

23 Sep 21 17 Sep 21 27 Aug 21 03 Aug 21 03 Sep 21 03 Sep 21

07 Oct 21 01 Oct 21 10 Sep 21 17 Aug 21 17 Sep 21 17 Sep 21


04 Nov 21 29 Oct 21 08 Oct 21 14 Sep 21 15 Oct 21 15 Oct 21

18 Nov 21 12 Nov 21 22 Oct 21 28 Sep 21 29 Oct 21 29 Oct 21

02 Dec 21 25 Nov 21 04 Nov 21 11 Oct 21 11 Nov 21 11 Nov 21

16 Dec 21 10 Dec 21 19 Nov 21 26 Oct 21 26 Nov 21 26 Nov 21



ADVERTISEMENT RATES


STANDARD POSITIONS SPECIAL POSITIONING




DPS R 75 675 R 95 790 INSIDE FRONT COVER FP R 43 510

FULL PAGE R 37 855 R 47 895 OUTSIDE BACK COVER R 47 325

1/2 PAGE R 24 585 INSIDE BACK COVER R 41 6251/3 PAGE R 15 120 1ST DPS (PG 4 -5) R 83 2651/4 PAGE R 11 350 ANY GUARANTEED FULL PAGE R 41 625GIVEAWAY R 4 735BUYERS GUIDE R 4 735












DPS 258 x 380 275 x 420 285 x 430

FULL PAGE 258 x 190 275 x 210 285 x 220

1/2 VERTICAL 258 x 92 275 x 105 285 x 115

1/2 HORIZONTAL 127 x 190 136 x 210 146 x 220

1/3 VERTICAL 258 x 59 275 x 70 285 x 80

1/3 HORIZONTAL 84 x 190 94 x 210 104 x 220

1/4 PAGE 127 x 92 136 x 105 146 x 115

ACTION RATES





TO ADVERTISE



SCHEDULE

ISSUE DATE ON SALE BOOKINGS DEADLINE (ADS & ADVERTORIALS)

MATERIAL DEADLINE PRE-PRINTED INSERTS DEADLINE

07 Jan 21 31 Dec 20 23 Nov 20 04 Dec 20 07 Dec 20

21 Jan 21 15 Jan 21 15 Dec 20 24 Dec 20 04 Jan 21

04 Feb 21 29 Jan 21 04 Jan 21 15 Jan 21 18 Jan 21

18 Feb 21 12 Feb 21 18 Jan 21 29 Jan 21 01 Feb 21

04 Mar 21 26 Feb 21 01 Feb 21 12 Feb 21 15 Feb 21

18 Mar 21 12 Mar 21 15 Feb 21 26 Feb 21 01 Mar 21

01 Apr 21 26 Mar 21 01 Mar 21 12 Mar 21 15 Mar 21

15 Apr 21 09 Apr 21 15 Mar 21 25 Mar 21 26 Mar 21

29 Apr 21 23 Apr 21 29 Mar 21 09 Apr 21 12 Apr 21

13 May 21 07 May 21 12 Apr 21 23 Apr 21 26 Apr 21

27 May 21 21 May 21 26 Apr 21 07 May 21 10 May 21

10 Jun 21 04 Jun 21 10 May 21 21 May 21 24 May 21

24 Jun 21 18 Jun 21 24 May 21 04 Jun 21 07 Jun 21

08 Jul 21 02 Jul 21 07 Jun 21 18 Jun 21 21 Jun 21

22 Jul 21 16 Jul 21 21 Jun 21 02 Jul 21 05 Jul 21

05 Aug 21 30 Jul 21 05 Jul 21 16 Jul 21 19 Jul 21

19 Aug 21 13 Aug 21 19 Jul 21 30 Jul 21 02 Aug 21

02 Sep 21 27 Aug 21 02 Aug 21 13 Aug 21 16 Aug 21

16 Sep 21 10 Sep 21 16 Aug 21 27 Aug 21 30 Aug 21

30 Sep 21 23 Sep 21 27 Aug 21 09 Sep 21 10 Sep 21

14 Oct 21 08 Oct 21 13 Sep 21 23 Sep 21 27 Sep 21

28 Oct 21 22 Oct 21 27 Sep 21 08 Oct 21 11 Oct 21

11 Nov 21 05 Nov 21 11 Oct 21 22 Oct 21 25 Oct 21

25 Nov 21 19 Nov 21 25 Oct 21 05 Nov 21 08 Nov 21

09 Dec 21 03 Dec 21 08 Nov 21 19 Nov 21 22 Nov 21





INSTAGRAM

11 262

WW

W.NET

WER

K24.C

OM/KUIER

FACEBOOK

144 826TWITTER

2 783

UNIQUE BROWSERS

40 431

DIGITAL FOOTPRINT

199 302









728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*




DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Kuier must be Afrikaans. Rates are excl. VAT.

TO ADVERTISE



Digitorial 1


Sponsored Facebook Post 1

Sponsored Instagram Post 1


Total cost R 32 585


1

2

3

4


1

4 4



5

6



6

5


DIGITORIAL





FACEBOOK

INSTAGRAM


2

3

LA

ND

BO

U, M

AG

NU

M A

ND

SA

JA

GT

ER


2021/22

WEE

KLY

MA

GA

ZIN

ES


ADVERTISEMENT RATES


STANDARD POSITIONS

SIZE COST

DPS 275 x 420 R 79 725FULL PAGE 275 X 210 R 39 8652/3 PAGE 170 X 190 R 33 2951/2 PAGE 127 X 190 R 27 4601/3 PAGE 86 X 190 R 24 2751/4PAGE 127 X 92 R 14 900

1/8 PAGE 61 X 92 R 7 565 INSERT RATES• All insert rates are for insertion costs only



4 PAGES R 1 025 32 PAGES R 2 025 4 PAGES R 1 505

6 - 8 PAGES R 1 220 48 PAGES R 2 500 6 - 8 PAGES R 1 775


16 - 20 PAGES R 1 465 Rates exclude VATRates exclude VAT


BLACK & WHITE

SIZE (mm) COST SIZE (mm) COST

FULL PAGE 275 x 210 R 23 165 3/4 X 1 COLUMNS 192 X 44 R 4 3851/2 PAGE 127 X 190 R 11 580 1/2 X 3 COLUMNS 127 X 141 R 8 7253 COLUMNS 258 X 141 R 17 350 1/2 X 2 COLUMNS 127 X 92 R 5 7952 COLUMNS 258 X 92 R 11 580 1/2 X 1 COLUMNS 127 X 44 R 2 9101 COLUMN 258 X 44 R 5 795 1/4 X 4 COLUMNS 61 X 190 R 5 7953/4 X 4 COLUMNS 192 X 190 R 16 250 1/4 X 3 COLUMNS 61 X 141 R 4 3853/4 X 3 COLUMNS 192 X 141 R 13 380 1/4 X 2 COLUMNS 61 X 92 R 2 9103/4 X 2 COLUMNS 192 X 92 R 8 715 1/4 X 1 COLUMNS 61 X 44 R 1 475

GUARANTEED POSITIONS

INSIDE FRONT COVER R 41 850

INSIDE BACK COVER R 41 850OUTSIDE BACK COVER R 49 825

TO ADVERTISE

Please contact Dirk LamprechtEmail: [email protected] Call: 083 235 6302


SCHEDULE

ISSUE DATE BOOKING DEADLINE BOOKING DEADLINE MATERIAL DEADLINE

7-14 Jan 21 31 Dec 20 04 Dec 20 11 Dec 20

21 Jan 21 15 Jan 21 11 Dec 20 18 Dec 20

28 Jan 21 22 Jan 21 01 Jan 21 07 Jan 21

04 Feb 21 29 Jan 21 08 Jan 21 15 Jan 21

11 Feb 21 05 Feb 21 15 Jan 21 22 Jan 21

18 Feb 21 12 Feb 21 22 Jan 21 29 Jan 21

25 Feb 21 19 Feb 21 29 Jan 21 05 Feb 21

04 Mar 21 26 Feb 21 05 Feb 21 12 Feb 21

11 Mar 21 05 Mar 21 12 Feb 21 19 Feb 21

18 Mar 21 12 Mar 21 19 Feb 21 26 Feb 21

25 Mar 21 19 Mar 21 26 Feb 21 05 Mar 21

01 Apr 21 26 Mar 21 05 Mar 21 12 Mar 21

08 Apr 21 01 Apr 21 12 Mar 21 19 Mar 21

15 Apr 21 09 Apr 21 19 Mar 21 26 Mar 21

22 Apr 21 16 Apr 21 26 Mar 21 02 Apr 21

29 Apr 21 23 Apr 21 02 Apr 21 09 Apr 21

06 May 21 30 Apr 21 09 Apr 21 16 Apr 21

13 May 21 07 May 21 16 Apr 21 23 Apr 21

20 May 21 14 May 21 23 Apr 21 30 Apr 21

27 May 21 21 May 21 30 Apr 21 07 May 21

03 Jun 21 28 May 21 07 May 21 14 May 21

10 Jun 21 04 Jun 21 14 May 21 21 May 21

17 Jun 21 11 Jun 21 21 May 21 28 May 21

24 Jun 21 18 Jun 21 28 May 21 04 Jun 21

01 Jul 21 25 Jun 21 04 Jun 21 11 Jun 21

SCHEDULE

ISSUE DATE BOOKING DEADLINE BOOKING DEADLINE MATERIAL DEADLINE

08 Jul 21 02 Jul 21 11 Jun 21 18 Jun 21

15 Jul 21 09 Jul 21 18 Jun 21 25 Jun 21

22 Jul 21 16 Jul 21 25 Jun 21 02 Jul 21

29 Jul 21 23 Jul 21 02 Jul 21 09 Jul 21

05 Aug 21 30 Jul 21 09 Jul 21 16 Jul 21

12 Aug 21 06 Aug 21 16 Jul 21 23 Jul 21

19 Aug 21 13 Aug 21 23 Jul 21 30 Jul 21

26 Aug 21 20 Aug 21 30 Jul 21 06 Aug 21

02 Sep 21 27 Aug 21 06 Aug 21 13 Aug 21

09 Sep 21 03 Sep 21 13 Aug 21 20 Aug 21

16 Sep 21 10 Sep 21 20 Aug 21 27 Aug 21

23 Sep 21 17 Sep 21 27 Aug 21 03 Sep 21

30 Sep 21 23 Sep 21 03 Sep 21 10 Sep 21

07 Oct 21 01 Oct 21 10 Sep 21 17 Sep 21

14 Oct 21 08 Oct 21 17 Sep 21 24 Sep 21

21 Oct 21 15 Oct 21 24 Sep 21 01 Oct 21

28 Oct 21 22 Oct 21 01 Oct 21 08 Oct 21

04 Nov 21 29 Oct 21 08 Oct 21 15 Oct 21

11 Nov 21 05 Nov 21 15 Oct 21 22 Oct 21

18 Nov 21 12 Nov 21 22 Oct 21 29 Oct 21

25 Nov 21 19 Nov 21 29 Oct 21 05 Nov 21

02 Dec 21 25 Nov 21 05 Nov 21 12 Nov 21

09 Dec 21 03 Dec 21 12 Nov 21 19 Nov 21

16 Dec 21 10 Dec 21 19 Nov 21 26 Nov 21





INSTAGRAM

4 756

YOUTUBE

1 620

WW

W.LA

NDBO

UWEE

KBLA

D.COM

NEWSLETTER SUBS

12 361

FACEBOOK

89 565

TWITTER

17 680

UNIQUE BROWSERS

312 102

DIGITAL FOOTPRINT

438 433


Digitorial 1


Sponsored Tweet 1



Total cost R 31 405



EMAIL MARKETING








728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*





DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Landbou must be Afrikaans. Rates are excl. VAT.

TO ADVERTISE



Newsletter banner728X90 (1MB)

Newsletter banner300X250 (1MB)

8

9

6

7



8

8

1

2

3

5 5

4

7

6

1

2

3

Leaderboard 728x90 (39KB)

Medium Rectangle 300x250 (39KB)


Half Page 300x600 (39KB) 5

4 Medium Rectangle 300x150 (39KB)

Background branding 1440x900 (100KB)


DIGITORIAL





NEWSLETTER BLURB



FACEBOOK


SCHEDULE

ISSUE DATE ON SALE BOOKING DEADLINE MATERIAL DEADLINE INSERT DEADLINE

Jan/Feb 2021 22 Jan 21 11 Dec 20 17 Dec 20 17 Dec 20

Mar/April 2021 26 Mar 21 22 Feb 21 02 Mar 21 03 Mar 21

May 21 14 May 21 12 Apr 21 20 Apr 21 21 Apr 21

Jun 21 18 Jun 21 17 May 21 25 May 21 26 May 21

Jul 21 16 Jul 21 14 Jun 21 22 Jun 21 23 Jun 21

Aug 21 13 Aug 21 12 Jul 21 20 Jul 21 21 Jul 21

Sept/Oct 2021 23 Sep 21 23 Aug 21 31 Aug 21 01 Sep 21

Nov/Dec 2021 19 Nov 21 18 Oct 21 26 Oct 21 27 Oct 21

ADVERTISEMENT RATES


STANDARD POSITIONS FULL COLOUR

COSTTYPE (MM)

HEIGHT X WIDTHTRIM (MM)

HEIGHT X WIDTHBLEED (MM)

HEIGHT X WIDTH

DPS R 39 515 253 X 395 275 X 420 285 X 430FULL PAGE R 19 760 253 X 185 275 X 210 285 X 2201/2 PAGE R 13 265 - 124 X 185 -1/3 PAGE R 9 860 - 253 X 59 -1/4 PAGE R 7 250 - 124 X 90 -CREDIT CARD SIZE R 2 495 - 60 X 91 -A-Z R 1 200 - 55 X 44 55 X 44

STANDARD POSITIONS BLACK & WHITE

COSTTYPE (MM)



HEIGHT X WIDTH

DPS R 24 810 253 X 395 275 X 420 285 X 430

FULL PAGE R 12 415 253 X 185 275 X 210 285 X 220

1/2 PAGE R 7 030 - 124 X 185 -

1/3 PAGE R 5 035 - 253 X 59 -

1/4 PAGE R 4 065 - 124 X 90 -

CREDIT CARD SIZE R 1 760 - 60 X 91 -INSERT RATES• All insert rates are for insertion costs only









INSIDE FRONT COVER R 20 750INSIDE BACK COVER R 20 750OUTSIDE BACK COVER R 24 700


TO ADVERTISE


SCHEDULE

ISSUE DATE ON SALE BOOKING DEADLINE MATERIAL DEADLINE INSERT DEADLINE

Jan/Feb 2021 15 Jan 21 10 Dec 20 17 Dec 20 17 Dec 20

Mar/April 2021 12 Mar 21 09 Feb 21 18 Feb 21 24 Feb 21

May 21 30 Apr 21 30 Mar 21 08 Apr 21 14 Apr 21

Jun 21 28 May 21 28 Apr 21 06 May 21 12 May 21

Jul 21 25 Jun 21 25 May 21 03 Jun 21 09 Jun 21

Aug 21 23 Jul 21 22 Jun 21 01 Jul 21 07 Jul 21

Sept/Oct 2021 03 Sep 21 03 Aug 21 12 Aug 21 18 Aug 21

Nov/Dec 2021 19 Nov 21 19 Oct 21 28 Oct 21 03 Nov 21

ADVERTISEMENT RATES


STANDARD POSITIONS FULL COLOUR

COSTTYPE (MM)



HEIGHT X WIDTH

DPS R 42 750 258 X 380 275 X 420 285 X 430FULL PAGE R 21 380 249 X 186 275 X 210 285 X 2201/2 PAGE R 13 435 - 122 X 186 -1/3 PAGE R 9 955 - 253 X 59 -1/4 PAGE R 8 090 - 122 X 91 -CREDIT CARD SIZE R 2 595 - 60 X 91 -

AZ R 1 255 55 X 44 55 X 44 55 X 44

STANDARD POSITIONS BLACK & WHITE

COSTTYPE (MM)



HEIGHT X WIDTH

DPS R 28 865 258 X 380 275 X 420 285 X 430

FULL PAGE R 14 440 249 X 186 275 X 210 285 X 220

1/2 PAGE R 8 845 - 122 X 186 -

1/3 PAGE R 8 820 - 253 X 59 -

1/4 PAGE R 6 030 - 122 X 91 -

CREDIT CARD SIZE R 1 825 - 60 X 91 -










INSIDE FRONT COVER R 22 450INSIDE BACK COVER R 22 450OUTSIDE BACK COVER R 26 725



TO ADVERTISE



2021/22

GLO

SSY

MA

GA

ZIN

ES


SCHEDULE

ISSUE ON SALE DATEADVERTORIAL BOOKING

DEADLINEADVERTORIAL MATERIAL

DEADLINECLASSIFIED BOOKING/MATERIAL DEADLINE

MAINBODY ADVERT BOOKING DEADLINE

MAINBODY ADVERT MATERIAL DEADLINE

INSERT DEADLINE

Feb-March'21 29 Jan 21 04 Dec 20 11 Dec 20 18 Dec 20 06 Jan 21 08 Jan 21 15 Jan 21

Apr-May'21 26 Mar 21 03 Feb 21 10 Feb 21 26 Feb 21 03 Mar 21 05 Mar 21 12 Mar 21

KRUGER GIDS/GUIDE * 16 Apr 21 19 Mar 21 24 Mar 21

June-July'21 28 May 21 07 Apr 21 14 Apr 21 30 Apr 21 05 May 21 07 May 21 14 May 21

NAMIBIA GIDS/GUIDE * 25 Jun 21 28 May 21 02 Jun 21

Aug-Sep'21 30 Jul 21 19 May 21 03 Jun 21 02 Jul 21 07 Jul 21 09 Jul 21 16 Jul 21

STAPGIDS/HIKING * 27 Aug 21 30 Jul 21 04 Aug 21

Oct-Nov'21 01 Oct 21 11 Aug 21 18 Aug 21 03 Sep 21 08 Sep 21 10 Sep 21 17 Sep 21

BOTSWANA GIDS/GUIDE * 29 Oct 21 01 Oct 21 06 Oct 21

Dec-Jan'22 03 Dec 21 13 Oct 21 20 Oct 21 05 Nov 21 10 Nov 21 12 Nov 21 19 Nov 21

* Rates & Material Specifications: Danie Nell 082 859 0542


ADVERTISEMENT RATES






DPS R 119 150 R 131 485 INSIDE FRONT COVER DPS R 148 935

FULL PAGE R 59 570 R 65 740 INSIDE FRONT COVER FP R 71 535

1/2 PAGE R 44 680 OUTSIDE BACK COVER R 71 5351/4 PAGE R 35 745 INSIDE BACK COVER R 65 5302 COLUMNS R 50 630 SPECIFIC POSITION R 65 5301 COLUMN R 41 695












DPS 255 X 400 275 X 420 285 X 430

FULL PAGE 255 X 190 275 X 210 285 X 220

1/2 VERTICAL 255 X 85 275 X 105 285 X 115

1/2 HORIZONTAL 117 X 190 137 X 210 147 X 220

1/3 VERTICAL 255 X 50 275 X 70 285 X 80

1/3 HORIZONTAL 72 X 190 92 X 210 102 X 220

1/4 VERTICAL 255 X 33 275 X 53 285 X 63

1/4 HORIZONTAL 49 X 190 69 X 210 79 X 220

1/4 BLOCK 117 X 85 137 X 105 147 X 115

ACTION RATES




CLASSIFIEDS - RY & BLY GIDS/GO&STAY GUIDE

SIZE FULL COLOUR PER INSERTION VERTICAL (MM)HEIGHT X WIDTH

HORIZONTAL (MM)HEIGHT X WIDTH

QUADRANGLE (MM)HEIGHT X WIDTH

1/24 R 2 110 - - 32 x 462/24 R 4 110 72 x 46 32 x 95 -3/24 R 6 040 112 x 46 32 x 144 -4/24 R 7 960 152 x 46 32 x 194 72 x 956/24 R 11 795 232 x 46 72 x 144 112 x 9510/24 R 19 335 192 x 95 - -12/24 R 23 065 232 x 95 112 x 194 -FULL PAGE R 39 165 - - 232 x 194

SHOP WINDOW - OUTDOOR ACCESSORIES AND CAMPING GEAR




1/12 R 4 690 - - 56 X 572/12 R 9 100 118 X 57 56 X 118 -3/12 R 13 360 176 X 57 56 X 180 -4/12 R 17 380 238 X 57 - 117.5 X 1186/12 R 25 540 178 X 118 118 X 180 -FULL PAGE R 46 640 - - 238 X 180



TO ADVERTISE

Please contact Danie NellEmail: [email protected] Call: 082 859 0542




WW

W.N

ETW

ERK2

4.COM

/WEG

INSTAGRAM

40 853

YOUTUBE

669

NEWSLETTER SUBS

39 333

FACEBOOK

129 779

TWITTER

15 743

UNIQUE BROWSERS

100 081

DIGITAL FOOTPRINT

326 458


Digitorial 1


Sponsored Tweet 1



Total cost R 32 500*



EMAIL MARKETING

VIDEO








728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*





DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Weg! must be Afrikaans. Rates are excl. VAT.

*Package includes both languages - but clients can book individual languages (Weg! or Go!) at the sales representatives discretion.

TO ADVERTISE



7

5

6




7

5

6

1

2

3

4


1

2

3

4 4




DIGITORIAL





NEWSLETTER BLURB



FACEBOOK

INSTAGRAM



SCHEDULE

ISSUE ON SALE DATEADVERTORIAL

BOOKING DEADLINE

ADVERTORIAL MATERIAL DEADLINE

ADVERT BOOKING DEADLINE

ADVERT MATERIAL DEADLINE

INSERT DEADLINE

PLATTELAND AUTUMN 2021 26 Feb 21 13 Jan 21 20 Jan 21 29 Jan 21 05 Feb 21 12 Feb 21

PLATTELAND WINTER 2021 28 May 21 14 Apr 21 21 Apr 21 30 Apr 21 07 May 21 14 May 21

PLATTELAND SPRING 2021 27 Aug 21 14 Jul 21 21 Jul 21 30 Jul 21 06 Aug 21 12 Aug 21

PLATTELAND SUMMER 2021 26 Nov 21 13 Oct 21 20 Oct 21 29 Oct 21 05 Nov 21 12 Nov 21

PLATTELAND AUTUMN 2022 25 Feb 22 12 Jan 22 19 Jan 22 28 Jan 22 04 Feb 22 11 Feb 22

ADVERTISEMENT RATES


MATERIAL SPECIFICATIONS & RATES

SIZE RATES TYPE (MM)HEIGHT X WIDTH



DPS R 64 955 258 X 400 275 X 420 285 X 430

INSIDE FRONT COVER DPS R 74 700 258 X 400 275 X 420 285 X 430

DPS ADVERTORIAL R 71 560 258 X 400 275 X 420 285 X 430

FULL PAGE R 32 480 258 X 190 275 X 210 285 X 220

INSIDE FRONT COVER R 37 355 258 X 190 275 X 210 285 X 220

INSIDE BACK COVER R 35 730 258 X 190 275 X 210 285 X 220

OUTSIDE BACK COVER R 38 980 258 X 190 275 X 210 285 X 220

FULL PAGE ADVERTORIAL R 40 600 258 X 190 275 X 210 285 X 220

1/2 PAGE VERTICAL R 21 105 258 X 85 275 X 105 285 X 115

1/2 PAGE HORIZONTAL R 21 105 116 X 190 136 X 210 146 X 220





1/4 PAGE BLOCK R 12 995 116 X 85 136 X 105 146 X 115








ACTION RATES





TO ADVERTISE



SCHEDULE

ISSUE ON SALE DATE ADVERTORIAL BOOKING DEADLINEADVERTORIAL MATERIAL

DEADLINECLASSIFIED BOOKING/MATERIAL DEADLINE

MAINBODY ADVERT BOOKING DEADLINE

MAINBODY ADVERT MATERIAL DEADLINE INSERT DEADLINE

Feb-Mar'21 29 Jan 21 08 Dec 20 15 Dec 20 18 Dec 20 04 Jan 21 07 Jan 21 14 Jan 21

ENG TOWING LICENCE * 19 Feb 21 07 Jan 21 14 Jan 21 21 Jan 21 28 Jan 21

Apr-May'21 26 Mar 21 22 Feb 21 01 Mar 21 25 Feb 21 01 Mar 21 04 Mar 21 16 Mar 21

June-July'21 28 May 21 26 Apr 21 03 May 21 29 Apr 21 03 May 21 06 May 21 18 May 21

Aug Sep'21 30 Jul 21 28 Jun 21 05 Jul 21 01 Jul 21 05 Jul 21 08 Jul 21 20 Jul 21

Oct-Nov'21 24 Sep 21 23 Aug 21 30 Aug 21 26 Aug 21 30 Aug 21 02 Sep 21 14 Sep 21

Dec-Jan'22 25 Nov 21 24 Oct 21 31 Oct 21 27 Oct 21 31 Oct 21 03 Nov 21 15 Nov 21

* Rates & Material Specifications: Danie Nell 082 859 0542


PRINTRATES AND SCHEDULES 2021ADVERTISEMENT RATES







FULL PAGE R 30 440 R 36 685 INSIDE FRONT COVER FP R 36 530

1/2 PAGE R 22 715 OUTSIDE BACK COVER R 36 5301/4 PAGE R 18 275 INSIDE BACK COVER R 33 4852 COLUMNS R 25 890 SPECIFIC POSITION R 33 4851 COLUMN R 21 310





DPS 255 X 400 275 X 420 285 X 430

FULL PAGE 255 X 190 275 X 210 285 X 220

1/2 VERTICAL 255 X 85 275 X 105 285 X 115

1/2 HORIZONTAL 117 X 190 137 X 210 147 X 220

1/3 VERTICAL 255 X 50 275 X 70 285 X 80

1/3 HORIZONTAL 72 X 190 92 X 210 102 X 220

1/4 VERTICAL 255 X 33 275 X 53 285 X 63

1/4 HORIZONTAL 49 X 190 69 X 210 79 X 220

1/4 BLOCK 117 X 85 137 X 105 147 X 115

SHOPWINDOW - OUTDOOR ACCESSORIES AND CAMPING GEAR/RESORTS & ACCOMODATION




1/12 R 1 680 - - 56 X 572/12 R 3 365 118 X 57 56 X 118 -3/12 R 5 040 178 X 57 56 X 180 -4/12 R 6 720 238 X 57 - 117.5 X 1186/12 R 13 935 178 X 118 118 X 180 -FULL PAGE R 20 155 - - 238 X 180








ACTION RATES





TO ADVERTISE


WW

W.N

ETW

ERK2

4.COM

/WEG

YOUTUBE

340

NEWSLETTER SUBS

36 026

FACEBOOK

66 266

TWITTER

1 968

UNIQUE BROWSERS

100 081

DIGITAL FOOTPRINT

204 681

VIDEO





Digitorial 1


Sponsored Tweet 1



Total cost R 32 500*



EMAIL MARKETING

VIDEO








728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*





DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Weg! must be Afrikaans. Rates are excl. VAT.

*Package includes both languages - but clients can book individual languages (Weg! or Go!) at the sales representatives discretion.

TO ADVERTISE



7

5

6




7

5

6

1

2

3

4


1

2

3

4 4




DIGITORIAL





NEWSLETTER BLURB



FACEBOOK

INSTAGRAM



SCHEDULE

ISSUE DATE ON SALEINSERT

DEADLINEPROMO/ADVERTORIAL BOOKING DEADLINE

ADVERTISING BOOKING DEADLINE

ADVERTISING MATERIAL DEADLINE

Mar-Apr 2021 26 Feb 21 17 Feb 21 13 Jan 21 29 Jan 21 05 Feb 21

May-June 2021 30 Apr 21 21 Apr 21 17 Mar 21 02 Apr 21 09 Apr 21

July-Aug 2021 25 Jun 21 16 Jun 21 12 May 21 28 May 21 04 Jun 21

Sep-Oct 2021 27 Aug 21 18 Aug 21 14 Jul 21 30 Jul 21 06 Aug 21

Nov-Dec 2021 29 Oct 21 20 Oct 21 15 Sep 21 01 Oct 21 08 Oct 21

Jan-Feb 2022 07 Jan 22 15 Dec 21 10 Nov 21 26 Nov 21 03 Dec 21

ADVERTISEMENT RATES







FULL PAGE R 53 275 R 64 015 SECOND DPS R 122 905

1/2 PAGE R 40 080 INSIDE BACK COVER R 58 8051/3 PAGE R 37 470 OUTSIDE BACK COVER R 66 595

1ST 15% OF MAGAZINE R 63 935












DPS 258 X 380 275 X 420 285 X 430

FULL PAGE 258 X 190 275 X 210 285 X 220

1/2 PAGE VERTICAL 258 X 92 275 X 105 285 X 115

1/2 PAGE HORIZONTAL 127 X 190 136 X 210 146 X 220

1/3 PAGE VERTICAL 258 X 59 275 X 70 285 X 80

1/3 PAGE HORIZONTAL 84 X 190 94 X 210 104 X 220

ACTION RATES

*CARRYING FEE R 550

MACHINE/HAND INSERTION (random) R 370

MACHINE/HAND INSERTION (specific page) R 490

*PASTE/GLUE-ON (specific page) R 1 160

BAGGING (contribution) R 320

BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs


TO ADVERTISE

Please contact Sarah Curtis-BowlesEmail: [email protected] Call: 084 444 8880


SCHEDULE

ISSUE DATE ON SALE INSERT DEADLINE

PROMO/ADVERTORIAL

BOOKING DEADLINE

ADVERTISING BOOKING DEADLINE

ADVERTISING MATERIAL DEADLINE

Apr-Jun 21 09 Apr 21 26 Mar 21 24 Feb 21 12 Mar 21 18 Mar 21

Jul-Sep 21 02 Jul 21 18 Jun 21 19 May 21 04 Jun 21 10 Jun 21

Oct-Dec 21 01 Oct 21 17 Sep 21 18 Aug 21 03 Sep 21 09 Sep 21

Jan-Mar 22 07 Jan 22 03 Dec 21 03 Nov 21 19 Nov 21 25 Nov 21

ADVERTISEMENT RATES







FULL PAGE R 36 495 R 43 705 SECOND DPS R 83 935

1/2 PAGE R 29 935 OUTSIDE BACK COVER R 45 6151/3 PAGE R 25 545 INSIDE BACK COVER R 40 145







DPS 242 x 380 262 x 400 272 x 410

FULL PAGE 242 x 180 262 x 200 272 x 210

1/2 VERTICAL 242 x 80 262 x 100 272 x 110

1/2 HORIZONTAL 110 x 180 130 x 200 140 x 210

1/3 VERTICAL 242 X 46 262 X 66 272 X 76

1/3 HORIZONTAL 67 X 180 87 X 200 97 X 210








ACTION RATES





TO ADVERTISE





WW

W.N

ETW

ERK2

4.COM

/SAR

IE

INSTAGRAM

73 405

YOUTUBE

11 700

PINTEREST

15 321

NEWSLETTER SUBS

96 221

FACEBOOK

137 091

TWITTER

44 088

UNIQUE BROWSERS

181 352

DIGITAL FOOTPRINT

559 178


Digitorial 1


Sponsored Tweet 1



Total cost R 34 500



EMAIL MARKETING








728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250

(mobile)

POA*





DISPLAY ADVERTISING



10 Videos R120 000 R240 000 R360 000

VIDEO

Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on SARIE.com must be Afrikaans. Rates are excl. VAT.

TO ADVERTISE



7

5

6




7

5

6

1

2

3

4


1

2

3

4 4




DIGITORIAL





NEWSLETTER BLURB


Feature image • 600 (w) x 450 pixels (h)• Will use th

fiscal rates & schedules · 2020. 12. 7. · rates and schedules 2021 print * these advertising...

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